Chapter 833: Why is Guan Xin sweating?
Updated for the quietly watching leader of the family cat, today is still Chapter 2
The past weekend was not calm. Kangdexin, who had a shocking fraud scandal this year, led four listed companies to concentrate debt defaults. However, this kind of small thunder is now numb. The larger thunder is Principal Wang's banana changed hands and was controlled by an on-site entertainment ticketing company.
This is the second company that Principal Wang has issued a clearance this year after Panta's live broadcast. It is also two of the three most eye-catching physical businesses under his name. I only have the only one left. The reason why it attracted Chu Yuanxi's attention was that Banana had found strategic investors before and needed 500 million yuan to revitalize the business, which was later changed to sales.
Zhu Chi was moved because Banana has an artist business, performance agency and music business, and has performed well in "Tu Chuang" and "Idian Practice". It has a good brand and many young artists under it. If it is acquired, it will be an important addition to Baren Media, which needs to perform its skills in the brokerage field.
However, Chu Yuanxi stopped saying: "Stop messing with me, Banana's core asset is Principal Wang himself. How much money can you spend to collect him?"
In fact, the real reason is hidden. Every company with problems has problems that outsiders cannot see, and they cannot see them, unless there are people who are very close to each other working. However, although they cannot see them, you can feel it through the other party's behavior, for example, the amount of investment required is a good indicator. Such a light-asset company requires 500 million? All the assets of Banana are almost contracts. Don't bother guessing how big the hole is. Goodbye, you.
However, the news that bananas really changed hands brought a sense of depression to the entire entertainment industry, because there has been too much capital leaving this track in the past two years. The strengthening of policy supervision, the overall market sluggishness and difficulty in monetization have made it conservatively estimated that the capital to withdraw has reached 80%. Bananas were more than 500 million at their peak, but according to the legend, Banana, which originally wanted to raise 500 million yuan, was far less than 500 million yuan this time.
The problem of low money is not just the decline in asset prices, which has caused a vicious cycle. Liquidity depletion is extremely harmful in any economic field. The most typical manifestation is that the original business cannot make money, and the original business logic is blocked, which is a fatal problem.
Therefore, it is urgent to "strategic investment" to revitalize assets. The so-called revitalization of assets means using the original resources to develop new businesses and find new ways. Bananas are particularly prominent in this regard, and they will be sold directly if they are not active.
In fact, it is not just Banana. All entertainment companies follow the original business model, and their profit routines remain unchanged. They are all like birds. Although Chu Yuanxi has never asked about other people's financial reports, it is estimated that these so-called leading entertainment companies have an annual net profit of only 10 to 20 million. This is still good and can still make profits. It is hard to say whether Banana's net profit is positive or negative.
Correspondingly, the economic trend of Internet celebrities is in full swing. For example, Baren Entertainment Bar is also called an entertainment company. It does not consider the money earned in "Come to the Troubled Times", and only counts the other units, and can still tie up these domestic entertainment companies together and hang them up.
Of course, this is just a comparison of money. If you compare the influence, it will definitely not work. Not to mention binding it, it will be difficult to hit the top of the house.
In fact, it is not just Baren Entertainment. As long as you are doing well on Douyin and Kuaishou, any mcn is booming now, and it is not too easy to get financing. Even if you haven’t started making money, as long as you are popular, you can transform into an internet celebrity e-commerce at any time and you don’t have to worry about money at all.
So this year's wonder is that mcn is active in major offline forums, replacing the former entrepreneurial godfathers who jumped on the podium and even wrote books to share paid knowledge. After the forum ended, they are usually surrounded by a group of investors, Lu Yu is surrounded, and even Zhu Chi has been surrounded several times, so they never go again.
Zhu Chi said that she didn't understand the entertainment company's tricks. Zhu Chi was a big anchor long before she met Chu Yuanxi. If she drew a big circle, she would definitely be included in a circle. So if she didn't, she would definitely understand a little.
The problem is that what she understands is definitely far inferior to that of a regular entertainment company. She is in a state where skills are fully covered by others, and she can succeed? So Chu Yuanxi rejected this investment intention. It is simply a weak alliance to make Baren Media acquire an entertainment company to be sold, and it is difficult to have any good results at the naked eye.
So after Zhu Chi was rejected after she had an idea, she laughed and passed by herself. Chu Yuanxi felt a little regretful, because no matter what, Zhu Chi still didn't open up the situation.
This is really not a question about Zhu Chi, because Baren Media’s business model and positioning are not clear.
Chu Yuanxi himself doesn't understand the traditional agency entertainment company. When he transformed Baren Entertainment into a group, he defined Baren Media as an auxiliary group's IP, and the task was to provide support for the process of IP conversion products. For example, "Comes of Troubled Times" is about to shoot a drama, sign Li Zifeng, "Animal Company" is about to shoot a live short program, sign a new artist. Anyone that is not suitable for Baren Information, Baren Media will do it.
So the business model determines Zhu Chi's ceiling, and this framework is simple and not as good as some traditional media companies.
In fact, many traditional entertainment companies have been forced to go wrong this year. For example, an entertainment company that is even larger than Banana and can be regarded as the dominant level, with countless well-known artists under its umbrella and business spanning at home and abroad. It also has performances in "Tu Chuang" and "Idian Practice", and is the top performer, an artist who beats Banana.
Then they actually asked their popular boy group seven to release an album when the fans must buy 4.5 million yuan for an idol. This idol is only qualified to shoot MVs if it is a single, otherwise there will be only a single.
In response to this, the fans gave: I advise you to do this, the first place in battle will be qualified to terminate the contract immediately, and fans will definitely make you lose your head.
Why does it turn out like this? Because companies need to make money! For these companies, fans are ATMs, and ATMs don’t spit out money anymore, but what you need most now is money. What should you do? Get it to your life!
The female artists under it are even worse. The dignified Shanzhi brother was considered the top star at this time last year. He was very popular in "Tu Chuang". Not only did he not get any resources from the company for more than half a year, but he also offended Penguin because of the incident of withdrawing from the group manipulated by the company. He could not even stand in the C position in the Huo Shao, and the batter on the front and back batters.
If Brother Shanzhi switched to a second-tier entertainment company, he would be happy and could pile up all resources on her alone. However, there was no if, but the reality was that her personal single was dragged until she sang promotional songs for Xiaopoqiu. The first resident variety show was dragged to last month...
The movies she starred in are very popular, but they have nothing to do with the entertainment company. The toothpaste she endorses are okay, and they also have nothing to do with the company. Why is this happening?
The answer is simple. The whole circle is cooling down, capital is withdrawing, projects are shrinking, and many of the company's resources were effective before, but now they have expired. The only resources can only focus on more important artists, and cannot be withdrawn. Brother Shanzhi, who has little fire, is no longer the most important artist at this stage. Who is more important? People who can make a lot of money for the company now.
Two more days later, Chu Yuanxi got first-hand news from Taishantai through chatting with Mr. Xu Yanping and Mr. Xu. Xu Yanping failed to succeed in getting on the throne.
Speaking of which, Chu Yuanxi would not make friends with Xu Yanping if he changed his environment. It was too low. What was more low than traditional entertainment companies was the traditional one. It was not without reason that Xu Yanping was suppressed by Wei Ning on the platform.
Wei Ning is a man. Although he is indecisive, he is at least committed to doing things for the company, and his abilities are almost comparable to whom. Xu Yanping is too selfish in comparison. Anyway, if both of them are looking for jobs, if Chu Yuanxi must find a strong support for Baren Media and an assistant for Zhu Chi, Wei Ning can choose at least. Even if Xu Yanping comes in, he has to find someone to keep an eye on him every day. Is this how can he withstand it?
However, because it is related to whether to get back "Jixia Academy", whether to master a powerful variety show, and how much the story of the house-related poems are lost, Chu Yuanxi must pinch his nose and deal with Xu Yanping. The key is that he must maintain a relatively high profile.
This is more difficult for others, but, as Cheng Huilin said, Chu Yuanxi was very confident in his communication skills. Cheng Huilin may only see the results but is not very clear about the reasons. To maintain high-energy communication, the first step is to manage the personality.
Chu Yuanxi's personality in Xu Yanping is my entertainment idea. When there are many copyrights that can be operated, we have a budget and start projects anytime and anywhere. However, I have to put the nanny in the TV series "Come in the Troubled Times" successfully online. I don't want other things now. "Jixia Academy" is a project I initiated, and the budget is ready. Wei Ning took it away and played by himself. If he breaks the game, I will save it if I have time, and if I don't have time, I will lose it.
Only in this way can people like Xu Yanping be concerned, because Baren Group does have money, entertainment companies, and filming dramas. There are indeed many copyrights that can be operated. Any leak can be enough for others to eat for a few years.
Especially Chu Yuanxi was quite generous, at least Xu Yanping felt generous, because he gave up the right to share the mmorpg game without hesitation. According to Wei Ning's words, "Anyway, it's not a few million, so Mr. Chu said it doesn't matter."
Xu Yan always remembers that Wei Ning pretended to be a huge ability in Taiwan. For this contract, he was praised by Xing Gong for a long time, because the income he saw was equivalent to being in vain. Chu Yuanxi never expected that he was generous a long time ago and the result made Fang Shiling survive. What a terrible thing!
But in other words, the money can be given to the Taiwan station, or you can find some ways to intercept it in your pocket. Shell companies will be put into shell companies, and as long as Chu Yuanxi lets go, no one can pursue it. Even Wei Ning has installed the ability and is not easy to check whether or not intercept a small part of it.
Therefore, Xu Yanping's desire was much more active than Chu Yuanxi, and he became a little spiritual master at any time and anywhere.
As a result, Taishantai has not yet collapsed with "Late Night Gallery". Although Xing Gong was very angry and Wei Ning was exhausted, Fang Shiling tried her best to keep the contract with the incompleteness and kept the contract. Time was only for one month. After all, Chu Yuanxi was not a creative person, and Uncle Sheng was not by his side. He really didn't know where Fang Shiling had the confidence to be proud of her job within a month?
However, he had no intention of analyzing Fang Shiling's mentality now, because Guan Xin and Yang Jiangang had a result. Yang Jiangang accepted the click-sharing model that Chu Yuanxi felt unacceptable, but since Chu Yuanxi said that it would not be necessary to interfere. After all, when Guan Xin offered specific conditions, Chu Yuanxi himself felt that it seemed that it was not bad to accept it.
After all, this is equivalent to Yutu releasing part of the exposure rights, although it is just an inconspicuous exposure position on the anime channel.
This is equivalent to Chu Yuanxi's original expectation that the peak visual effect platform would get traffic. After Guan Xin's strong insertion, he expected to get a commercial closed loop, that is, the creation of ugc users can become the money for buying out. But now this closed loop has not been obtained, but ugc users have the opportunity to be exposed on the Youtu animation channel.
Although only the best works can get this opportunity in the end, for ugc users, only the best works can be bought out. From an emotional perspective, which one is more convincing?
Moreover, this exposure opportunity itself corresponds to the income from click sharing, so Chu Yuanxi pretended to have no objection.
Originally, when this matter came to this point, Chu Yuanxi was the boss who was the one who was hand-off, he could continue to watch it on the wall, but unexpectedly, Guan Xin came to him after finding Yang Jiangang, because when Yang Jiangang communicated with Guan Xin, he said that "Come to the Mountain in Troubled Times" would not appear in the official works.
Chu Yuanxi really admires Yang Jiangang. What is the official answer to this kind of thing? Even if you don’t know, you can ask me! Damn, do you think that business is buying vegetables? Are there long eggplant? No, only round eggplant.
But what happened to Guan Xin's very confused look? There is no "Come in Troubled Times", but there are other high-quality IPs. Even if it is not a high-quality IP, it will still be a high-quality IP after the best recommendations.
"Let's not talk about old IPs like "Animal Restaurant". I'm pretty good at watching "The Unfaithful Lord". It's also a historical theme, but this is a real historical legend. It's essentially no different from "Three Kingdoms" and "Water Margin". It has no supernatural power at all, and the content is very exciting. The product is definitely better than the "Young Embroidered Spring Sword" on your platform, right? I have a hunch that it's good to compare with "The Bad Man".
Chapter completed!