"We didn't expect this situation before, right?"

After opening the door at 9 a.m., Gome Electric, which had already done various hot scenes to deal with the situations brought about by hot scenes, found that it did not have the hot scenes I imagined.

It was almost deserted, and not many people appeared in Gome Electrical Appliances' stores.

Such a situation is somewhat unacceptable to Zhu Dekun.

He kept asking Liao Zhuolin.

Not only him, but even Liao Zhuolin and Huang brothers began to worry. Logically speaking, the advertisement was very effective, but no one appeared here at all.

"The specific location of our store has been published in today's newspapers and the situation in other cities, I don't know what it is." Liao Zhuolin also did not expect such a situation to happen.

There was no place to go, and no one even came in to ask. The staff who had been training before became panicked.

All kinds of preparations were made, but there was no one asking.

It is not a good sign to encounter such problems when opening a business.

"Mr. Liao, we have to think of some solutions. It's not a big deal to continue like this."

"Where is the newspaper today?" Liao Zhuolin asked, "Has it been sent here?"

"Not yet." Huang Guangyu said worriedly, "In theory, although today is the first day of the New Year, the newspaper should have been delivered."

"Call to ask the newspaper or the post office, whether it has not been printed yet, or whether the post office has not delivered during the New Year holiday." Liao Zhuolin was also anxious.

At that time, because the address is not told to the consumer, this will eventually become a huge joke.

The advertisements were all put on the Spring Festival Gala, but when it opened, there was no turnover. What's the joke?

"This matter has to be reported to Director Zheng and the others. They seem to care about the situation today." Zhu Dekun reminded Liao Zhuolin worriedly.

They haven't even lived here for a year, just to see their turnover today.

Whether Hongqi Machinery Factory invests in major electrical appliance manufacturing plants or Xiangjiang's investment in Gome, it is not a small amount.

Everyone wants to win a good start today, but the situation in front of you...

There weren't even a few people on the street.

"I shouldn't open today. No shopping mall has chosen to open on the first day of the New Year before. If you want to buy large items like electrical appliances, you bought them before the New Year..."

"Yes, everyone has finally had a holiday. There are a few days of holidays, whether it is rest or visiting relatives..."

The door opened at nine o'clock, and when I saw ten o'clock, the customers had not arrived yet, and the employees in the store became anxious.

The confidence I felt when I saw the advertisement last night was because no customer came to my house for an hour, and I became more and more worried.

"Mr. Liao, news comes from the newspaper. Because the style of the Spring Festival Gala program changed drastically last night, a lot of the contents of today's newspapers were waiting until the Spring Festival Gala ended before writing and typing... Today's newspapers will not be printed at 10 o'clock, and they will have to wait until the afternoon. The surrounding areas will probably have to wait until tomorrow or the day after tomorrow..."

"Where are other cities?" Liao Zhuolin began to feel upset.

Things are a little bit beyond expectations.

They never expected that such a thing would happen.

Local newspapers are different from large national newspapers. They are later in the New Year, and sometimes they even deliver them together for a few days.

"The same is true, some people will only give it to you tomorrow..."

"Why didn't you tell us this before?" Liao Zhuolin immediately roared.

This is a serious mistake.

"Mr. Liao, my previous advertising cooperation was discussed for one year, and they did not introduce the guaranteed printing situation..." Huang Guangyu said.

No one is very familiar with advertising.

Liao Zhuolin negotiated with CCTV's advertising cooperation according to Xie Kai's request, while the Huang brothers negotiated with newspapers in local cities. In order to keep it confidential, especially when investing in the advertisements before CCTV's Spring Festival Gala, only CCTV people and Xie Kai, and Liao Zhuolin knew about it.

As a result, such a big problem arose.

"We must find a way, but we can't continue like this." Liao Zhuolin has experienced a lot of things, but he never thought that such serious mistakes would occur when he was in charge of work.

This is their first time in the operation of advertising and there is no experience to follow.

I didn’t invest much advertisement in my previous clothing, after all, they did not open a specialty store, and they also took the route of agents.

How to solve this situation at present?

If this news spread tomorrow, it will probably be laughed to death by domestic colleagues.

I spent a huge amount of money to advertise on CCTV, and even implanted the advertisements into the audience's favorite sketch program. In the end, there was a problem because consumers did not know the address of Gome Electrical Appliances...

"Is something wrong?" Zheng Yucheng and Wang Guilin, who were waiting for the base to transport the newly born ehive agapaca, got the news. They were originally happy because Mo Qi woke up and gave birth to a child successfully. They didn't have to worry about the failure of the engine core engine project after the New Year, but they heard about this.

It's conceivable how upset it is.

"This is caused by the inadequate connection of publicity work, and I bear the main responsibility..." Liao Zhuolin never thought that such a mistake would occur.

Wang Guilin shook his head, "Now is not the time to hold people accountable, so we have to find a way to solve this problem."

"Let's ask Xie Kai. If it weren't for him, such a problem wouldn't have happened." Zheng Yucheng said.

They can understand that Xie Kai had no intention of doing these things before. It was already very difficult for Xie Kai to do things to such an extent.

The wife is in a coma and is still pregnant with a child in her belly. Maybe she will have a life of one corpse and two lives.

They wouldn't know how to do these tricks in Xie Kai.

"Has the alpaca been shipped?" Xie Kai asked anxiously when Zheng Yucheng appeared again.

My son was so hungry that he cried. Moqi had no milk, so Sanlu milk powder was never afraid to feed her newly born baby.

"Yun-10 has taken off and will arrive in two hours. At most, your son will be able to eat it in three hours. Something happened to Gome..." Zheng Yucheng looked into the ward, afraid that Liu Xu would scold him, so he didn't dare to enter.

Xie Kai asked incredibly, "Too many people? Haven't you considered all kinds of plans?"

"No one! Until now, the door has been opened for more than an hour, and there is no one..." Wang Guilin whispered to introduce the situation.

Xie Kai was also anxious.

Such a mistake was never thought of.

Mo Qi fell asleep and explained to Liu Xu, who was still coaxing the child, and Xie Kai followed the two directly to the main store at Zhushikou.

As Wang Guilin and the others said, there is no one.

Not only is there no one in front of Gome Electrical Appliances, but there are no one on the entire street!

When Xie Kai and his group arrived, the employees of Gome Electrical Appliances were all listless.

Before today, they had been training for several months, and even last night they were still practicing according to too many customers.

Just like a boxer, he had a punch that had gathered all his strength and had not yet hit it. As a result, he found that the target was gone and could only hit the air!

Who can not be lost?

Who can not fall out?

On the first day of the Lunar New Year, we are for everyone to rest, not for buying things.

"Even if the newspapers are put into place today, it is too late. Although Zhushikou is prosperous, it only refers to the usual Chinese New Year. Even if everyone goes out for a walk, they will go to parks and other places. The surrounding parks will not pass here..." When Xie Kai arrived, Liao Zhuolin pointed to the map and introduced it to everyone.

Who would have thought that this would happen?

This is simply the lowest level of mistake.

"All the shops on this street are not open today..." Huang Guangyu also said.

"Also, we have reminded before that the Chinese people are a habit that they should try not to spend money on the first day of the Lunar New Year." Huang Junqin looked at Xie Kai and Liao Zhuolin.

Although I admire the creativity of these two people in advertising, I don’t think it’s a good thing at all for them to open on the first day of the Lunar New Year.

During the Spring Festival, the entire Chinese nation has been around for thousands of years. For the entire nation and country, it has always been the most important traditional festival that no festival can be replaced.

There are countless customs in this festival.

For example, in order not to sweep away wealth on the first day of the Lunar New Year, countless people think that the water used must be put in the big bucket prepared at home on this day, for fear of losing money.

Therefore, let them spend a year or even a few years of balance on the first day of today's new year to buy color TVs, washing machines, etc., which will definitely not be supported by others.

It’s not that Xie Kai didn’t know about this tradition and custom.

However, there is no such priority in the 404 base.

"Habits can be changed, especially when there are huge benefits." Xie Kai said calmly, "If they can save money and they don't want to, there is nothing they can do, right?"

Just like the later Taobao "Double 11", the transaction volume on the day was only 100 million yuan from the beginning. In less than ten years, on this day, the transaction volume exceeded 10 billion in just 2 minutes and 27 seconds; the transaction volume exceeded 100 billion yuan in 1 hour, 47 minutes and 27 seconds; the total transaction volume for the whole day was 213.5 billion yuan.

This is why Xie Kaifei had to open on the first day of the Lunar New Year.

He wants to turn this day into the "Gome Electrical Appliances" shopping carnival!

Only in this way can Gome's future development be faster. Even if consumers wait for the trend of electrical appliance stores such as Suning to follow suit, the first thing they think of Gome Electrical Appliances is.

If you want to continue working in this industry, the brand is very important.

When the Internet technology becomes popular in the future, online activities and offline physical stores will be even more powerful.

By then, there will be nothing wrong with Alibaba.

"You should not talk about this for now. If you open today, if there is no turnover, it will cause a great blow to the enthusiasm of the producers..." Wang Guilin reminded Xie Kai.

It is not that easy to change the consumption habits of Chinese people.
Chapter completed!