2295. Chapter 2295
Chapter 2295
Because the economy in Guangzhou is relatively developed, there are actually many private academies. There are as many as five or six well-known academies in and around Guangzhou. These academies sometimes release programs on the market in the spring and autumn of each year.
Admissions information, recruiting new students.
However, traditional academies basically rely on their long-term reputation in the local area to attract students, and rarely use professional publicity methods to build momentum for the academy. For these academies, whether there are students who can pass the provincial examination every year will be a matter of merit.
, is the best way to attract new students to enroll.
Of course, it was difficult for the operators of these academies to understand how an academy that did not focus on imperial examinations could run schools in the Ming Dynasty.
Qiongxi Academy is naturally regarded as the first-class private educational institution in Haihan. However, its influence is basically limited to the areas under Haihan's rule. It is not well-known in Guangzhou. The vast majority of people are not familiar with it.
This academy, which made a lot of publicity when it first appeared, feels very strange.
The promotional notice of Qiongxi Academy did not mention the number of gold-listed masters in the history of the academy. Instead, it stated its characteristics simply and crudely: students who come to the academy can learn a subject that is capable of
Skills to support their families, and the college will ensure that students find employment.
In addition, even students from poor families who are unable to raise tuition fees can still sign up and have the college advance tuition and living expenses and repay them slowly through work-study programs.
Anyone with a discerning eye can understand at a glance that the enrollment target of this academy is not scholars in the traditional sense at all, and it has no intention of training students to take the imperial examination. This means that the students that Qiongxi Academy wants to attract are actually not the same as those of local academies.
There is no direct conflict. Those poor families who do not have enough family wealth to support their children in studying and taking exams have never been the targets of local academies.
Since there is no direct conflict of interest, the various local colleges will not have a strong sense of crisis because of these admissions announcements, and they do not even intend to regard Qiongxi College as their competitors. This is actually invisible.
This has reduced a lot of pressure from the outside for the Guangzhou branch, which is still in the preparatory stage.
This is also one of the publicity strategies that Zhang Jinbao discussed with Li Nai before. If Qiongxi Academy wants to gain a foothold in a strange environment like Guangzhou, it must make a name for itself in a big way, but this can easily attract people.
Attention colleagues, there may be some overt or covert means to stumbling upon the Guangzhou branch. Therefore, the purpose of running the academy should be made clear from the beginning to avoid unnecessary conflicts with local colleagues.
Conflict of interest has become an important feature of the Guangzhou Branch’s early enrollment promotion.
However, this kind of enrollment propaganda targeting the lower class people in society is very likely to fail to achieve the desired effect due to the literacy rate of the people. Therefore, in addition to overwhelming enrollment notices in the Guangzhou area, Li Nai also sent some people to the city
Conduct on-site publicity activities both internally and externally.
As the person in charge of this cooperation project, Zhang Jinbao naturally had to personally participate in it. When he was in Danzhou, he would go to various counties and even villages and towns to give admissions promotions almost every year. This promotion model was actually his idea.
It sounds like a familiar road.
What is vocational training and education is still a very unfamiliar concept to people in this era. It is difficult to explain it clearly in a few sentences in a short time. What's more, the target audience is still not very educated and may not even be able to write their own names.
A native of Lower Riba. Therefore, Zhang Jinbao’s strategy is simple and concise, going straight to the point - go to Qiongxi Academy to learn the art of eating, and you will not have to worry about making a living in the future.
Of course, in order to create a lively atmosphere at the scene, Zhang Jinbao will also arrange for some people to pretend to be onlookers, ask some explosive questions in a timely manner, and then answer them on the spot himself.
For example, someone asked at the moment: "How much income can I make in the future if I take courses from your college?"
"The level of income still depends on the skill level, but as long as you can complete your studies, you will earn one hundred and eighty taels of silver in the next year! And you don't have to worry about finding a job after leaving the academy. Our academy is from
We are responsible for the entire process from admission to employment, ensuring that every student who graduates from Qiongxi Academy can have an excellent future!"
Zhang Jinbao's answer was resounding, and the crowd of onlookers was suddenly shocked. For ordinary people, especially those who rely on selling their labor force in exchange for income, it is basically impossible for their annual income to reach the level mentioned by Zhang Jinbao. Even if it is halved, it is enough to make people feel uncomfortable.
Envious.
This income level even exceeds that of a considerable number of scholars. You must know that if you fail to obtain a merit recognized by the government in the imperial examination, it will be difficult to find a high-paying job even if you study hard for ten years.
I can only make ends meet by selling calligraphy on the street or working as an elementary school teacher.
At that moment, someone else spoke up, questioning that the income level given by Zhang Jinbao was not within the reach of ordinary people, and thought that he was bragging.
Zhang Jinbao said: "Everyone, I have to say that some people can only recognize the world within a five-foot radius of themselves, but are completely ignorant of what happens outside this range. One hundred and eighty taels a year
Is a silver income very impressive? That’s not necessarily true! The professionals trained by our Qiongxi Academy can earn a hundred and eighty taels of silver a month, which is quite impressive!"
Someone in the crowd responded: "What kind of job is so profitable? Can you tell everyone a little bit about it?"
Zhang Jinbao said: "I didn't say that this money is easy to earn. Again, high income must be obtained by one's ability. For example, experienced shipbuilders, the salaries offered by several major shipyards in Haihan Kingdom are all
It’s more than a hundred taels of silver per month. If you don’t believe it, you can go find out for yourself!”
The most effective way for organizations like shipyards to recruit people in the Ming Dynasty is of course extremely high wages. Recruitment notices for several senior positions will be posted in places like Yaxing all year round, attracting craftsmen from the Ming Dynasty to apply. Of course.
In fact, there are very few talents who can meet the technical requirements for high-level positions. The technical level of the vast majority of applicants is only enough to be an ordinary shipwright. However, the income they can get from going to Haihan will definitely be better than staying here.
Ming Dynasty, so many people still chose to go to Haihan for development.
Of course, it is impossible for a graduate of Qiongxi Academy to earn an income of one hundred taels a month. Zhang Jinbao played a word game here, but what he said was so conclusive that no one doubted it at the moment.
But even a monthly income of ten taels of silver is enough to tempt many poor people. In this era, learning a craft is not something you can learn anywhere. It takes at least three years to be an apprentice in various workshops.
To get started, it may take ten to eight years or even longer to learn the real skills. However, the various professional subjects set up by Qiongxi Academy can only be completed in two years at most, and then you can obtain the qualifications promoted by Zhang Jinbao
Where can I find a high-paying job like this?
At that moment, someone asked again: "What majors can be studied in the academy?"
Zhang Jinbao said: "The academy we set up in Guangzhou will be divided into several majors: navigation, trade, manufacturing, and agricultural technology. Each major will be divided into multiple majors. Students can choose their own interests when registering.
If you are undecided, we will also recommend a suitable major based on your specific circumstances. Again, as long as you can complete your studies, we will ensure subsequent employment. There is no need to worry about having no use for your studies and handing them over to the academy.
Every literary fee you spend will receive the best return!”
"Then can I enroll in your academy at any time?"
“The branch of our school in Guangzhou is still stepping up preparations and is expected to officially open in another month. However, due to limited teaching space, there will be a quota limit for the first batch of students we enroll. It is expected that the upper limit will not exceed three
Hundreds of people. So if you are interested in this, it is best to register and pay the tuition early. We will stop recruiting people once the quota is full. If you miss this opportunity, you may have to wait a long time for the next enrollment!"
Zhang Jinbao shouted hard, no less hardworking than any hard-working businessman. He knew very well that ordinary people had a preference for "limited" settings, so during the publicity stage, he specifically emphasized the number limit for college enrollment to strengthen the
The audience's sense of urgency will also prompt those who are hesitant or holding a wait-and-see attitude to make decisions faster so as not to miss opportunities.
Of course, limited to the current admission scale of the Guangzhou branch, the first batch of enrollment in the college can only be controlled at this number. However, according to Zhang Jinbao’s idea, if the final number of applicants is greater than the school scale of the branch, the extra part will
He doesn't want to give up either.
According to the previous experience of running a school in Danzhou, some poor children who cannot afford to pay tuition will sign up every year. Basically, these people can only use their work-study income to deduct living expenses and tuition after enrollment. The publicity target of Qiongxi Academy
It is the lower class of society. Not surprisingly, there should be many such special students in Guangzhou.
The academy will definitely give priority to those who can pay the tuition fees in full. As for the poor students who exceed the limited number, Zhang Jinbao plans to open a special admission channel for them, allowing them to choose whether they are willing to enroll in Danzhou.
If you are willing to go, the hospital can pay for food, accommodation and travel expenses, and advance a series of expenses after admission.
According to statistics from the Haihan Civil Affairs Department, more than 90% of Ming Han people who moved to Haihan when they were young ended up staying in Haihan and naturalized as Haihan people. Therefore, if we can attract some young immigrants to Haihan through enrollment,
Settling in Danzhou can be regarded as responding to the national call, and this measure will definitely be supported by Danzhou officials, and will also be beneficial to the future development of Qiongxi Academy.
But having said all that, Zhang Jinbao still has to come up with convincing evidence. Otherwise, how can he, a foreigner, convince the public of his ability to run a school?
This credential is Fulifeng. At the end of every publicity event, Zhang Jinbao will emphasize that Qiongxi Academy’s only partner in Guangzhou is Fulifeng Company, and it is also part of the academy’s professional employment direction.
With Fulifeng's well-known reputation in Guangdong, naturally no one will question the strength of Qiongxi College. What's more, after completing their majors, some people can work at Fulifeng, which is also confirmed from another perspective.
Zhang Jinbao claimed that he would have a high income after completing his studies.
According to the college's publicity notice, the employment opportunities after completion of studies are not limited to Furifeng's family. Various commercial organizations affiliated with Qiong Lianfa, the largest private business group in the Nanhai region, will also be potential employers of the college.
Judging from Zhang Jinbao's connections and the influence of Qiongxi Academy, this propaganda is a bit boastful. However, Zhang Jinbao believes that the Danzhou government will endorse him behind his back. There is no harm in bragging about this bullshit.
.After all, the employment issue for college students has been solved quite well over the years, so there is no need to worry that this claim will be blown.
For these activities that Zhang Jinbao did in Guangzhou, Li Nai would also send his staff to the platform to show Furifeng's attitude to the people.
Due to sufficient preparation in advance and Zhang Jinbao’s relatively rich practical experience, the on-site effect of this kind of activity is quite good. Generally, after the publicity is over, people will come forward to inquire about more detailed admissions rules and school running.
Condition.
Of course, the cost of such publicity activities is not small. Just posting a large number of enrollment notices and making various advertising signs in Guangzhou and along the Pearl River have already spent seven to eight thousand taels. And each event has a
The whole process of the on-site promotional activities that Jinbao attended involved spending money. Calculated, the expenses must have been at least two to three hundred taels of silver.
This part of the expenses can basically only be borne by Qiongxi Academy itself. Therefore, Zhang Jinbao also works extra hard in these activities. No matter how effective the enrollment is, at least he must first build the reputation of the academy in the local area.
Since Qiongxi Academy launched such a large-scale propaganda in Guangzhou, the government has naturally noticed this trend. However, Li Nai has already said hello, so no one will be so ignorant to find trouble.
Although the Qiongxi Academy is said to be the property of the Haihan people, after all, Fu Ruifeng is involved in this business, so rounding it up can be regarded as Fu Ruifeng's business. There are almost no officials in the local government, big or small, who have not been affected by Fu Ruifeng.
I have received abundant favors, so no one will jump out to embarrass me.
Of course, in addition to the government, Li Nai also had to deal with the local three religions and nine factions in Guangzhou to prevent some blind gangsters from treating Zhang Jinbao as a foreign fat sheep. However, even if he has said hello to all parties, he still has to guard against unexpected emergencies.
situation, so part of the expenditure for each promotional event is actually security personnel costs.
Chapter completed!