With the turn of summer, the dispute between mmcd and SD formats quickly came to an end.

Toshiba, who was already in a predicament, raised a white flag and did not trap the beasts like Sony.

The reason for this is that Toshiba's financial resources are not as good as Sony, and it is difficult to use its own strength to push the mmcd player; the other is that Toshiba's supporting facilities are not perfect enough.

For example, Sony continues to produce betamax video recorders because Sony is one of the world's largest camera brands, and its camera format is betamax. So although it loses to JVC's VHS in the ordinary consumer market, betamax is the dominant standard in the field of professional broadcast videos.

But Toshiba is not as powerful as Sony. It has no advantage in civil and commercial fields, so it is also a water without a source and a tree without roots, which is destined to be unable to last long. Therefore, it is better to admit defeat with pleasure.

After Toshiba raised the white flag, the format battle between mmcd and SD won with mmcd led by Sony-Philips-Tianxia Alliance.

According to the contract signed by Tianxia Technology, Sony and Philips, the three companies will jointly own mmcd patents and share the patent fees derived from mmcd patents.

For example, when manufacturing mmcd players, printing mmcd discs, etc., you need to pay licensing fees to the three alliances. This is also the price Sony has paid to win over the summer.

As for the structural patents of mmcd players, such as "dual-scaling heads", "dual-wavelength" are still owned by their own companies. Among them, Sony's mmcd player will use "dual-scaling heads" structure, and Tianxia Technology's mmcd player will use "dual-wavelength" structure.

As for Philips, it has not developed its own structure, so if it adopts the structure of Sony or Tianxia Technology, it will have to pay patent fees to the two companies.

Other companies such as Panasonic, JVC, Pioneer, Hitachi, Thomson, etc. originally supported the SD format, but now they have turned to support mmcd. Because they came a little late, the partners' treatment could not be achieved, and they could only get the treatment of a "partner". That is, there is a discount on patent licensing fees. As for sharing patent fees like Tianxia Technology, you should not even think about it.

...

After the dispute over the second generation of optical storage formats ended, major appliance companies began to manufacture mmcd players, and major film and television companies also launched mmcd format optical discs.

The mmcd format has officially entered the commercial stage and has gradually become popular.

Because the dual-wavelength technology of Tianxia Technology is cheaper than Sony's dual-scaling technology and has a low failure rate, many home appliance companies have requested patent authorization, hoping to use its dual-wavelength technology to make mmcd players, which has also made Tianxia Technology's dual-wavelength technology the mainstream of mmcd players.

According to statistics, Sony's mmcd player uses "dual-scaling" technology, which means two sets of bald heads are built into the player, so the cost is relatively high, which is about fifty dollars more expensive than the mmcd player using "dual-wavelength" technology.

Moreover, because of the built-in two sets of double-bald heads, the structure is more complex and precise, and it is prone to mechanical failures. In comparison, the dual-wavelength technology of Tianxia Technology only uses one set of bald heads, the structure is much simpler and it is not prone to mechanical failures.

Ordinary consumers usually buy products for four words: "good quality and low price". The same mmcd player is 50 dollars cheaper than the other, and it is safer to use and less prone to failure, so it is naturally more popular.

Therefore, after the launch of the mmcd player, mmcd player using the "dual wavelength" technology of Tianxia Technology is more popular among consumers than players using Sony's "dual-skinned" technology.

As a result, more and more home appliance companies have adopted the "dual wavelength" technology of Tianxia Technology. Even Sony's partner Philips has abandoned Sony and chose Tianxia Technology, which is considered as stabbing it in the back.

Because "dual wavelength" technology has become the mainstream technology of mmcd players, Tianxia Technology has also earned a lot of patent licensing fees.

What is even more proud is that Tianxia Technology has demonstrated its technological research and development capabilities with this more advanced and more efficient technology, which greatly increases the popularity of Tianxia Home Appliances. It was once as famous as the world's old home appliance companies such as Sony, Philips, Panasonic, and Toshiba. It can also be regarded as winning glory for the country.

...

It is worth mentioning that although Tianxia Technology is one of the three mmcd alliances, it has not stopped producing vcd players.

The reason is that the price of mmcd players is still relatively expensive now, and one unit costs 399 US dollars (349 US dollars from Tianxia Technology), which is not particularly popular among consumers.

Moreover, although major film companies now choose to support the mmcd format, they don’t have many mmcd format CDs, so the content on the mmcd player is not rich and it is not attractive to consumers.

In comparison, the price of vcd player is much cheaper. And because it has been promoted for more than four years, there are already many vcd discs on the market, and major film companies are still constantly launching vcd discs, so in terms of content, vcd is richer than mmcd.

This makes VCD technology one generation behind mmcd, but there is still a large market now. Especially in economically underdeveloped areas, vcd players are far more popular than mmcd players.

Therefore, while introducing the mmcd player production line and producing mmcd players to seize the high-end market, it continues to produce vcd players to seize the low-end market, and takes both ends.

...

Sony is very unfamiliar with the appearance of Tianxia Technology, but he has no choice but to do anything about it.

Because it has not stopped producing betamax players and vcd players, it is not qualified to criticize summer.

However, Sony's products have always been high, and it is a bit difficult to resist when facing the world's low-cost and affordable products.

For example, the vcd player of Tianxia Technology is assembled in the mainland and uses its own patented technology and production lines, so the production cost is very low. In addition, it can also rely on attracting members for Blockbuster to reduce prices and promote promotions, so it doesn’t matter if you sell at a discount and make less money.

However, Sony's vcd player is assembled in Thailand and uses some patents from Tianxia Technology, so the production cost is higher. In addition, it does not have the bottom line of downstream companies like Blockbuster, so it cannot make too much profit, which makes Sony's vcd player production, and the price cannot be reduced.

Although Sony's VCD player is of better quality and has a more popular brand, those who have the silk will win the world. Faced with the cheap and good quality VCD player of Tianxia Technology, it still retreated step by step.
Chapter completed!