"Three thousand five million, the first time!"

"Three thousand five million, the second time! Are there any other companies bidding?"

The host's tone was extremely excited.

"Three thousand five million..." The host glanced at the audience, but his eyes lingered on Unilever and the representatives of white laundry detergent.

Unilever gave up on the competition.

Everyone is afraid of being put on a high-priced competitive position!

Three thousand and five million have exceeded the actual value of this advertisement!

The white washing powder was not moving either.

Wei Xinyuan, who had been holding up the sign without hesitation, suddenly became silent.

Because Yang Fei gave the order: "Give up!"

Yes, at the most important moment, Yang Fei gave up.

This made everyone think that Yang Fei was afraid of Procter & Gamble.

Because Procter & Gamble’s strength is still higher than Yang Fei’s beautiful daily chemicals!

Even Wei Xinyuan thinks so.

However, he let out a long sigh, and he felt that the boss's giving up was right.

Thirty-five million, where is it not good to put it?

The host smiled slightly, raised his voice, and shouted: "Three thousand five million, the third time! Victory belongs to Procter & Gamble!"

After a long round of bidding, Procter & Gamble finally got the advertisement as it wished.

But the price they paid was also amazing.

Everyone in the audience was shocked by this behavior of spending money on advertising.

The concept of advertising marketing has gradually become popular in the country.

Whether it is a state-owned enterprise or a private enterprise, they all realize the importance of advertising.

Many companies that advertise on CCTV, such as Sun God and Red Peach K, have achieved good development, which has further exacerbated everyone's competition for high-quality advertising resources.

Yang Fei applauded with everyone and congratulated Procter & Gamble on winning the 7pm time advertisement.

Su Tong asked with some difficulty, "Yang Fei, didn't you say that you must win? Why give up?"

Yang Fei blinked at her: "Go back and say."

Although Su Tong has followed Yang Fei for so long and has learned some business war skills, she is still a little simpler than Yang Fei. At this time, she still couldn't understand Yang Fei's tactics.

The P&G representatives who successfully won the advertisement were a little unhappy.

They originally wanted to raise the advertising price so that Yang Fei could pay more.

What's the result?

They have eaten the bitter fruit they planted!

Who would have thought that the white laundry detergent that has been chasing closely will become timid at the most critical moment?

P&G representatives looked at each other.

"Forget it, just take it and take it! We still need this advertisement." President Procter and Gamble waved his hand.

"What kind of tricks did Yang Fei play with? Why don't you understand?"

"They still want to compete, but the price is too high, which may exceed their budget. After all, they just won a bidding king of more than 70 million!"

"That's right. Then I'll miss their white laundry detergent, the last year's bidding king, won't it be the ranking this year? The halo of the last year's bidding king will disappear soon."

"Haha, isn't that better? But, I guess Yang Fei isn't that stupid! They must have some tricks. There are still many advertising resources below!"

"Do you want to continue to intercept?"

"Yeah, it depends on the situation!"

Next, the host announced that the five-second advertising bidding will be launched after entering the bidding king advertisement.

After the news broadcast and before the weather forecast, there is a thirty-second advertising period.

This is also the main manifestation of CCTV's commercialization at the end of 1993.

Thirty seconds, six five-second advertisements can be inserted.

The first one is called Biaowang.

There are five other advertisements, and although the effect is slightly inferior to that of the King of Biao, it is also a gold advertisement.

These five advertisements have become the target of competition among the majority of participating companies.

The entire bidding meeting has also reached a white-hot state here!

"Boss, do we still have to compete?" Wei Xinyuan asked.

Yang Fei said lightly: "Of course, I lost a city just now, so I must make it back here. If I don't stop, you will keep holding the sign!"

"Okay, boss."

At the beginning of the bidding, the sound of raising signs and quotations came one after another, like a tide, and it would flood the field.

If you raise a card once, you will increase the price by 100,000 yuan.

At the beginning, everyone was calm and everyone was increasing the price according to the price.

Later, some companies felt that the bidding was too slow, so they started to bid for a price increase of 500,000 or 1 million.

So, after more than ten minutes, the price soared to 20 million.

With the last bidding, everyone was even more scrupulous when they held up the sign.

And everyone has a certain psychological endurance for quotes worth tens of millions, and no longer makes a fuss or gets surprised.

Because everyone has to accept the fact that CCTV's advertising has really increased its price, and the increase is scary. If you don't have the strength, don't try it!

The advertising costs this year are much higher than last year.

Many companies have insufficient budgets, so the representatives called back on the spot to ask for instructions and ask for additional budgets.

The bosses personally attended the meeting and discussed with the think tanks.

Money is here, and only inconspicuous small advertisements can be bought for millions. If you want to attract attention and gain traffic, you must spend tens of millions!

The money earned by entrepreneurs has been earned here and spent a lot of money.

A young man sitting in front of Yang Fei, who was only in his twenties, kept looking back.

Yang Fei discovered that this man had almost never held up a card.

This is not surprising. There are so many companies coming, and not every company has the strength to compete.

Many companies are invited to come and find that they do not have the strength to compete, so they will give up rationally.

Some entrepreneurs were greatly stimulated at this bidding meeting. They suddenly realized that big companies are so awesome and finally saw the world. After returning, they worked hard and looked forward to a battle next year!

Yang Fei looked at the young man in front of him and suddenly recognized the person and asked, "Are you Hu Zhibiao?"

"Yes, I am Hu Zhibiao! Boss Yang, do you recognize me?"

"Haha, I recognize it, I'm the boss of Aiduo vcd!" Yang Fei smiled gently.

Hu Zhibiao turned around happily and stretched out his hand: "Hello, Boss Yang, you are my idol!"

Yang Fei shook hands with him: "Promote each other."

Hu Zhibiao founded his own company in July 1995. At that time, the singer Jacky Cheung's "Love You More Every Day" had just topped the pop music rankings. He liked to sing karaoke and used it. So, the famous VCD brand "Ai Duo" was founded.

Hu Zhibiao, who has just established a company, is not a big shot yet. He is here to attend this bidding meeting and is really here to watch the fun.

Looking at the quotes of tens of millions and tens of millions of other companies, Hu Zhibiao was amazed and secretly swore that today next year, he must bid for tens of millions like them!

Bidding continues.

"Three thousand five million!" Unilever's representative shouted a high price, refreshing everyone's bidding.

"Boss, can you still follow me?" Wei Xinyuan asked.

"Follow!" Yang Fei said lightly.
Chapter completed!