When Chu Yuanxi finished her interview, she looked at her mobile phone and found that the fermentation of the circle of friends last night was already quite strong. Especially after Chu Yuanxi went to bed, the other party sprayed back, and after a night of passing, everyone who should know what should not have known, even had nothing to do with him, knew it, and even spread from the circle of friends to WeChat groups, public accounts and Weibo, and everything they said.

This is actually an unexpected surprise, because it is helping Chu Yuanxi hype up popularity. Sometimes this popularity is very useful, especially popularity not produced by negative news. Although the keyboard God of War is prone to negative feelings, it also depends on what he has sprayed.

From the perspective of hype, whether it is analysis, exclamation, disdain, or criticism of Chu Yuanxi's remarks, his name must be mentioned. If the onlookers can remember this name, remember his company, or even take the initiative to dig out his background and past experiences, and his two companies, the hype will be successful and the onlookers will leave an impression.

This is equivalent to getting out of the circle, because hype happens in public online spaces, facing different types of netizens. Many IP hypes pursue a thrill. Chu Yuanxi is spontaneously hyped, and the effect of being out of the circle is very good.

In fact, this is also the reason why many celebrity brokerage companies on the Internet are willing to hype negative news by breaking the lower limit.

The Internet is a place where rumors are spread. Many things will be spontaneously interpreted as another way as they are spread, and it becomes difficult to distinguish between true and false. However, the hyped people or things are remembered by the onlookers, which achieves the goal. The negative impression is not as good as it should be. However, after brainwashing, many people do not understand what is happening at all. They just remember a name, or remember what the speculator wants others to remember, and instill impressions.

But Chu Yuanxi is not a negative one. The hype itself originated from a fight. When his name was spread out and caused controversy, all the controversy was traffic.

And traffic is always useful.

For example, a message from Mr. Fan of Alibaba Entertainment’s circle of friends is very useful: Xiao Chu, Dagang is easy to pass.

Chu Yuanxi looked at it, huh? Is this what Mr. Fan has, or is it that others have, expressed through Mr. Fan? Or is it really just that Mr. Fan supports his juniors and imparts his life experience?

In short, he naturally clicked on Mr. Fan’s WeChat and sent it: Thank you for your concern, I understand, I didn’t continue to criticize.

Lao Fan: I also think you have so much trouble, so you shouldn’t have the time to complain to others.

Chu Yuanxi deliberately didn't reply in seconds. After waiting for a while, he was about to say something, but he saw Mr. Fan continue to send a message: I heard from Guan Xin that you are willing to sell Baren Games? Is it true or a joke?

After slapping his thighs, Chu Yuanxi shouted: "Guan Xin is so powerful!"

This voice scared Zhao Jie very much. He was also very tired in this big show of removing brass. He was the one who interacted with the players, and his laughter made his apple muscles feel very bad.

Chu Yuanxi glanced at him and sent him away again because he might be more irritated.

Alibaba was finally moved? Chu Yuanxi thought that it was indeed Mr. Fan who came forward seemed calm. If it was the executive of Alibaba's merger and acquisition department or the member of the entertainment committee, of course it was not impossible, and it seemed too urgent, because this news could only be submitted by Guan Xin to Alibaba. Then why did Guan Xin submit a message that even Chu Yuanxi was joking or serious? Even if he submitted it ignorantly, why should Alibaba's merger and acquisition department pay attention to it? This greatly affects the bargaining.

But Mr. Fan is different. He is a high-level position in Alibaba and speaks well. At the same time, he is Guan Xin's immediate boss. Guan Xin went back to gossip. It was reasonable for him to hear the news, and then he asked, how about it?

The clouds are calm and the wind is light.

Chu Yuanxi was also calm and calm. After a while, he replied: Oh, I’m sorry, I’m in chinajoy and just got entangled by players. I’m serious, not kidding, as long as the price is right and the conditions are right, I’m willing to sell Baren Games.

This time it was the other person's turn to remain silent, but Chu Yuanxi was very sure, because although this matter was carried out in a chat mode, it was impossible for Alibaba to be easy, involving many money and more complicated terms.

After a long time, Lao Fan asked: Why do you want to sell Baren Games? Isn’t this a very high-quality asset? Is something happening that outsiders don’t know?

Chu Yuanxi: I thought you were asking whether the copycats kept scaring me

Lao Fan: I'm very curious about this. But let me confirm first. You sell Baren Games, right?

All resources include IP and game user information, etc., and even include self-media accounts that specialize in IP "From the Mountains" such as the service account of "From the Mountains" which now has more than 50 million followers.

Both sides are sensible people, so there is no need to turn the problem. Chu Yuanxi immediately replied: That's sure, otherwise what should I sell? Sell a bunch of codes and programmers? This can't be sold at a price.

In fact, this is also a headache for Alibaba. Take this service account with more than 50 million followers as an example. The switch is in the hands of WeChat. There will basically be no problem in Baren’s name. It can be peaceful and peaceful, and it is a very good thing for WeChat itself. It shows its service quality and significantly improves the usage rate and duration of WeChat users. It is equivalent to a large account on Douyin. Of course, Douyin welcomes the appearance of large accounts.

But once it is resold and it is in Alibaba's hands, this matter cannot be described. Douyin definitely does not welcome Kuaishou to open a large account on Douyin. The bigger it is, the more dazzling it is. The same goes for the same. This is why the official WeChat public accounts of Alibaba and Alipay cannot achieve the top 100,000 pictures and texts.

Many laymen have questions about whether they can aggregate these users on an app and sell them to whom they want to? Just like Xinyang, the first medical beauty stock, started with a public account, and users were eventually collected on Xinyang app. But in fact, this app has long been available, which is the mobile game app of "Come to the Troubled Times". This app can send messages to players and has the ability to reach. All service account users must have installed this mobile game app.

The problem is usage rate? What is the ability to promote information flow to players? It is impossible to compare with WeChat public accounts. Not to mention collecting public account users alone into an empty app with little content and only used to push information and send gift packages.

But this is not the main contradiction. The main contradiction is whether there is an internal problem with the Baren, so he is willing to sell cash cows? No matter how he looks at it, he didn't find that Baren has fallen to the point of selling his own business? How big is this?

Not to mention how much money the game itself makes, just the IP "Come Out of the Mountains in Troubled Times" is a hard work by Baren Entertainment. It not only attracts money, but also has a rising reputation as the IP is, the higher the money is, the higher the evaluation, which is a surprise.

Not to mention this kind of IP, it will always be hopeful to become Jin Yong, but it will be better to become "Legend of Sword and Fairy", right? It is only more money-making than reputation. It tied up the "Sword and Fairy" of all generations, and even all the mobile game adaptations that have been released indiscriminately will be hung up by "Come in Troubled Times". Being willing to sell such assets is usually at the end of the way. The people of Ba people are in a prosperous state, which is not in line with common sense!

Therefore, Lao Fan sent it very bluntly: Just sell it so easily? Is it like selling it just by paying it?

I saw Chu Yuanxi sending: There is no problem with Baren, and even more so with Baren Games. Your problem is problematic. Isn’t it normal for merchants to buy and sell goods? As for whether it is easy or not, a good transaction is that I need it, but you need it more, then the money you give exceeds my profit expectations. This is like trading stocks. Buying stocks is for selling at a high price, not for falling in love with stocks. After buying them for eight years, you have to find out the temper of a stock. That’s what leeks do…

Lao Fan: I'll be relieved if you say that.

Is this not to worry?

Chu Yuanxi: I am willing to sell Baren Games because Baren has no plans to go public within a few years and does not need financing, so there is no problem in cash in assets. You can do due diligence. Our group has no secrets, everything is transparent. Besides, what kind of thing do you want us to do? What can a game company do? The backend main process locks the server and runs away? At least this will not happen to me. My company must be safe enough, otherwise the valuation will not reach my profit expectations.

Lao Fanxin said this is a reminder that I must offer a high price? The question is what is your profit expectation?

Modifying assets into cash has a great impact on the valuation of a company, because cash is a constant, and it is as much as it is. Assets are variables, and premiums will be generated according to the operation of capital. There are various algorithms. Those who calculate net assets, price-to-earnings ratio, price-to-sales ratio, market share, etc. The value calculated by different models is different, and is suitable for being used as a tool to leverage capital in the open market.

At this moment of trading, assets are converted into cash. Even if the transaction price is fair, a certain part of the variables of Baren also become constants. This is completely inconsistent with the continued rise in Baren's valuation. Only when the same or declines are maintained, there is an urge to sell the industry, because the valuation of Baren Games, a subsidiary, should be higher in a few years.

Therefore, it is unscientific for capital veterans to sell assets for cash.

But Chu Yuanxi said directly that he had no intention of listing or financing within a few years. This is a bit overwhelming. If he didn't go public or financing, it doesn't matter if he didn't go public or financing. As for how many years? Chu Yuanxi's magic technique should be a different scene.

In any case, unscientific transactions for Ba people are naturally good transactions for others. Some people lose money and others make money. This is a simple truth. If you are afraid of thunder burying the subject matter during mergers and acquisitions, it would be very nonsense. Fortunately, there are many people in China who dare to say a word about Alibaba, but not many are in the capital circle.

Thinking of this, Lao Fan's doubts were dispelled and sent: By the way, I heard that you valued the entire Baren Group 30 billion?

Chu Yuanxi: There is such a saying, but that was a long time ago. Yesterday, the investor from Demon Capital asked me about the repurchase price of my exit. I said that I would repurchase at a valuation of 30 billion yuan, but they still thought it was too little. I said that buying my shares would not be 30 billion yuan, because what I bought was control, what I bought them was 30 billion yuan, and what I bought was only financial investment.

Lao Fanxin said how much is that? He is not a stubborn person. He knows that conditions are flexible in front of the price. If the price is good, you are the financial backer's father. If you make a request, you are tough. Generally, you are not a father. Don't always think about making any requests. This is the reason for doing business.

Therefore, he asked bluntly: What do you think of Nabaren Games and related resources for 30 billion?

Chu Yuanxixin said that who leaked my husband's business secret? Is it Zhao Jie? It's unlikely. Zhao Jie didn't know that he really had the plan to sell Baren Games. But why did he guess so accurately?

After thinking about it, he sent it: 30 billion is fair at present. You may think it is a high premium, but I am not very satisfied. The reason is that the new product line of Baren Games has been brewing for a long time and is ready to release energy. There will be a conclusion on how much this new product line is worth within four months. So I hope you can wait and see until December to talk about it. In these four months, you can also test the vitality of "Come to Troubled Times" under the situation of a large number of copycats.

Oh? Old Fanxin said that this is very confident: OK, then wait until December.

Chu Yuanxi's statement was not rude. For example, if Alibaba intends to acquire the Toutiao system in early 2017, if the bid is in a rational range, the Toutiao system will definitely not do it, because the product of Tioutiao is already incubated. At that time, the Toutiao system may well judge that in more than a year, Douyin will rule the world by mid-2018. At that time, you told the acquirer that my app called Douyin is too great and others can only verbally agree with it.

So the price was definitely not negotiated at that time. Of course, the price is not negotiated now, and now it is no longer affordable.

Thinking of this, Lao Fan was very curious about what Baren Games was doing. It seemed that it needed to conduct a good research.

Chu Yuanxi was actually moved for a moment because 30 billion yuan was the price of Baren Games after he built the mini-game series IP. Now Mr. Fan has given this premium in one step, and he can actually nod. Especially in the cold winter of capital, cash is extremely important. Many seniors who have been in the world for 30 years have talked about cash as king. For 30 billion yuan, it is impossible to say that they are not moved.

However, when doing business, no one is unwilling to sell it at a high price. Although it is not certain whether Alibaba is still interested in Baren Games by the end of the year, Chu Yuanxi hesitated for a moment and found that he did not have the reason to sell it for 30 billion, because - after all, it was not necessary to sell it, and it was very cost-effective to sell it, but it was not "smashing the hands" if it couldn't be sold.

Of course, there are problems with selling at high prices, such as the problem of mergers and acquisitions.

Chu Yuanxi thought he would just start talking now: Mr. Fan, since you have the idea of ​​buying, have you considered the specific model?

Lao Fan: What model are you talking about? Cash, if you are willing, cash + part of Alibaba stocks is also possible. It is also very cost-effective for us to issue part of the stock to merge and acquire.

Chu Yuanxi: It’s not this, I have to go back and discuss this with the founder team. What I am talking about is that mergers and acquisitions like Ele.me are still mergers and acquisitions that promise performance.

In fact, this is about whether to acquire the other party’s core team during mergers and acquisitions.

The so-called Ele.me style is a relatively amazing acquisition that Alibaba is in progress. In a year and a half, Ele.me executives have basically resigned through personnel adjustments or are about to resign. Few of the huge executive team have remained, and their business structure has undergone tremendous changes, and the city manager system has been reformed, and the power has gone to the local area. Such an acquisition has no requirements for the profit of the acquisition target. The purchase is the asset, not the core team, and the subsequent profit and loss are completely at your own risk.

Only Alibaba Penguin has this kind of tyranny and confidence, allowing the acquired person to take money and leave without owing each other.

The promised performance is that the core of the merger and acquisition transaction is the other party's team and business model. The acquirer is only responsible for providing resources for money and will not point fingers to the original team. At least it will not be within the agreed period, but the controlling rights will change hands. In this way, the original team can be responsible for the performance within the agreed time of the company in the future. Otherwise, the acquirer will be responsible for Jaguar's command, so who will fail to meet the performance?

But Chu Yuanxi feels that Alibaba may not be willing to do this model. Although Alibaba does not have any gaming genes, it is not allowed to control it. It basically takes three years to do so, and it only produces cash. This is the thing Alibaba lacks the least. This is not in line with Alibaba’s temperament!

In fact, Chu Yuanxi didn't want this, three years were equally too long for him.

Mr. Fan sent me: Ah, it must be Ele.me style. Alibaba needs Baren games mainly to transplant the game genes into our own bodies, rather than hanging them outside the body. Otherwise, we would not be able to catch up with penguins.

Chu Yuanxi laughed: It takes a lot of mergers and acquisitions to catch up with Penguin. Penguin has invested in more than 30 game companies and teams overseas in the past 10 years. The key to Alibaba still has to make great efforts to cultivate its game genes.

Lao Fan: We have trained it.

Chu Yuanxi: I know, I know, right? The Three Kingdoms slg, right?

Lao Fan: Hey? You even know this?

Chu Yuanxi: I also know that it will be launched in mid-August, and it is a big and tight endorsement. It’s definitely not a secret that it has been a few days. But you have cultivated this gene... Do you believe it or believe in yourself?

Lao Fan: Just say whatever you want.

Chu Yuanxi: Three Kingdoms slg, this slg category is not suitable for cultivating genes. It is suitable for overseas distribution, and is more popular in Europe and North America. It is equivalent to the highest difficulty of the novice village in the game, which is not suitable.
Chapter completed!