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Chapter 0015 Revocation of the dealer, Mr. Chen turned his face

Cui Ning entered "Linglan Trading" in order to prove some facts. During the market research of Minister Huang Zhengxin, although Mr. Chen had made sufficient arrangements, Minister Huang Zhengxin had roughly made some judgments. Therefore, when Cui Ning came to Lingzhou, the first thing he did was to confirm the facts and implement the matter of canceling the dealer at the group headquarters. After all, a large dealer has worked for many years, and the cancellation is not something that can be completed in one or two days. There are still many subsequent matters to be handled.

Being a ticker is very hard work. Cui Ning’s main job is to go to various supermarkets to view terminals, including sales promotion personnel.

On the third day after entering Linglan Trading, Cui Ning went to some cities around Lingnan alone. Today, he was going to a large private shopping mall in Guancheng, located in Humen, a city that records the Longguo Grand Affair. More than 150 years ago, this city once ignited a raging fire and the blood of a nation.

Today, Humen is one of the largest electronic industrial cities and clothing manufacturing bases in Longguo, and is supported by Hangcheng and Wencheng in Jiangnan.

Of course, in the early 1990s, these cities were also manufactured for the sake of manufacturing, and the product quality was in a mess, including counterfeiting world-famous brands. For a while, leather shoes, leather jackets, household appliances, etc. in these cities became rats crossing the street.

Later, a minister of Long Kingdom had a pair of leather shoes in a certain city. As a result, he just returned to Longtown. In less than two or three days, his shoes were removed from the glue and heels, and heels were completely different. This incident naturally became the headlines of the media and became an introduction for Long Kingdom to start the market governance.

"Since capital came to the world, from head to toe, every pore dripped with blood and dirty things." The principle of capital does not only belong to the Dragon Kingdom, but in Western society, more than 100 years have passed. Those who trade slaves with ships, those who drive civilians out of their land with hunting rifles, and those who would rather dump milk than give it to farmers... have all been written into history, but it seems that it has not happened. It's just that the reform and opening up of the Dragon Kingdom was too late, and these examples of making fakes, polluting the environment, and infringing intellectual property rights became the prelude to a great commercial prosperity.

As the waves wash away the sand, a group of so-called "factory managers" fell down, and then entrepreneurs stood up one by one. After about twenty years of market economy, the Long Kingdom has gone through a century-long path in Western society, and naturally a group of truly torrents and pivotal enterprises and entrepreneurs have been born.

This shopping mall in Humen was opened by a local businessman, which is larger than the supermarkets opened by the world giant Walmart. It can be said to be the largest shopping mall in the local area. This is the characteristic of Lingnan Province. It has real local tyrants and vast land. Compared with cities like Longdu, whether it is Humen or Zhencheng, its unique location determines the value of the land. Many farmers have lived a well-off life due to the relocation of villages, and the best among them have become real "nurturing tyrants" and "manor owners".

Since the 20 years since the reform and opening up of the Eastern Long Kingdom, some cities near the border have quickly become nouveau riche by relying on government demolition, then do business, accumulate a huge amount of wealth, and then become local overlord entrepreneurs, including Mr. Chen from Lingnan Trading. This shopping mall in Guancheng has various relationships and cooperation with Mr. Chen. However, as the most well-known brand in China, Hailan's products are placed in a corner. Promoters sit and chat while sitting and chatting, watching Cui Ning come over, with no initiative at all, and no awareness of introducing products and serving customers.

"May I ask, what are the prices of Hailan air conditioners?" After a few minutes, Cui Ning spoke in order to learn more about the facts.

"There are only a few products of Hailan, old models, you should buy "Aix" produced in Ningcheng. It has the same quality as Hailan and the price is still low. Hailan's products are also assembled in Ningcheng, and they are all the same."

"Are you an Aix's promotion or a sea blue?" Cui Ning was very surprised.

"I am a mall promoter." The promoter still looks indifferent. "Besides, Aix and Hailan are both agents in our Lingnan, and their services are the same. Don't worry about this."

"You are so amazing, even the agent is a family. "In order to confirm his information, Cui Ning praised the promoter rarely. "You are beautiful and smart, and your performance must be good. If the company purchases can be discounted?"

When I heard that it was a big customer, the promoter finally had some motivation. "Anyway, you buy Aix, I will apply for a discount for you. Hailan and Aix are both big bosses in Lingzhou, as if they are called General Chen, but he has registered two companies, so the service is the same."

"Oh, so that's it. Is the quality of Aqualan and other brands really the same? Didn't it mean that Aqualan is a big brand?"

"Anyway, it's all the same. The main reason is that Hailan has no advertisements in our Lingnan. Aix has invested a lot of advertisements in the past two years, so everyone recognizes Aix. Doesn't the brand rely on advertising? If you buy it from a group, you should buy brands that often advertise, right?"

"This makes sense," Cui Ning nodded. "Are you a person from the mall or a promoter at the agency?"

"I am from the mall, don't worry, you are absolutely sure of the quality of Aix I recommend to you. Do you think our mall is big? It is one of the largest shopping malls in the country, just feel at ease with quality and service."

"Well, I saw it, then you can give me a business card first and I will discuss it with the boss."

After leaving the mall, Cui Ning did not take a bus and walked alone on the streets of Wancheng, his heart was ups and downs.

The group gives Linglan Trading a lot of policies every year, naturally including advertising costs such as TV, outdoors, and large-scale events. However, Mr. Chen used various reasons to use the fees as promotional expenses, which is of course related to the fact that the marketing department has always liked promotions. This is a manifestation of the disease of large enterprises, but these problems cannot be changed by Cui Ning personally every day.

However, it is Cui Ning's important task to cancel the dealer in Lingnan Province. According to the information and information he has, Mr. Chen not only did not conduct promotions, but also violated the contract and set up another company to operate Ningcheng's Aix brand. At the same time, he did not care about Hailan's brand, intercept advertising fees, and did not arrange promotion personnel. If this continues, Hailan can only become more and more marginalized in Lingnan. The market performance in recent years has been very telling. He briefly communicated with the chairman and expressed his opinions, and received the recognition and support of the chairman. Cui Ning is ready to start the action.

However, when Cui Ning showed up with President Chen, he still did not expect that President Chen's response was so great.

"What, are you from Hailan Group? Do you want to cancel the dealer? Do you have the final say?"

"The fax is coming soon. Many jobs require your cooperation, of course, including your promotional and advertising expenses, I need to look at your account book. If it should be returned to the group, it will be settled when it is lost. It includes you operating similar products from other companies privately. There are clear provisions in the contract. At that time, there may be some breach of contract compensation. I hope Mr. Chen can actively cooperate."

"Refund? Breach of contract? What are you kidding?" Mr. Chen stared at this serious young man, "You took the initiative to talk about cooperation with me. How many goods have I sold for you in the past few years? Is it hundreds of millions? Including your office has been working with me in recent years. Have I collected your rent? As for the similar products you mentioned, it is my wife's company, and it has nothing to do with me."

"Mr. Chen, don't be anxious, don't be angry. We should pay the rent in the office in recent years and will pay you at the market price, but the promotion and advertising fees you should refund will still be refunded. As for the breach of contract, the group headquarters and I have already said hello. As long as you hand over the current inventory of products to us, we can get apart. After all, the business is not in a bad mood, and we don't want to affect each other's relationship for many years."
Chapter completed!
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