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Chapter 538 June Bride

New expectations...this statement sounds pretty good.

When Ye Zhao learned about the explanation of "adult love", he also thought that the music critic's interpretation was very interesting.

However, in a big magazine country, there are always dozens of music magazines that can be published on time on the market, even if there are not a hundred books, there are always dozens of them.

Different magazines, influenced by the forces behind them, or the editor-in-chief's tastes and emphasis, even for the same works, the evaluations they receive are likely to be polarized.

Since some music critics said that his album conveyed "adult love" and had new expectations for him, similarly, some music critics described it as an album that "pleased the adult market".

No matter how others say it, this kind of thing is not controlled. Of course, for singers' works, some people say it is better than no one says it, and as long as someone says it, the topic will always exist.

To this day, there is no need to explain how important the topic is.

With the second week of the planning album sales, April finally came to its end, the calendar turned over, and May also came.

As soon as May began, Ye Zhao decided on one thing first, that is, the radio program he had been in Cultural Radio for two years, which will be completed at the end of September this year while the cultural radio was being adjusted.

Since its launch, "Ye Zhao's Supergirl Heart Club" has been broadcasted, and its listening rate is a first-class program in Cultural Radio. Even in the listening rate rankings of all broadcasting bureaus in the entire Tokyo circle, it can still stay in the top ten, and sometimes even be tough and rush into the top five gold medal radio program.

The announcement of the completion of this time also means that a highly popular radio program will be lost in cultural broadcasting.

Since it is a radio program with high listening rates, the reason why it will be completed is not that it is "cut in half" for poor performance, but that it was proposed by Ye Zhao.

In fact, a few months ago, when the tour had to be paused, he had the idea of ​​ending the show.

This radio program not only takes up a long time, but also is a live broadcast rather than a recording broadcast, so many things are stuck. Once the time comes every week, he must be present and devote himself to it and not relax. It is fine when he is a little free when he is working. Once he is very busy, the trouble will definitely not be a little bit or two.

To end a radio program with high listening rates, it is naturally very reluctant to let go of cultural broadcasting. However, Ye Zhao was really unbearable. Therefore, after discussion, he renewed the last episode from April and officially announced it to the end of September.

However, although "Ye Zhao's Heart of the Supergirl Club" has been completed, cultural broadcasting has followed up with a new suggestion, hoping to launch a radio program for Ye Zhao in another period.

"The time is set at 10:30 every Monday night, and the time is thirty minutes, and it is adjusted to the recording format... In this way, what do you think?" The cultural broadcaster sent a proposal.

If it is a recording, the time will be much more flexible and the burden can be reduced a lot, and the thirty minutes will be quite appropriate.

In fact, although Ye Zhao couldn't choose to finish the radio program because he was busy, if he said seriously, he himself felt that he liked the form of radio program from the bottom of his heart.

"So, what's the theme of this show?"

If it is changed to a recording broadcast, many things will change a lot compared to live broadcasts. Of course, Ye Zhao is most concerned about the theme of the program.

If it is not interesting enough and just talks a little bit of gossip, it will be meaningless.

"I am still in the planning stage and have not clarified the specific direction. However, it is still related to the singles chart. But this time I want to talk about not the weekly chart, but the past chart." The planning staff on the Cultural Broadcasting side explained to him.

“Past list?”

"Yes, for example, if this week is the eighteenth week of 1997, then the theme of the broadcast may be the singles weekly chart of 1977 twenty years ago, and the representative works were selected from them for explanation...similar to such content."

"Well, is that like this..." Ye Zhao thought for a while, "If this happens, will the link between the guests and readers be cancelled?"

"About this, guests will visit each episode before. After the adjustment, the guests will only invite them under special themes for a certain episode. As for readers' letters... because of limited time, it is difficult to spend too much time to interact with the audience as before."

"However, if the audience cannot participate, it will reduce the stickiness between them and the program to a certain extent." Ye Zhao pointed out this.

"In addition, there is another problem," he has been able to express his inner thoughts in a blunt manner, and the other party has to pay attention to it. "The list twenty years ago is too strange for many people, especially the younger generation, and it may be difficult to mobilize their interests."

"Indeed, but..." The planners of the Cultural Broadcasting Corporation also fell into deep thought.

"By the way, I have a suggestion." Ye Zhao's inspiration flashed.

"Speaking."

“For example, you can collect topics to the audience before the end of a certain episode of the broadcast, such as ‘what year and week of the singles charts in the future?’”

"Or it is to say that when there are fireworks everywhere in August, we will collect 'Which song will you think of when it comes to summer fireworks?' Before the marathon, we will collect 'Which song would you like to listen to when running a marathon?'. After that, we can still talk about the performance of the selected songs on the charts, the structure and advantages of the song, as well as some of the situations and interesting things at the time of release."

“Not only that, the theme can even be ‘Your favorite song among the idols of Johnnys’, ‘Which song is your favorite song by BEING singer’,”

After all, he was born in BEING and had a good relationship with Johnnys. Ye Zhao casually cited these two representative examples.

Of course, the theme can also be "what song is the singer who likes the most in the Komuro family". Anyway, the copyright fee is about cultural broadcasting, so he doesn't need to pay for it.

"In short, according to the changes in the season, or even a hot event or a popular film and television drama during this period, we come up with various themes to collect their opinions from the audience, and adjust the content based on the audience's contributions."

"As for the guests, I have some ideas. For example, if the theme of the current issue is to be ‘the songs that will come to mind when it comes to the fireworks conference’, then if it is appropriate, maybe you can invite the singer who will be on the charts or even get the first place to visit... Of course, it is just a little bit of my personal thought."

After Ye Zhao finished speaking, he politely asked the planner of the Cultural Broadcasting, "What do you think?"

The planning staff of the Cultural Broadcasting listened very seriously. When he spoke, he did not answer immediately, but was silent for a moment, as if he was considering the feasibility.

Ye Zhao was not in a hurry and waited patiently for him.

Finally, he spoke again, "It's a good idea!" the planner praised.

To put it bluntly, this kind of opinion collection is like a variant of "voting investigation".

This voting power has been launching various samples all day long, with poor specs, and may be chaotic, and occasionally by chance, which star who has been out of date for 800 years has experienced the first place in "the most important star".

Although I was happy, I looked back at the number of samples, maybe this placebo might have a counterproductive effect.

But even so, the public is still happy with voting and will pay attention to the final result.

The content of the program proposed by Ye Zhao is like launching a voting survey to the audience, and then publishing their own rankings through their own radio program.

In this way, it not only gives the audience a sense of participation, but also adds suspense and fun to the content of the program. It is much better than just digging out the past list and explaining it.

After all, the current list also has singers that the audience likes, and even if they don’t like them, they are at least familiar with them.

If you explain the list decades ago, it is really not friendly enough for many people, especially the younger generation. Maybe you haven’t even heard of the singer’s name, it would be strange if the listening rate is high.

"Your proposal will be included here," said the planner.

"Anyway, if you really want to do such a program, I still hope to try it (such a plan)." Ye Zhao expressed his opinion, "If the response is good, go with the flow. If it is not suitable, you can adjust it or cut it off in half."

Anyway, radio programs are similar to TV programs. They are scheduled for a season first, and they are adjusted appropriately during the broadcast process, and based on the listening rate and the audience's reaction, they decide whether to renew the next season.

Before the projector who sent the cultural broadcaster left, Ye Zhao remembered the suggestion he mentioned just now and said casually, "By the way, I thought of a way to experiment with the proposal just now."

What he said is of course the method of collecting opinions to the audience just now.

"Oh?" The planner stopped.

"Wait until June," Ye Zhao said, "It's better to do a special program, the theme is, 'The songs you want to play during the wedding'. Before that, you will be submitted to the public for solicitation, and the host will announce the rankings in the program, and then see how the listening rate and the response of the public will."

This will also determine whether to do the show as he proposed.

Westerners have the saying that marriage is not suitable for May, and the following is also the saying that "the bride in June is the happiest". It is said that June is the month blessed by the goddess Hera, and Hera is a woman, the god of marriage.

In short, Westerners are superstitious one after another.

Of course, when pursuing the source of these things, the June bride is not suitable for marriage in May because of "Goddess Hera bless you", because the weather is likely to be bad this month.

A hundred years ago, the ideal wedding season for Japanese people was autumn, and the wedding season that they didn’t like was summer. As for the reason, it was simple. It was also because of the weather. On hot weather, even if you only wear a single clothes, you will still sweat.

However, by the 1970s, the June bride's saying began to become popular in Japan, and the Japanese who admired foreign countries began to imitate Western practices and listed June as an ideal wedding month.

Speaking of the immovable ACE in the wedding music industry, of course it is "Dangdangdang--", but the voted wedding songs Ye Zhao mentioned here certainly refer to the popular songs in his own country.

For modern weddings, there are not only entrance and exit songs, but also songs played in the speech session, songs sung by guests, and songs appearing as background music... and so on.

This is also a reflection of music being integrated into life. People have become more and more accustomed to expressing their thoughts and feelings through music.

The planner was able to understand it at once. After hearing his words, he nodded repeatedly, "Yes, I understand."

Immediately, the two of them said goodbye politely, and Yuki Yuki of Yutamura sent him out.

May has just entered, and there is still plenty of time, so Ye Zhao doesn't worry much. Anyway, his ideas have been expressed. As for how to do cultural broadcasting, it depends on them.

Although the idea of ​​soliciting audience opinions in the new program may not be adopted, he has already decided that if he was the radio of the singles charts that were first given by the planners, he would never agree.

He could see something that would die suddenly at a glance, so he didn't want to waste time, his feelings and fame on it.

The reputation of "message" continued to ferment after the second week. Entering the third week, its performance was still strong. Among the nearly 300,000 copies sold in the second week, many of them were converted into new sparks. The comments from music critics in magazines, whether they are good or a little mean, are like the blowing wind, blowing the sparks.

In the third week, although the album chart was lively, there was still no super general who decided the outcome in one game. However, this "message" once again blocked the latecomers with a slight gap of less than 10,000 copies. With a score of about 270,000 copies, he continued to "reach" at the top of the list and won the championship in the third week.

Three consecutive championships were achieved!

This time, no matter the senior executives of the record company, the singers who participated in the production of this album, or the outside public and musical intelligence programs and magazines, there was only one reaction left, that is, full of surprise and surprise.
Chapter completed!
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