Chapter 812 Can I change it?
Wednesday is June 12th, and the society can be said to be super lively and dazzling in just three days.
First of all, Magic City launched an extremely magical version of the garbage classification policy, and it was a strong promotion, starting with shops, and then quickly expanding to residents. People walking on the street overnight were frequently managed and classified. An aunt who was frequently asked, "What kind of garbage are you?"
Therefore, the word "clear" has a new meaning, which means that the people in the demon city can distinguish what type of garbage they are carrying belongs to.
Chu Yuanxi sprayed the effect when he saw this effect and asked An Qi on WeChat: I have a question. If you use a cockroach house, the cardboard box is recyclable garbage and the cockroaches are wet garbage. Then don’t you pick up the cockroaches one by one when you throw the garbage?
Angel is pitiful, helpless and weak, and she fights back angryly: You don’t have to be proud, your imperial capital will have such a day!
Chu Yuanxi laughed loudly: Sorry, don’t you know that the Celestial Empire will be divided into Beijing and Shanghai schools no matter what the matter is? The garbage classification rules of the imperial capital are 100% different from those of the demons.
Immediately afterwards, a big war broke out in the air conditioning industry. As 618 approached, Ms. Dong made a heavy blow, beating a major competitor who was also worthy of a huge monster within 48 hours. It is estimated that relevant state departments need to come forward to comfort and coordinate. However, even if the incident can be calmed down, its lethality to the brand is simply indescribable.
At the same time, the real estate market ushered in an unprecedented cold wave. The relevant state departments implemented the operation of suspending public financing for more than 20 real estate companies that had actively acquired land in the first half of the year through non-public caliber.
Unlike the habits of Internet companies through equity financing, real estate companies usually borrow money to raise funds. This operation has no impact on ordinary people, but people who are concerned about the macroeconomics of the Celestial Empire have noticed an unusual meaning after seeing it. The central government has gone from local governments to enterprises, and the window guides market rules. The deep-seated reasons behind it are intriguing. In short, the relevant departments are very busy!
It was also at this time that big moves have also occurred in Internet companies, and there are many events worthy of attention.
For example, the successive changes in Toutiao app and Douyin products have had a significant impact on Baren Information. Half of Baren's self-media matrix falls on the Toutiao platform. However, this change in coach is not a sudden one, because Toutiao app has developed in the past year and is not as good as the Qutoutiao of Magic City. You should know that the number of daily active users of Toutiao app exceeded 100 million in 2017, and it has only 120 million today. The development speed has quickly caught up with Weishi, and it has also experienced a slight decline after entering 2019. Can you bear it?
However, the Toutiao team's change of coaches also has its highlights - the new person in charge of Douyin comes from the acquired team. This acquisition efficiency is very high, not only to acquire products and users, but also to completely absorb the other party into the body. In China, Toutiao team often does this, so it is not accidental that people become giants.
This information was collected by Lu Yu, and was written into a brief section and submitted to Chu Yuanxi, which he thought was valuable. This greatly improved Chu Yuanxi's information intake efficiency and also improved Lu Yu's ability, and he trained his strategic vision through information selection.
Not to mention in the contemporary information society, even in ancient times, diligent emperors had to do information filtering through information in the Secretariat and Military Ministers. However, Lu Yu obviously needed training because he submitted the development and financing of Xiaohongshu as key information.
"This is the desire to do e-commerce, Lu Yu!" Chu Yuanxi gave a big x-super and ordered: This is a noise and needs to be filtered out.
In fact, it is a bit too much to say that the noise is because Xiaohongshu is a success to some extent. In 2018, the e-commerce gmv approached the 10 billion threshold, with 250 million users and 85 million monthly active users. They are seeking a new round of financing with a valuation of $5 billion. You should know that they just raised a round with $3 billion in the middle of last year. Penguin Alibaba invested together, which is very good in terms of financing rhythm and Internet judgment standards.
Especially Xiaohongshu is also engaged in live broadcasts and short videos, and it is still very correlated with Baren information. However, Xiaohongshu is engaged in a closed loop of content + short videos + e-commerce, and the tone of self-media accounts is very distorted. Chu Yuanxi thought for a while and continued to write: If you must open an account on Xiaohongshu, don’t use the name of Baren, don’t divert traffic from Baren, and just use Baren’s content production ability. I agree, but you have to set a reasonable KPI.
After the Baren Group was grouped, although each branch was handed over to the specific person in charge, Chu Yuanxi was still in a state of contact and did not make any big deal. For example, Zhao Jie wanted to adjust the employee's bonus and salary standards, but he could not be willful. He had to have a basis and passed Chu Yuanxi's approval. Lu Yu was relatively flexible, but things like building an official account on Xiaohongshu were equivalent to starting a new project. How many resources would it take to use? This situation still requires approval.
Then Chu Yuanxi traced the latter one: Tie, the founder of Yibi Tianxia, had a hundred-fold leverage and committed suicide on June 5.
"What!" Chu Yuanxi was suddenly shocked, and then quickly opened WeChat and asked Lu Yu: Is this matter in Yibi World? It is indeed June 5th?
Lu Yu: It’s true that the news was reported only yesterday.
Chu Yuanxi felt a big trough in his heart. He committed suicide on June 5th. Why didn’t Zhang Xuyu mention a word when he came last Saturday on June 8th? No wonder she had a weird expression when she mentioned Mr. Tie. No, it was them. The people who token must know it. Damn, if something big happened, she could even run out to make money without changing her face and heart. Zhang Xuyu is a talented person!
Let's talk about it together? Why did Zhang Xuyu come that day? Chu Yuanxi couldn't figure it out no matter how he thought about it. Let's not talk about the essence of the brick-moving project. After Yibi Tianxia, it would be difficult to trap others in her new company's business. This is the rhythm of wanting to trap Ba people in the end? But this is too forced.
But he quickly let go of this because the next one is even more exciting, today's.
On June 12th, the joint venture between Dog City and the company returned to China next week to build cars in China was implemented. It was implemented in the capital city of a northern province. The relevant departments invested 1.5 billion yuan to provide 5,000 acres of land. The industrial zone was responsible for taking the lead and coordinating loans of 4 billion yuan.
I remember a news in March (Chapter 727 of this book) introduced that Dog City had re-entered its news horizon. At that time, Chu Yuanxi was talking to people that Dog City would be stupid to pay 600 million yuan and return to China to jointly build a car next week? Obviously Dog City is not stupid, so the conclusion that can be reversed is that.
But even if you can figure out the joints, this matter is still weird inside and out, because there are three problems that cannot be avoided.
For example, 6 billion is not enough! The threshold for Internet car manufacturing is 10 billion, and just paying the threshold fee is to be the denominator. Weilai has burned 20 billion yuan in cash, and it is still JAC OEM instead of self-built with more money. This is not enough. The car built is burned compared to Tesla, and the heroes will not be exploded within five seconds after the fire breaks out. How can the 6 billion be proved to be passed?
For example, there must be a link in the automobile industry when building cars? Although the Tian Dynasty is the entire industrial chain, the capital province is a resource-rich province, not an industrial province. If you are working hard to achieve something, either a free shipping area or an eastern Guangdong province. Otherwise, the Magic City can do it, so how could you choose that?
If others dare to choose, how dare the local area take it? Does this 6 billion include the construction of basic industrial products? This big deal! But you don’t have to hurry up. In the south, you can get some shortcomings in half a day. There, it will take one and a half days to transport it. The R&D speed is so sour!
The final question is that if you return to China next week, you will be on the list of dishonest trust. How can you guarantee this loan? If you can't figure it out, you can actually figure it out, but you can't say something, and you can't write it out.
Chu Yuanxi put down Lu Yu's message summary and opened the company's email address. Today is the time to collect homework. The boys who participated in the online content briefing that day had already sent their answers before 12 noon as required.
Chu Yuanxi looked at it for a long time and found that there was no one who answered correctly.
So he sent a collective email: Thank you for saving options for the company. Although there is no one who answers correctly, some people have a flexible idea. The answer is not announced, so don’t ask if you don’t understand. Follow the development plan and find the answer in execution. Tomorrow, the task package for this project will appear in the work system. Those attending the meeting will be captains with the right to apply for task packages. At the same time, more than two captain-level employees can also appear in a team. Looking forward to your performance.
The next day was the day when the Tianchao Science and Technology Innovation Edition was launched, and it was also the most exciting day for the two companies, Baren + Xiaokang.
In a well-off society, all programmers and employees in planning positions found that there were a large number of extremely valuable task packages in the work system, and both cash rewards and options were significantly higher than the previous tasks. So some programmers who had already taken on live broadcasts and short video tasks wailed at the table, saying that their "schedule" was wrong, and they were unable to participate in the group as they looked at the plump task.
Barenli was excited because this day was the day when Penguin’s “Yin Yang x God” was open for testing. Many employees of Baren Games and other branches made reservations early and were waiting to go in and take a look.
What is unexpected is that Penguin's promotion may have stimulated someone. Two domestic mobile game manufacturers announced today that they would open internal testing without deletion, and they did not need to make an appointment. They ran together to enter the market, for fear that all entrances would be blocked by Penguin one step later.
In fact, they have been doing their deletion and closed beta tests for a long time. Baren Games has always known it, but compared to Penguin, other companies' actions seem less important. However, on the same day, two companies jumped out to catch up on the popularity of Penguin. Penguin is working hard to promote and publish, probably looking confused. This is quite sexy.
So, at around 6 o'clock in the evening, all the employees in Baren Group were playing with their mobile phones, and no one cared about it! Chu Yuanxi saw that this was not good, so we had to do some serious things!
In fact, the surrounding area of "Comes of Troubled Times" has been on sale since yesterday, and even borrowed the e-commerce resources of the artifact company Panana in order to hurry up. Zhou Minxi personally broadcasted the goods live, and the promotion in the game has been played out three days in advance. After the Android version is updated today, players can start playing the game mode.
However, the review of this version of Apple Store that was killed by the sky is always so slow, it is simply awesome.
Therefore, today is a rare battle to win over players in most of the game circles, and each company must show some skills.
It can be called the right way to update the version, the surrounding area, or even the goods to sell goods, but Chu Yuanxi has some tricks to be released. At 8 o'clock in the evening, all the information can be collected and confirmed that no matter the new two companies or the "Yin Yang x Immortal" produced by Penguin's agent, their godson, they are all strong copycats in the plot gameplay, and only the gameplay is different in the past picture.
Among them, "Yin Yang x God" is indeed a pixel-level replica of the map structure of "Sections - Adventure Place - Resource Place - Mission Place" in "Come in Troubled Times" and then upgraded layer by layer, except that it has added a national war gameplay, and looks like I'm not afraid of intellectual property litigation.
The other two companies have returned to the ordinary push-to-picture structure. In fact, the ordinary push-to-picture structure has higher requirements for plot Ai, so Baren used that map structure at the beginning. The dungeons can be named randomly or temporarily defined, completely for the convenience of the Ai screenwriter.
In the traditional picture-pushing structure, all copies are fixed. It is necessary to create a variety of plots in such a small space to allow players to experience the magic of plot ai. The difficulty of training artificial intelligence is probably hundreds of times higher than that of Baren.
However, Chu Yuanxi didn't care about their plot. When he saw that they were all strong parodies, he gave Lu Yu a wink. Lu Yu immediately understood it and sent a Weibo post that had been prepared long ago - first play a cartoon picture of the collective battle of the characters in "Come to the Mountain in Troubled Times". The following is the text: Which god did Xiaoshan commit? He was besieged today. There were already three parodies around him. I heard that there were people who came after hearing the news. He asked for advice, "Where do you like us?" Can't we change it?
Then the next day, on the morning of the 14th, Baren Entertainment’s Weibo post again mocked - Damn, this is too similar, right? We have to change it all, it’s too difficult!
This article was made into a lottery forwarding, and a number of peripheral products were sent using Weibo's forwarding tools, resulting in nearly 100,000 forwardings.
The key is that some of the forwarding users are a little casual, but there are also many who like to join their comments. As public opinion quickly became lively, Wang Le from "The Trouble" and several mischievous scholars under his command became the most tiring. He tried his best to import cartoon pictures into the QQ and WeChat players group of "The Trouble" and brought in a few sentences chatting on Weibo in specially designed fonts below the cartoon pictures, and then took screenshots of some comments, of course, to pick up representative clips.
You should know that after more than half a year of operation, there are now several hundred official player groups of "Come to the Mountains in Troubled Times". On QQ, groups are opened according to server numbers to facilitate players to join spontaneously. As for the groups spontaneously established by players, I don’t know how many of them are.
Of course, the most unavoidable thing is the service account of "Come to the Mountains in Troubled Times". The one who updated the comics and sent gift packages has now been followed by more than 40 million yuan.
People have a serious mentality. After the expansion on Weibo and fermentation into the group, the barriers of social chains that have already appeared but are relatively sparse suddenly become thicker countless times.
Chu Yuanxi peeked at several Shenhao players. Someone asked quietly whether to try Penguin. After all, Shenhao players basically have no problem getting Penguin Xinyue 3. It is because they can block the other party’s account after being complained by the other party. It is not just the question of whether the recharge becomes stronger. Baren is worse than Penguin with a sound and mature mechanism in all aspects of serving Shenhao players.
As a result, as soon as the incident fermented, all the followers and ridicule in the group came out. After all, it was a penguin. The sound of ridicule was fully fired, and no one needed Chu Yuanxi or Wang Le to lead the rhythm. No one asked if he wanted to try it anymore.
I guess the ordinary group will not be much different.
When Chu Yuanxi saw this, he felt that the loss should be controlled. This is called using the same method to treat the person. You should accurately push it to my QQ group members and public account to follow users. Then I can do this too!
In fact, the only loser in this tug-of-war is the major game channels. Chu Yuanxi doesn’t have to wait for a week. Now he can assert that the active channels of "Come to the Mountains in Troubled Times" will definitely be lost. He is either pulled away by the penguins or pulled by the Baren to the official website.
In fact, Baren has been digging for the corners of the channel, but it is not obvious.
For example, building an official QQ group according to the server number is quite chrome-hard, but the channel is helpless. For the existence of a QQ group like "Baidu Games Come Out in the Troubled Times 69 Server Hedong Battlefield", players in this channel server can easily get in.
Then you will be influenced and tempted by the Ba people.
For example, the activities that Baren has sent to the game make it possible for players in the channel server to follow Baren’s official official account, otherwise they cannot contact or fill in the receipt information.
Then you will also be influenced and tempted by the Ba people.
Wait, the Baren swung their hoes to the channel through the aggressive penguins.
Of course, there are also costs. According to estimates, Baren expects that the number of peripheral products to be delivered will not be less than 5 million.
The greater impact lies in dau and recharge. On the 13th, dau dropped from 35 million branch line to 3300, and on the 14th, it fell slightly by 3200, which was equivalent to a limit down. When there is activity, the daily turnover still showed a significant decline. If Baren Games is a listed company, the stock price will probably have to go a few steps down.
However, for Chu Yuanxi, this is a small defeat. After all, no one in this country dares to pat his chest and guarantee that he will escape unscathed when the penguin pounces on him. What surprised him was that although Dau fell out, the entry speed of new users may be much higher than usual due to Weibo activities or QQ group WeChat groups. After being banned by Long Dad by H5, it is really gratifying.
Chapter completed!