Chapter 49 The sensation caused by electronic watches (6,000-word chapter, please subscribe)

After discussions at the meeting, the Ningjiang Wireless Factory’s combination will officially start on August 15th!

There are still nearly twenty days until August 15th.

The reason why Chen Can started so late is simple: he doesn't fight an unprepared battle.

The logistics speed of this era was much lower than that of later generations. Nowadays, Ningjiang brand products can be found in almost the entire north except the three northeastern provinces.

Chen Can asked the sales department that all products must be in place by August 15th and be put on sale uniformly by then, catching the market by surprise.

In addition to this reason, there is also the electronic watch project, which is currently unable to achieve mass production, so it is necessary to stock up.

Chen Can has already asked the sales department to make plans for the next six months.

The electronic watch project is destined to be the next hot item, so it must be foolproof.

Chen Can's short-term goal is to complete large-scale mass production of electronic watches before the Canton Fair.

Moreover, domestic electronic watches will be different from foreign products in terms of styles and brands.

Domestic styles emphasize practicality and are naturally low-priced.

As for foreign styles, the brand will take the high-end route. Currently there are two series and nearly ten exterior designs.

Of course, if domestic customers want to buy high-end brands, they are naturally welcome. You would be a fool not to make money if you have money. You can definitely buy foreign styles at high prices!

There is no shortage of rich people in China, regardless of age. If these rich people can enjoy the same treatment as foreigners, they will feel even more honored!

After Chen Can finished the meeting, he stood in front of the window and looked at the electronic industrial park under construction in the distance. He couldn't help but feel an inexplicable sense of achievement in his heart.

This is the country that I have built, from scratch to something, from something to Ningjiang, to Northeast China, to the whole country, and in the future it will also be on the world stage!

In the northern suburbs of the city, there is an area of ​​farmland and villages with a radius of ten kilometers that are being relocated one after another. In the future, a huge electronics industrial zone will be built there.

Ningjiang, a small county-level city, is undergoing earth-shaking changes. The city center that was once dark at night is now illuminated by street lights.

This year, the city has built more than 30 new hotels and more than 100 small restaurants, and countless foreign traders have poured into the city.

Countless vehicles began to travel back and forth to the city, bringing endless business opportunities to the city.

Chen Can once predicted that there would be second-rate dealers coming to Ningjiang specifically to buy radios, and now it has already come true.

Chen Can doesn’t know where the Ningjiang Wireless Factory will go in the future, but it will definitely be better than now!

At this time, at the gate of a prison in Jichun, a long-faced man slowly walked out of the prison.

This man is none other than Luo Shibin. He was imprisoned for speculation in 1972, and now, six years later, he is finally released from prison.

His good friend died of his own illness, and his sentence was half a year longer than his, and he was still collecting soap in there.

After regaining his freedom, Luo Shibin felt the fresh air that he had not seen for a long time.

He looked back at the prison, with hatred emerging in his eyes.

What I have lost, one day I will get it all back!

Without thinking any more, Luo Shibin turned around and left.

Regarding Luo Shibin and Shui Ziliu, Chen Can had almost forgotten about them.

Now that they are not on the same level as himself, they will naturally not take these two people seriously.

Time flies to August 15th.

On this day in Jichun City, in front of the Second Department Store, a few young people gathered together furtively. A somewhat lean young man asked someone next to him.

"Niu Ergou, how much did you get this time?"

The young man who was called Niuergou was not annoyed by this nickname. Instead, he spoke with some pride.

"Ten electronic watches, five radios, monkey, what about you?"

The lean man's nickname was Monkey. When the other party asked him about it, he shook his head in frustration and said.

"Damn, I didn't have enough money. I only took five electronic watches and two radios. This time, Liu Erdao from the north of the city, I heard that he took a hundred electronic watches. Do you know?"

"A hundred digital watches? Holy shit, is this a fucking fortune?"

"It should be a few people pooling their money together to buy the goods. I heard that if more than a hundred are purchased, the price can be as high as six yuan and two!"

"Damn it, the price I got was sixty-eight yuan, why is it so low?"

"Can you compete with others? How about we join in and get a hundred digital watches next time?"

Everyone was so excited by this news that they started talking together.

The few young people gathered together are the second-rate dealers in this area, and the products they sell are the products of Ningjiang Wireless Factory.

Half a year ago, the situation where salespeople came out to sell products by themselves has long since disappeared.

Selling alone makes more money than wholesale. Almost every salesperson has a group of second-rate dealers who follow him to eat.

As educated youth began to return to cities, and the performance of state-owned factories began to deteriorate, there are now countless unemployed people in almost every city.

As a second-hand dealer, you can make money quickly, and this industry has quickly spread.

Especially in Jichun City, because the formal channels are monopolized by Jinpeng brand, other brands have to rely on second-rate dealers to sell them. Among them, Ningjiang brand is undoubtedly the most popular product.

Nowadays, the salespersons of Ningjiang Wireless Factory have sales assessment tasks every month based on the city's population, and they have to be assessed every quarter. Salespersons who do not meet the standards will be automatically terminated from their work contracts.

Don't underestimate the fact that the salary of a salesperson is not high, but almost all salesperson positions are now in high demand.

The reason is very simple, there is too much gray income here.

Get the goods from the manufacturer, follow the ex-factory price given by the manufacturer, and add a little more for takeout. The profit is much greater than that salary.

This is an unspoken rule that almost everyone knows, but no one has ever objected to this sales model.

Chen Can naturally also knew that this model was miraculous in the early stages.

But in the later stages, this model will definitely backfire on the brand.

That's why Chen Can is slowly starting to establish an agency model. He also hopes that these salespeople who go out will slowly become agents and dealers of Ningjiang Wireless Factory in the future. Instead of making money for others, it is better to give it to his own people.

earn.

In this world, interests are bound together, which is the strongest relationship. Once it is not used properly, it will backfire on itself.

Before the electronic watch was released on August 15, all the salesmen had already received the goods, but without notification from the factory, no one dared to sell it before then.

Currently, there is only one model of Ningjiang brand's first-generation electronic watch. The casing looks like the plastic electronic watch from the 1990s, and it can only display the most common time, with a black and white electronic LCD screen.

This type is produced by the Ningjiang Wireless Factory. It is currently the cheapest, and the cost has been reduced to the limit. The cost of a watch is about 3.2 yuan.

Chen Can still thinks it's a bit expensive, so after mass production, Chen Can will try to control the cost within two yuan.

Now in order to increase sales, Ningjiang Wireless Factory is also preparing to make small profits but quick turnover. The cost is 3.2 yuan, the ex-factory price is 6 yuan, and the retail price is 9 yuan.

The transportation costs and other costs are borne by Ningjiang Wireless Factory. This is why the ex-factory price of Ningjiang Wireless Factory is relatively high, because there will be enough profit margins.

Chen Can's mantra is, how can we develop Ningjiang without profit?

The price those salesmen get is also six yuan. On the day of sale, they will immediately provide supply to department stores and some supply and marketing cooperatives.

When you enter these formal channels for sales, the price they give to the other party must not exceed six yuan. This is stipulated by the factory. This is an iron rule. If a violation is found, a penalty will be imposed.

The reason for such severe penalties is that the entire price system can be maintained through these formal channels!

Because more than one-third of Ningjiang brand sales are not sold through these formal channels.

As long as the retail price of regular channels can be sold according to the guide price given by the factory, the sales price of other channels will not be higher than the regular sales price.

The real income of those salesmen is the sales income from other channels.

Sales through formal channels are just a tool to help them complete their sales tasks.

And their real gray income comes from second-rate dealers.

The price they give to those second-rate dealers can be based on the wholesale quantity.

For example, Liu Erdao, who bought a hundred electronic watches, the salesperson might give him six and a half cents per watch, or even a lower price, so small profits but quick turnover!

And those scattered second-hand dealers who take three or five pieces, the price they give is six and a half yuan, or even higher!

Of course, the salesman also knows that when he eats meat, he also has to give some soup to those second-rate dealers, so the profits in the middle are naturally profitable.

As long as they work a little harder and rely on the sales volume of second-hand dealers, many of these salesmen can make hundreds or thousands of dollars every month.

As for this group of salesmen in Jichun City, because they cannot enter formal channels, they can only look for more second-rate dealers.

They also have sales tasks. In order to achieve the factory's sales target, they can only add a small amount of labor fee on top of the ex-factory price of six yuan.

It can be said that the price of goods purchased by Erdao dealers in Jichun City is much cheaper than that of Erdao dealers in other cities.

The salespersons in Jichun City are both miserable and happy. Because they cannot meet the sales targets, some salespersons are fired almost every quarter.

But Jichun City is the city that all salesmen dream of, because here, they cannot enter formal sales channels, so they can develop second-hand dealers unscrupulously.

Relying on the strong channel sales of the Erdao dealers, almost everyone here is making a lot of money. This is a big fat loss, and no one is willing to give up this job.

Even in order to develop more second-hand dealers, the salesmen here directly divided the city into dozens of scattered areas.

In each area, they are looking for some powerful second-tier dealers. They encourage these second-tier dealers to purchase more goods at extremely low prices, so that these second-tier dealers can develop offline and sell.
To be continued...