(Next week, everyone will spend money on tickets and recommend more to let Xiao Zhang advance a little more on the newcomer list)

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When Jack was looking for me the next day, I was with Gans and Fatty, and I was going to rinse the film with the film. In order to ensure the safety of the film, I did not choose the Hollywood studio, but chose an inconspicuous small factory in Los Angeles.

Jack was called into the taxi by me, and the four of us happily entered the city with the fruits of our labor these days.

The boss who rushed to the set asked for $1,000, saying that he would ensure the best results. Gans and I were almost tired and cut to 700. After handing over the film, I asked Gans and Jack to stay. Their task was to take turns staring at the film until they were washed and then bring them back safely.

After coming out of the set, I felt extremely relaxed. The long shooting time I had made me almost breathless. Seeing that it was still early, I wandered around the city with the fat man.

"Boss! Isn't this you?!" As we passed a newsstand, the fat man pointed to a newspaper and shouted at me as if he had discovered a new world.

I got in, the Los Angeles Times, the front page headline, a bold huge title, "Who is the mysterious man?! MGM's future son-in-law or successor?!" The article posted two photos, one of me, Marskolov, and Fox, and the other one of them was a photo of Lenny and I smiling at each other.

"Boss, you have become a celebrity!" The fat man took out his coins and bought a copy, looked through it quickly, then blinked his eyes and told me, "Our movie is also mentioned here."

"I knew it if I had known it, take a look!" I pointed to other newspapers on the newsstand.

The Los Angeles Tribune posted the front page of the photo of me celebrating after the filming of "Lust Caution" was completed. Grant, Lao Ma and Fox were indispensable in the photos. Their titles were much more direct: "The mysterious director's mysterious film was completed, it is said that the movie has pornographic shots". The most explicit among these newspapers is probably the Post. Its front page headline is Grant, and the one listed below is me, and the title is: "Grant supports new movies, and the director's mysterious benefit is filming pornographic films."

It seems that it is difficult for me to become famous now.

"Boss, these newspapers don't seem to be very friendly to us." The fat man looked through a few newspapers and thoughtful.

I don’t care whether their friends are friendly or not. On the contrary, I welcome them 100%: this saves me a lot of publicity costs. The more they do this, the more famous my movies will be. Is it worrying that no one buys tickets to watch in the cinema?

"Let's go, go to the newspaper with me."

"Boss, do you want to cause trouble for them?"

"Trouble making trouble!? Go for advertising!"

The Los Angeles Times newspaper. As the largest newspaper in the West, this newspaper owns an independent and grand building. When I brought the fat man into their editorial department, the editors and reporters inside whispered when they saw me, and I smiled and said hello as if they were greeted.

Their editor-in-chief and chairman Mike Douglas was surprised by my sudden appearance.

After both sides were polite, I made a straightforward idea of ​​advertising in their newspaper.

"Mr. Corleon, the advertising fees for different pages are different." Douglas handed me a newspaper today. I looked at my own photos on the front page and praised their photographer for being good at capturing.

“That’s, our staff are top notch in the United States.”

"How much does it cost to advertise on your front page?" I asked.

"It depends on whether you have written or pictures, and how long will it take."

"Picture, it's time, it's about two weeks." I guessed my wallet and said guiltily.

"$5,000." Douglas quoted a price code.

"Can you get a discount? Mr. Douglas, our advertisement will definitely increase the circulation of your newspapers." I made a big fuss about the benefits of publishing advertisements to their newspapers. In the end, I pulled out both Ma and Fox, almost saying that the movie was from MGM.

I know Douglas and Lao Ma have a good relationship with each other, so it should be more effective to do business with Lao Ma's name.

Douglas did loosen up and frowned and said, "$4,000, Mr. Corleon, it's really not less."

"Okay, the deal is complete. In a few days, I will send you the picture posters and advertising fees to you." I stood up and shook hands with him.

In the next half day, I went to more than a dozen newspapers of all sizes, including the Los Angeles Tribune, the Post, and the Citizens. Basically, all the newspapers in Los Angeles went all out and signed advertising contracts with these newspapers. After a circle, all the advertising costs cost more than 10,000 yuan. The fat man grinned and complained that I was wasting money.

However, among all the newspapers in Los Angeles, only one of them is unwilling to be on our advertisement after listening to the general introduction of "Lust and Caution". This newspaper is called "Pravda" and is a second-rate newspaper with a scale of second-rate scale. However, they have always adhered to social responsibility and have a good reputation in Los Angeles and the entire West. They have become the "conscience of the West". They believe that my movie style is low and it is suspected of being harmful to the atmosphere.

Although I was disappointed, I had a good impression of this newspaper. After all, in a society where material desires are rampant, there are very few newspapers that adhere to principles.

"Boss, how much money do we have in our hands now?" As soon as the newspaper of "Prince Christian Truth" came out, the fat man asked me.

"There are nearly 13,000 US dollars." I took out the account list I carried with me.

"It's not bad, there's still some money left in the end." The fat man felt that I didn't spend all the money, which is really fortunate.

"Who told you that the money will not be spent?! Let's go, it's not over yet." I looked at him with contempt.

"What are you doing? Do you have a grudge against money? In my opinion, the more than 10,000 yuan today is just a random amount of money. You can think about it. I think it's a big loss to use so much money to publish posters." The fat man followed behind and talked like a woman.

He didn't know the importance of post-production promotion in movies. Although Hollywood in this period began to pay attention to post-production promotion in movies, the main way of publicity was to distribute posters on the street, and few people used mass communication media like me.

Newspapers like the Los Angeles Times cover almost every city in the west. Almost every small citizen can easily open the audience market for only 4,000 yuan. Such a thing seems to be a huge loss to Fatty, and for me, it is simply a huge advantage. In addition, second-rate newspapers such as the Los Angeles Tribune and the Post are all readers of Los Angeles and more than a dozen nearby cities, and their appeal is not a fuel-efficient one. In this way, the Los Angeles market and the entire Western market have made our movies very well-known through these newspapers.

However, it is not enough to just promote newspapers. After all, those who read newspapers in society are at least literate and knowledgeable people. Those who do not read newspapers have to use another medium of communication, which is broadcast.
Chapter completed!