On May 28, the Cannes Film Festival ended.

At the award ceremony, Xia Tian won the Palme d'Or for "The Seven Deadly Sins" as promised; Zhou Runfa also won the Best Actor Award for "The Peace Hotel" and won the ticket to enter the world film industry.

Although Zhang Yimou's "Shake, Shake, Shake to Grandma's Bridge" did not win the main competition unit award, he won the highest technical award in the Critics Week unit and was shortlisted for the final Palme d'Or, which was not a waste of time.

...

After the Cannes Film Festival ended, Zhang Yimou led the delegation back to China.

Gong Lize chose to stay in Cannes with Xia Tian, ​​and then go to Hollywood to develop with him.

She has now become a dragon, and the mainland film industry can no longer tolerate her.

To be honest, with Gong Li's popularity and acting skills, as long as she stays in the mainland to develop, she will definitely choose first if there is a good movie. If she doesn't let go, it will be difficult for other actors to compete with her.

For example, in my previous life, not only Zhang Yimou regarded her as the official actress, but also filmed "Red Sorghum", "Big Red Lantern Hanging High", "Ju Dou", "Shake, Shake to Grandma's Bridge", "Living", etc., and even Chen Kaige invited her to star in "Farewell My Concubine", "Fengyue", "Jing Ke Assassination of the King of Qin", etc.

Especially when the movie "Fengyue" was first selected, Chen Kaige had just won the Cannes Palme d'Or, the American Film Golden Globe Award and other awards for "Farewell My Concubine", and was in the limelight, so many big-name actresses hoped to cooperate with him and recommended themselves.

The actresses who were eliminated by Chen Kaige include Liu Jialing, Wang Jingying, Zhang Manyu, Chen Hong, and Wang Qixian. Gong Li was finally decided.

Chen Kaige doesn’t need so many actresses, but she prefers Gong Li, which shows how popular she was in the mainland.

If she doesn't leave, the big directors are scrambling to use her, and the other actors will have no chance to stand out.

This is a very cruel reality.

Just like Hong Kong, the four kings have always been at the peak of the Hong Kong entertainment industry, and any movie will give priority to them. Andy Lau has been the leading actor since he was thirty years ago, and has not yet retreated to the second line, so the other actors can only endure it.

As the Hong Kong film "Lao Li" says, "Who is the most popular and representative star in your impression? Yes, it is Liu Dehua. When you were a child, you called Liu Dehua and Andy Lau. When you were an uncle, you still called You Zai, and Andy Lau is still Andy Lau. To this day, you are still the handsome protagonist in the movie, and you have a child who has become an adult.

This society is like an entertainment industry. People on the front line have been on the front line for decades, and when will the extras in the 13th and 4th tiers be promoted? Until now, you are already an uncle, but you have children becoming uncles. It won’t take long for you to become a desperate and helpless old man like me."

So in order to reach a higher level in his career and to free up other actors to get the position, Gong Li must leave!

...

After the Cannes Film Festival ended, the summer stayed in Cannes for another five days, mainly to accept interviews from local media, and successfully concluded the Cannes Film Festival.

After finishing his work, Xia Tian took Gong Li and Xu Qing back to the United States together.

Gong Li and Xu Qing are both smart people. They both know that the relationship between each other and Xia Tian is not ordinary, but they have a tacit understanding and do not pursue the matter, but instead acknowledge the other's existence. After all, if they really want to pursue it, they will not exist.

With two beauties accompanying you, Xia Tianfei flew all the way for more than ten hours, and naturally she lived a very comfortable life.

...

After returning to the United States, Qin Fen announced an alliance with Sony President Sheng Dianshaofu.

As soon as this news came out, it immediately caused a sensation in the world.

Since Sony and Philips launched the mmcd and Toshiba then launched the SD, the second-generation optical storage format war has begun.

This war attracted the world's most well-known home appliance companies, entertainment companies and computer companies to participate in the war. Its scale was unprecedented and had long been the target of media coverage.

What's more, the two major alliances are constantly promoting the market and customers, so that the war is not only limited to the entertainment industry and the computer industry, but even ordinary consumers know about this war.

Toshiba has the support of Hollywood's entertainment industry, while Sony Philips has the support of the US computer industry. The two major alliances are evenly matched. Originally, this war should have been difficult to end in a short period of time.

Just like the dispute between Sony's betamax and jvc's vhs formats, it lasted for nearly seven years. And even so far (95 years), Sony has not stopped producing betamax video recorders.

Therefore, people also have a protracted and long-lasting mood for watching the show when competing with the format of mmcd and SD.

But unexpectedly, at this moment, Xia Tian would actually switch from Toshiba's camp to Sony-Philips camp.

In this way, the situation where mmcd and SD were originally evenly matched suddenly became one-sided.

The reason is that summer is too heavyweight.

Columbia Pictures, Universal Pictures, and the three major film companies account for nearly half of the Hollywood giants. In addition, CBS, Snow Media, Columbia Records, MCA Records, Blockbuster Audio and Video Chain, etc., no one can match the power of summer in the entertainment industry.

What's more, he also has Tianxia Technology Company, which is also a computer company with strong strength and extremely high market share.

The most troublesome thing is that the reason why Toshiba's SD technology is compatible with the previous generation of CD storage technology is thanks to the "dual-scaling technology" developed by Tianxia Technology.

Now that Tianxia Technology has turned to support Sony, the SD technology has lost the support of the dual-bald technology, and immediately lost the ability to be compatible with CD technology. Even if it can develop another technology to be compatible with CD, time will not wait for anyone.

Therefore, after announcing an alliance with Sheng Dianshaofu in the summer, the market was immediately optimistic about the prospects for mmcd storage standards. Correspondingly, Sony and Philips' stock prices also rose sharply. The stock prices of many computer companies that support mmcd also rose slightly.

On the contrary, Toshiba's stock price fell sharply. The stock prices of many other companies in the SD Alliance also fell. In one day, the market value evaporated by nearly 2 billion US dollars, which is not small.

Toshiba was extremely annoyed by Xia Tian's "betrayal", but now that things have come to this, he can only blame himself for not signing the contract first. Now even if he wants to sue Xia Tian for breach of the contract, there is no way.

Given that the forces supporting mmcd have significantly surpassed those supporting SD, Panasonic, JVC, Disney, EDA and other companies that originally had SD camp have also "abandoned the dark and turned to the light" and turned to the mmcd camp.

After all, if you vote now, it can be considered a "uprising in the last days", and at least you can get some preferential treatment. If you wait for the mmcd to unify the world and then surrender, it can only be considered a "surrender".

Seeing that his allies defected and their strength to support him gradually declined, Toshiba had no choice but to raise a white flag.
Chapter completed!