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2305【VCD】

After making up his mind to ruin Sony's DVD strategy, Summer started contacting Hollywood film companies.

More than half of Hollywood film and television companies are controlled by Yutai.

For example, three major TV networks such as CBS, NBS, and ABC, such as Warner Bros., MGM, Universal, Paramount, etc., are also founded by Yutai Ren, and the company's senior management is still owned by Yutai Ren.

Because Yu Tai people knew the importance of public opinion very early, they began to try to control public opinion very early. Media such as the New York Times and Time magazine are also controlled by the Yu Tai family.

Xia Tian has a very good relationship with Yu Tairen. He is not only Yu Tai's son-in-law, but also does business with them. Taking advantage of the collapse of the Soviet Union and the Russian economy fell into chaos, they have plundered a lot of money.

The Presbyterian Church admired his investment vision. In order to win over him, he also tried his best to please him.

So if Hollywood film companies are attracted to oppose Sony in the summer, Sony's DVD strategy will definitely collapse.

...

In previous lives, Sony and Toshiba once competed for the two major standards of Blu-ray and HD-DVD. At that time, the technologies of Blu-ray and HD-DVD were not much different. Whoever could win the support of more content providers, the more likely it would be to succeed.

Because Sony had Columbia Pictures at that time, and its influence in Hollywood was higher than Toshiba, all the film companies finally invested in Blu-ray, which also made Sony's Blu-ray technology the next generation of high-quality audio and video storage specifications.

However, after Blu-ray won, it did not last long. Because of the rise of the Internet, the way people appreciate film and television dramas changed. In the past, people bought or rented discs and watched them home, but now they can see high-definition movies directly on the Internet without leaving their homes.

Therefore, Blu-ray technology did not ultimately bring huge profits to Sony. Instead, Sony lost money to dump Blu-ray players in the early stage, resulting in a loss of tens of billions of dollars.

...

After Xia Tian made up his mind, he did not take action immediately. Because Sony's DVD technology has just been developed for two years and it is not yet time for it to be officially launched.

If you make trouble with it now, its losses will not be huge. When its technology is developed successfully and ready to be promoted, it will give it a fatal blow. At that time, it will cry with its DVD technology that has been successfully developed.

Speaking of DVD, summer thought of the 1990s, which was popular in the mainland. Back then, the popularity of VCD in China was spread across urban and rural areas, far higher than the popularity of DVD.

He also enjoyed so many wonderful Hong Kong movies through a few cents of a thief vcd disc. It can be said that the popularity of vcd greatly enriched the entertainment life of the Chinese people in the 1990s.

Although it is not good to thief, to be honest, there is really no good way to meet the entertainment and cultural needs of the 1.3 billion people.

The ancients said it well, "If the granaries are full, you will know etiquette." When the people's income is not at the same level, it is useless to just demand morality. Americans attach importance to copyright not because their moral standards are higher, but because their income is higher.

...

"How about I find someone to tinker with the VCD while the DVD has not been launched yet?" Xia Tian's eyes lit up.

Compared with DVD, the production cost is relatively low.

Because vcd is video-cd, that is, cd with videos. cd was launched by Sony and Philips in 1980. It has been twelve years since then. The technology application has been quite mature, and the price has dropped to a large extent compared to when it was first launched.

This is like a mobile phone. In the 1990s, one phone costs tens of thousands. But in the new century, one phone is only one or two thousand, and it has better performance and a more fashionable appearance.

If you make a vcd, you can seize the market with low prices.

In the 1990s, except for a few people who got rich first, most of the people's lives were relatively average. Therefore, compared with high-quality, high-performance DVDs, cheap and practical VPNs were more popular among the people.

In fact, the same is true. Although VCD and DVD were launched almost at the same time (VCD was successfully developed in 1993 and DVD was successfully developed in 1994). However, in the mainland, their sales were very different. It was not until later that the price of DVD fell sharply and its sales began to rise.

Second, you can also master some patented technologies without having to be completely stuck in your throat.

You should know that domestic DVD manufacturers have no patent technology, so they are pinched by foreign manufacturers and are forced to pay high patent fees.

Some of the patented technologies of VCD were developed by Chinese people. Unfortunately, there was no patent application at that time, which resulted in the sales of VCD exceeding 100 million, but the inventor got nothing, which is really a pity.

If you master some patented VCD in summer, you can bargain with foreign manufacturers and charge patent fees, killing two birds with one stone.

Sanzetianxia home appliances have just been founded and lack flagship products.

In fact, both color TVs, refrigerators and washing machines had already had good brands in China at that time. For example, Changhong Color TV occupied 30% of the market in China at that time and was a well-known brand. Hailing refrigerators, Xiaotian'e washing machines, etc. were also famous at that time.

It is difficult for Tianxia home appliances to break through the siege by producing these home appliances alone, so you must have your own flagship products. And the vcd player can undoubtedly open up the situation for Tianxia home appliances.

...

After considering it in summer, he immediately ordered people to find a Chinese man named Jiang Wanmeng in the United States. In his previous life, he invented the world's first VCD machine.

Because there are not many Chinese in the United States, and Jiang Wanmeng has a name and surname, he was quickly found.

However, when Xia Tian talked to him, he realized that it was not easy to invent VCD. Because the audio and video decompression technology is still lacking, there is no way to compress a movie into a CD disc.

The capacity of CD discs is limited, usually around 600 to 700 megabytes. However, the storage space of a movie is very large. Like the Blu-ray version released by an old movie, it is not unusual to have 20 g at a rate of 20 g.

Burning a movie on a vcd is equivalent to compressing a 20g movie to 600 to 700 megabytes, and it also ensures a certain audio and image quality and difficulty.

But now this audio-visual decompression technology is lacking, so VCD cannot be produced.

"Oh, in my previous life, which company developed the audio-visual decompression technology?" Xia Tian couldn't help but wonder when he heard this.

He only remembers that the world's first vcd was developed by Jiang Wanmeng and Ren, and then took a word from each of their names and named the vcd "Wanyan". But he didn't remember who the "Yan" actually refers to.

"Check it out for me again!" Xia Tian ordered again.
Chapter completed!
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