Originally, the money you got was going to lose more than half, and the price was reduced by 1,000 words and five points to 1,000 words and one point. Not to mention the reaction of the online literature department, the author would make a fuss!

Li Kang presented other data.

This time it is not data, but a collection of readers' comments.

What he specifically picked out were those readers who apologized to the author, saying that this book was very good but he had no money to subscribe to such content.

Then Li Kang raised the question of the revived "public number".

This time, when the editors saw his expression, they no longer looked at a playful child, but were thinking.

The sensitivity of the operation side is still a little worse after all, but after Li Kang talked for so long, General Manager Zhou also understood.

He looked at Li Kang and frowned slightly and asked, "Editor Li, what do you mean is that the price of online articles restricts readers' purchasing power, allowing them to be more cautious when spending," he said.

After thinking for a long time, General Manager Zhou came up with a suitable word, be cautious.

It is not appropriate to directly say that readers are stingy, and the respect the financial supporter’s father should still give.

"Yes, that's it!" Li Kang happily slapped General Manager Zhou on the shoulder and praised him, making General Manager Zhou a little ugly.

After all, in his opinion, although Li Kang became the editor-in-chief, they were still in the same class in name, and his qualifications were much more profound than Li Kang. Li Kang, who was suddenly promoted, did this and made him feel a little uneasy.

Li Kang completely noticed the change in General Manager Zhou's expression on his face.

Although he was young, he understood the key points after thinking about it.

Only I know that I am Qidian's boss. In the eyes of the general manager, Qidian is divided into two systems: editing and operating.

It seems that some things need to be done.

However, it is important to solve the current problem first. Li Kang smiled slightly, took his hand off General Manager Zhou's shoulder, cleared his throat, and continued: "What General Manager Zhou just said is what I want to say. When we lower the price, we will stimulate readers' desire to consume. At the best time last year, the order ratio was around 12. Once we lowered the price, the order ratio of the entire site would definitely be reduced to less than 10, or even lower. According to the price and consumption rules I calculated myself, the sales volume may not be lower than now, and readers' consumption habits will be better."

Li Kang looked around and continued, "As for what price is appropriate to reduce it? It is most appropriate to directly reduce it, so that other companies can't reduce it, and it is impossible to start a price war! They are still five points in a thousand words, but we have already earned one point. You can imagine whether paid readers on other websites will flock to it? The price reduction promotion is the most effective one. Now the online article cake is getting bigger and bigger, and the operating cost of the website is almost unchanged with more readers. Then price reduction is an inevitable trend. Everyone, should we do it first or wait for other companies to follow the trend? Have you considered it?"

These words made the conference room quiet again, and Li Kang's words were indeed the truth.

If readers are really reduced in subscriptions due to price reasons, when the website readers increase greatly and the income increases, most websites will definitely reduce prices in order to increase sales if they come back.

As for how much the price is appropriate, how much is a thousand words is the balance point, that is, each website needs to verify it by itself.

But there is no doubt that the first one to reduce prices will inevitably attract a large number of readers. It is definitely better to start this matter first than to follow the trend and reduce prices.

Everyone present thought it was a joke to reduce the price plan, but now it has become a must-do under the guidance of Li Kang. Everyone's focus has shifted and the price issue has begun to be discussed.

Li Kang couldn't help but feel a little proud. Brother Xiao Kang's words were quite convincing.

"Editor-in-chief, isn't it inappropriate to drop it to one thousand words at once?"

"A thousand words per cent is the bottom line of online literature. We dropped to this number from the beginning. Our website can definitely make money, but the average cost of other websites is higher than that of us. It is hard to say whether we can make money. Now our per capita consumption is 34 yuan, and once it drops to a thousand words per cent, the per capita consumption of readers may reach more than 40. Looking at this modeling, I specially found a top student in the Department of Economics of the Imperial Capital University."

"This price... or..."

"Is it too low? If we don't cut it to the end at once, how can we keep other websites from reducing their prices?"

Li Kang cleverly brought out the price he deserved for online literature in his college mind in this way.

The price seems scary, but he definitely thought about it.

With 80 million users, you can make money by one thousand words or even make more money. However, the user base of other websites is small, especially those websites in the previous Internet Literature Alliance, which may be nowhere to be alive.

If the website cannot afford the author, where will the author go? It is naturally the most profitable starting point.

With a large number of authors and a large number of readers, even if a thousand words are a minute, Qidian is not afraid at all.

Just think it is for readers to buy a group purchase. Anyway, the manufacturing cost of things like text is fixed, but the sales volume is unlimited.

If you hurt people with your original intention, it will directly reduce it to the point where you can't even lower the price, but if you lose money, I make money, then you can't survive, and I will live better and better.

If the user base is large, there will be more subscriptions. If it can really meet what Li Kang thinks, the price can even be reduced.

However, it would be meaningless to reduce it at that time. The price after a thousand words per cent is no longer a restriction on readers' subscriptions.

At that time, readers with genuine awareness can buy and buy willfully even if they don’t have much money. Qidian’s subscription will inevitably explode.

What does the subscription explosion bring? In addition to a large amount of subscription revenue, there is another channel.,

That is advertising. The advertising fee at that time will inevitably increase. If it does not increase, it is a fool.

At the same time, because more people have watched it, the IP value of the work will also increase. Wanding and Qianding are naturally not the same concept, and the influence of the work itself is not on the same level.

Compared with subscriptions, this is the big deal. As long as you can sell the copyright, not to mention a thousand words per cent, even if you subscribe to a thousand words per cent, you don’t have to pay or even pay more, the author will happily agree.

But the authors who can adapt are only a part of them. For the vast majority of the poor, subscriptions are still the bulk of their income.

Many people pointed at this for dinner, and saw that Qidian raised his hand and chopped down 80% of them. The author was very likely to rebel.

So after using various reasons to convince everyone present, their next task was to go back and arrange the editors to persuade the authors and let them accept the new pricing of one thousand words per cent.

...

Thanks to the big boss Qiliner, Jiang Wei, Miss Jieyu, and Dreammerbc for their rewards.
Chapter completed!