After finishing the transcript at the police station, I found a restaurant to have some food. At seven or eight o'clock in the evening, before the nightlife in Lingzhou City began, Cui Ning found a hotel to stay in first.

The hotel is only ten minutes away from the office location of the provincial dealer in Hailan, Lingzhou City. Due to cultural, warehousing and historical reasons, Lingzhou has always been the dealer's responsibility system, and has not established Hailan's own direct branch. Hailan's market in Lingzhou has been responsible for the entire dealer for many years.

At the beginning, with the rise of the home appliance industry, Hailan's development here was also good. However, with the rise of many brands in the south, Hailan's market in Lingzhou once entered the ** neck period, and has lagged far behind other markets in the past two years. This time, I brought the Sword of Shangfang and could kill first and then play. This has not been passed by Hailan in recent years, which shows the determination of the board of directors and Chairman Yu Jinlong.

So Cui Ning knew that the burden on her shoulders was heavier, and first of all, we had to understand the market, including abolishing dealers, which was very tedious. However, Lingzhou City also has a small office in Hailan, with only seven or eight people, responsible for communicating with dealers, including engaging in some basic market work, such as participation in certain large-scale activities, inspections of large shopping malls and supermarkets, etc. With their cooperation, we will first establish the company.

In the next few days, Cui Ning walked alleys of Lingzhou City, including a certain understanding of the competitor's media situation and market. Then he went to the police station twice and asked Ding Yimei to do a favor.

The next step is to prepare to abolish the dealer. This matter is simple and simple, but complicated. After all, this dealer is a local from Lingzhou. He has been doing business here for decades, and various relationships are mixed, including relationships with shopping malls, media, and government. Many things can be negotiated and resolved peacefully. Otherwise, it will be bad for everyone once it affects Hailan's brand reputation, let alone what Cui Ning wants.

Hailan is also a leading enterprise in the Long National Electricity Industry, but whether it is terminal image, promotion or public awareness, it is surprisingly bad in Lingnan. This is what Cui Ning knew in a few days of research in the century, and it is even far less than the influence of previous years. In addition to the rise of several brands in the south, the big reason lies in the agents, where merchants seek profits, and for the sake of profit, a large distributor can do anything, including many shameful "small moves".

Cui Ning was a little sad. He was not only a brand known in northern cities like "Sea Lan" that has accumulated more than ten years of accumulation, but also an inaction for agents. Of course, the group also has problems. It is precisely because the company has developed so well that it does not care about the place of a city and a pool, so it gives agents some opportunities to do their own business in the name of an agent.

So Cui Ning was preparing to be an "undercover agent".

Hailan dealer's company is called "Linglan Trading". The office building is not far from Tianhe Plaza, with only five or six floors of buildings. The dealer occupies two floors, including the after-sales service center, and the offices in Hailan Lingzhou City are also together. They are just independent offices, that is, they have their own office.

This time Cui Ning did not say hello in advance when he came here, and was not familiar with the dealers and offices here, so he wanted to use another way to get to know the dealers.

Linglan Trading Front Desk, 10:00 am.

Cui Ning was wearing formal clothes and carrying a computer bag, and walked over very seriously.

"Hello, I saw your recruitment advertisement in the supermarket. Are you recruiting planners here?"

There are small and pretty southern girls at the front desk. "That... should be right, but the boss hasn't come to work yet, you may have to wait."

"Then can I go inside and wait?"

"Okay, come with me to the conference room and wait."

"Thank you," Cui Ning followed the little girl through the office area and came to a small conference room.

"You're here, I'll call you when the boss comes."

"Okay, what's the boss called me?"

"Just call Mr. Chen"

"Yeah, I understand"

Cui Ning sorted out some information in the conference room. Mr. Chen from Linglan Trading is almost fifty years old this year. He first worked in Hainan and Shantou, including smuggling appliances and cars. The "debtor" in that era refers to a group of people like Mr. Chen, including the later "92 faction", which began to test the market around 1992, with the background of government relations, then he was smart, dared to think and do, created demand with the market as the core, or turned information asymmetry into the best business opportunity with intuition.

Of course, this is related to the southern inspection of a great man in the spring of 1992. There is a song about the story of this great man, which sings the yearning for a happy life by the people of the Dragon Kingdom. "It was another spring in 1992. An old man wrote a poem by the South China Sea in China. The spring tide rose between the world and the journey raised the vast sails and the spring breeze blowing green in the east China and nourished the hometown of China."

Then, although Chen was not a leader in the "92 School", and was not as good as the major real estate businessmen who went north later, such as Feng Lun, Pan Baiyi, etc., after all, Mr. Chen was also a hero in the times, so he made a fortune. He started to be an agent and opened several large supermarkets himself. He knew the business format of the home appliance market very well. He was one of the very successful businessmen in Lingzhou City. This was also one of the reasons why he was able to win the Hailan agent in the first place.

More importantly, Mr. Chen has half of northern ancestry. His father is from the south and his mother is from the north. He is generous in his work and loves to make friends. He once made Hailan a prosperous man. I don’t know if it was because of his age or something. Hailan’s performance in recent years has been too poor. Especially after he learned about the market for a few days, he wanted to quickly remove the dealer, but he was anxious and couldn’t eat hot tofu. What’s more, he had to verify the information he had, which is crucial for future development.

I don’t know if Mr. Chen has not come or the girl at the front desk has forgotten her. It was almost noon and Cui Ning, who had been waiting for more than an hour, was told to go to Mr. Chen’s office to meet Mr. Chen.

Mr. Chen had a big belly, and he looked like a successful businessman's body shape and temperament. After taking Cui Ning's resume, he read it for two minutes and then spoke:

"Xiao Cui, are you from the north? Just came to Lingzhou?"

“Yes, Mr. Chen”

"Always doing planning the home appliance industry?"

“Yes, I’ve been doing it for seven or eight years”

“What cases have you done?”

"I used to be in an advertising company and have participated in many home appliance listing planning, large-scale events and market research, etc. My cases are all on the computer. Do Mr. Chen want to see it?"

"I won't look at it now. It's noon soon. Our company mainly operates Hailan brand home appliances. Do you know Hailan? Big brands, our company is responsible for the entire Lingzhou. There are thousands of large shopping malls, supermarkets and wholesale stores. Our work in the south and north is different in nature. They are all very pragmatic. We have to go to various stores, then understand channel information, and manage promoters. It's very hard."

Cui Ning is naturally not a stupid person. He understood as soon as he heard it. He was looking for a calculator in the name of planning. No wonder he had to look at the plan. This job can be done by a college student. It seems that Mr. Chen is indeed a standard capitalist, and recruitment is so artistic.

"Mr. Chen, I am a child from a rural area. I am not afraid of suffering, but I don't know what the salary is."

"Salary is naturally based on performance. One person manages dozens of channels. The more you sell, the higher the income. For young people, this is the fairest. Everything is spoken with strength. Haha, we southerners are very pragmatic."

"The planner also gets performance salary." Cui Ning thought about it, "When can I go to work?"

"You ask Nana from the front desk to complete the procedures, and then first agree that you will not have a salary if you don't work for a month."

"Okay, Mr. Chen"

Cui Ning quickly completed the procedures and became a planner of "Linglan Trading", an agent of Hailan Lingzhou City. He was actually a sales assistant, or a plagiarist. He had a basic salary of 2,000 yuan a month and a commission. He had to go to more than a dozen supermarkets every day. Many supermarkets were not in Lingzhou city, and it took several hours to take buses or long distances. However, Cui Ning happened to go to various areas to learn about the market, which was a coincidence.
Chapter completed!