Please subscribe!

On August 18, the auspicious day, at 11:58 noon, in front of a store in front of the entrance of the Maternal and Infant Hospital in Bincheng, there was a red flag waving and colorful flags fluttering. As soon as the auspicious time arrived, the staff in front of the Li family's maternal and infant chain lit the firecrackers that had been set up on time.

In the past few years, the city has not been as strict as in later generations. However, considering that there is a maternal and infant hospital not far behind, there are not many fireworks and firecrackers set off in front of this Li family’s maternal and infant chain store.

When the business was opened, the director of the hospital and some leaders of the Municipal Health Bureau were invited to congratulate the flowers, and the flower baskets that came to congratulate the maternity and baby chain store for opening a happy opening have been photographed one street away. In front of the maternity and baby chain store, the people watching the fun were a little strange. What is the origin of this maternity and baby chain store? It can actually invite so many big names to congratulate?

However, these are secondary. What is important is that the advertisements in front of the Li family's maternal and infant chain store have been said that they will open today. Within the next three days, all the goods in the store will be discounted, some will be 15% off, and some will be 10% off. And if you are here in the VIP card that day, you can also enjoy a larger discount.

Originally, this is just a store that specializes in maternal and infant products. It can't attract so many attention, but it can't stand it. These days, this maternal and infant chain store has been bombarded continuously.

This time, Li Yifan used the same technique as when the mother and baby chain opened in the previous Phoenix Winery, which was to carry out uninterrupted advertising bombing on some local advertising media in Bincheng.

The three local TV stations in Bincheng are all their advertisements during prime time every day, and the same is true for important pages of newspapers and magazines in Bincheng. Even the rear windows and doors of taxis on Bincheng Road are also posted on their small advertisements, not to mention the big buses. There are several buses with their bodies full of advertisements, all of which are full of advertisements.

In order to make this Li's maternity and baby chain store win a good start, Li Yifan spent more than one million yuan this time, investing in advertising costs alone.

You should know that the entire chain store has only spent more than three million yuan from buying a house, renting a house, decorating and distributing goods, but the investment in advertisers has cost more than one million yuan, accounting for nearly one-quarter of the investment of the entire maternal and infant chain store.

Thanks to the fact that the prices in this year are far from reaching the terrifying level of later generations. Moreover, advertising on local TV stations in Bincheng is not expensive. Otherwise, ten years later, even if you want to advertise like this in Bincheng, you don’t even think about it without spending 100 to 8 million.

After more than half a month of advertisements, almost all the people in the entire Bincheng area knew that Bincheng opened a chain store specializing in pregnant women and baby products. Originally, many people did not take this transaction seriously, and many people even laughed at the investors who opened such a chain store for being fools.

After all, how big can this maternal and child market be? The entire Bincheng area is only more than five million, and the entire urban area is only more than one million permanent residents. How many families can have children in these populations throughout the year?

But they ignored the courage of Chinese parents to spend money on their children.

After the bombings over the past few days, many old grandparents and grandparents have even become interested in this maternal and child chain.

After all, in the eyes of this generation, nothing is more important than their children and grandchildren. How can I count as spending some money on my grandchildren?

Grandparents think so, let alone parents, or expectant fathers and expectant mothers.

When we were young, we had many conditions and didn’t enjoy many things, but my children had to enjoy them. In the past, we didn’t have conditions, but now we have conditions, isn’t it just a few dollars?

It’s nothing to beat people and eat less and drink less, but you must not make the children suffer. After all, every family now has only one child. If such a single seedling is not expensive, how can it be?

So this is the day when the maternity and baby chain opened. The flagship store at the entrance of the Maternity and Baby Hospital was surrounded by three layers inside and three layers outside.

Some people are watching the lively crowd, some are ordinary parents who plan to come here to see, but more are planning to go to the store to see. If the price is right and the things are good, then they will take action on grandparents, or expectant fathers, and mothers.

After the leader finished speaking, the firecrackers were set off, and the Li family maternal and infant chain store officially started to open. As soon as the store door was opened, it was almost gone. The grandparents and parents who were rushing out of the house were squeezed out.

The signboards outside this Li family's maternal and infant chain store are yellow base and the warm-colored signboards with red inscriptions. The decoration inside is also bright and clean. The floor is covered with bright tiles, and rows of goods are placed neatly like supermarkets.

Although it is a maternal and child chain store, looking at the situation, it is completely like a large supermarket and is divided into several areas. On one side is a pregnant woman's area, which specializes in buying various pregnant women's supplies, such as clothing for pregnant women, as well as various health products for pregnant women, such as complex vitamins, and oral liquid for restoring the mind and brain. The latest and most amazing thing is the radiation-proof clothing that people promote.

Nowadays, with the improvement of people's living standards, various household appliances have begun to enter thousands of households, including TVs, air conditioners, refrigerators, induction cookers, microwave ovens, etc., and they have almost become common products for many urban families. Some of the more novelty are mobile phones, computers, etc., and people's daily lives are increasingly inseparable from them.

However, when these household appliances are used, they will more or less release some radiation, and these radiation is harmful to normal people, let alone pregnant women?

Do you hope that your future child will have some natural defects because you did not buy this radiation-proof suit?

When I heard the explanations of the shopping guides, many parents immediately became interested, and even impatient people simply paid for these radiation-proof clothing on the spot. Although it was useful, everyone didn't know whether it was useful, but buying it would at least give you psychological comfort.

In fact, no one can tell whether this radiation-proof suit is useful or not. No one bought this thing abroad, but it has been sold in China and has been popular until ten years later. Many pregnant women have two or three hundred radiation-proof suits. It’s not that Li Yifan is so mean that he has to blame these people for their money.

It is because the Chinese people are at work. Sometimes they even know that this thing is useless, but they are not afraid of 10,000 yuan, but they are afraid that if they are in the sense of buying psychological comfort, many people will pay for this thing.

So instead of letting others make this money, it is better to let yourself make this money.

Moreover, these days, there are still relatively lack of nutritional products and methods for pregnant women. Many pregnant women will experience anemia, iron deficiency, vitamin deficiency and other problems during pregnancy. The doctors in the hospital will also tell pregnant women to eat something to supplement the elements they lack.

However, due to personal taste preferences or absorption problems, many pregnant women still have certain deficiencies when supplementing nutrition. At this time, the special complex vitamins for pregnant women in the store played a role.

These drugs have not been widely promoted in the domestic market at present, that is, they are sold in hospitals such as economically developed capitals or Puhai and Yangcheng, and the prices are not cheap. Ordinary doctors do not recommend them very strongly. Unlike ten years later, such tonics have become very common.

At this time, such tonics were brought to Bincheng by Li's mother-child chain, which made many consumers feel novel. After listening to the explanation of the shopping guide, many prospective fathers and expectant mothers paid for these medicines without hesitation. They could take more than one hundred bottles for one month. For the sake of their children, they had to buy them...

The baby product area on the other side is also divided in detail, including two areas: baby food and baby products.

The baby products area is all-inclusive and all-inclusive. The large ones include cribs, baby walkers, strollers, and the small ones include baby clothing, baby diapers, baby toys, baby bottles, etc.

The most popular part of this area is the consumption of baby strollers, baby toys, and baby clothes. Many grandparents are surrounded by here. They usually have grandchildren, so they are very interested in these things.

The concept of cribs is not very popular in China these days. After all, everyone has limited economic conditions. It is a waste to spend hundreds of dollars to buy a bed for babies and go back. And it will not be used after two or three years. This is a bit unprofitable.

However, these baby clothes, baby toys, strollers and so on are essential items.

"Look at the clothes used by this baby, this material..."

I thought the old lady was smacking her lips while touching a sample she took out.

Because baby clothes are relatively sensitive and need to keep extremely clean goods, baby clothes on the shelves are generally tightly packaged and are strictly prohibited from being dismantled or touched randomly. Therefore, one or two samples will be placed in front of the goods for parents who are preparing to purchase to taste it.

Boys' clothing is generally blue, while girls' clothing is generally pink, which is very obvious. The prints on the clothing and the quality of the clothing quickly convinced many potential buyers.

"That's right, look at the quality of the baby clothes. Yesterday I went to the shop next door to buy baby clothes and saw what kind of garbage is there? The boss told me that their clothes are all pure cotton, but I bought them and gave them to my grandson for wear. My grandson was not happy and cried all night yesterday."

Standing next to the old lady was a middle-aged woman who looked quite young. She was wearing jewelry, her hair was dyed black and well maintained. It seemed that her family was in very good condition.

At this time, she was also reaching out to feel the quality of the baby's clothes. At this time, the shopping guide standing beside them quickly smiled and began to explain.

"Dear parents, you should all know that babies' skin is the most delicate, so they cannot withstand the friction of rough products. Don't worry, the baby clothing of our Li's maternity and baby chain store is 100% pure cotton products. After you go back, you can wear it with hot water and high temperature disinfection. Our products are all foreign trade export products specially introduced from the south. The quality and foreign trade goods exported from abroad are absolutely the same standard, and the harm to children is absolutely the lowest. If you find any quality problems after buying them, you can return them with an invoice within a week."

In the hearts of many people these days, foreign trade goods are definitely a guarantee of quality. Besides, these buyers are also older generations with rich life experience. They can know whether they are pure cotton products as soon as they touch them. And they can also return and exchange goods. How can this attitude be compared to those street stalls and pheasant shops?

Stop saying anything, pay for it!

Baby diapers, which have just been listed on the domestic market, are also popular among consumers. This thing is quite expensive, but it is a must-have if you need to take your children out.

However, the diapers in this store are very good, that is, the price is definitely cheaper than those bought in the supermarket. Although it is only a few dollars cheaper, many parents still willingly take out their wallets.

There is no need to mention baby bottles. Many parents are willing to pay for those exquisitely packaged glass bottles just by seeing them.

Let’s not say anything. Compared with the dirty plastic bottles in the pheasant shops next to this store, this glass bottle looks safer, and the quality of the product is good and bad. You can tell by touching it and weighing it.

There are also many parents who are interested in those colorful baby toys.

"You can take a closer look. The baby toy in my hand is definitely a real first-class plastic product. If you use a second-class baby toy, you can feel it when you touch it. I have one in my hand, so you can feel it."

The shopping guide is working hard to explain to everyone why their baby toys are so expensive. While speaking, they are using two yellow plastic ducks in their hands to display them.
Chapter completed!