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Liquor has always been a profitable industry, whether ten years later or now.

Specifically, how profitable this winery is, Li Yifan once heard such a joke in his previous life, which was a joke when the Internet era was just emerging, probably around 2004.

One day he saw such a news on the Internet, and the title of the news was "Jet Li's test drive and changed to a police car". At that time, he was very surprised at how such an internationally renowned kung fu superstar could have done such a thing.

When I clicked on the news, I couldn't help but feel ridiculous. It turned out that Jet Li was not Jet Li, but a person with the same name and surname.

However, this person is the owner of a small winery that is considered unknown in a fourth-tier city. The boss's winery produces some low-end liquor.

But in this place, he was a person who was very good at covering the sky. Later, he painted his newly bought Cayenne into a police car and even installed a police light. So he was stabbed online by some people with red eye disease. Of course, the people above could not let go of such a situation, so he came to investigate what was going on.

So the winery owner explained that his winery has a very good profit, and his factory will reap a lot of cash every day, and the cash flow can be said to be very abundant.

However, because the city he lives in is too small and the bank does not provide door-to-door deposit withdrawal services, he has to send the cash received from the factory to the bank in a worried manner every day.

He was robbed several times before because he didn't take it seriously, but later he had no choice but to shock the illegal people, so he painted his private car into a police car. Every day after get off work in the company, he sent cash to the bank to record it.

On the day he was intercepted by the police sent from above, he still had six million in cash in his car, and the cash was just his three-day turnover.

That was just 2004. A small winery in a fourth-tier city, but the quality of the low-end liquor produced is quite reasonable and can make a profit of 6 million in three days. Although this cannot be considered a common phenomenon, it also highlights the huge profitability of the liquor industry.

At that time, Li Yifan just laughed at this news at the beginning, but when he became the owner of a winery, he deeply realized how profitable this liquor business was.

Unlike the small winery I saw online before, Bincheng can now be squeezed into the ranks of second-tier cities, and their Phoenix Winery is also different from the not-so-famous small winery. After all, it is now a well-known celebrity company.

It is precisely under his careful planning and hype that the current Phoenix Winery has become popular half of the sky in Bincheng. Every day, the first- and second-level agents send to pick up goods are endless.

Now, not to mention other places, there are more than a dozen supermarkets in Bin City alone, all kinds of small and are contacting them to ask their Phoenix Winery products to be put on the shelves.

And there are countless hotels and guesthouses to contact them.

At the tender meeting after the launch conference of the new wine that day, they sold nearly one million yuan for the agency rights of the wine alone. In the past few days, agents at all levels who came to them to pick up goods were continuously giving them cash flow, and they could make about 500,000 yuan every day.

At the beginning of two thousand years, this winery had undoubtedly become another hen in the hands of the Li family that could lay golden eggs. And unlike the Zhengyang Hotel in their hands, the future potential of this winery is even more limitless.

Now there are countless agents waiting to join. If the factory's production capacity expands in the future, their daily turnover will continue to increase day by day.

The most important thing is that the scale of this winery is not comparable to that of their Zhengyang Hotel. The winery now has only more than 300 people, but only with so many people and such a large venue, such a high profit can be created, which shows the violent prospects of this winery.

Li Yifan, who attaches great importance to Phoenix Winery, will of course choose to be cautious and manage the future of the winery carefully. Of course, hens that can always lay golden eggs must be carefully cultivated and must not be simply treated.

So he must have been careful about the future management of this winery.

Most people in Bincheng know that the predecessor of this Phoenix Winery was Bincheng Winery. Although Phoenix Winery has repeatedly promised quality, it has learned from the past. Therefore, even if there is a little bit of turbulence in the quality of the product at this time, it may cause an avalanche effect.

However, the speed of their Phoenix Winery's market expansion is now not proportional to their production capacity, so Li Yifan could only start to buy loose wine from other places.

In fact, in the northern land, due to its unique climate and environmental problems, there are many small loose wine making workshops in various provinces and cities.

These loose wine making workshops generally choose to use pure grain to make wine. After all, for the northern provinces with relatively rich grain resources, it is not a big deal for rural farmers to brew some loose wine by themselves.

But it cannot be said that all loose wines made from grain are good wines.

There are many key factors to success in a successful liquor. The most important of these are the koji required for the liquor, various fermentation enzymes, and the water quality used for the liquor.

It’s like the reason why Moutai is so distinctive is that the water they use to brew wine is very important. Some people have done research in later generations. The water used by Moutai comes from a certain river, and this river flows through forests, mountains and other areas with very good natural environment protection. It flows through these areas, so the water they use contains many different trace elements.

After these trace elements are mixed with Moutai’s unique koji and fermentation enzymes for fermentation, they will produce a unique chemical reaction, thus creating the unique taste of Moutai, which is not intoxicating, not overwhelming, and has the characteristics of the name.

This has long since become a famous brand of Moutai, which can be labeled as a national wine.

Although the water used by their Phoenix Winery is not as special as Maotai, the water quality is also good because it is close to the Xishan Reservoir Nature Reserve in Bincheng.

In addition, the original pulp from the old cellar that they accidentally obtained, which can be used as special wine koji and fermentation enzymes.

As for the hundreds of other small winemaking workshops on the northern land, where did they have such water and wine koji, and fermentation enzymes to make wine?

Therefore, although most of the liquor produced by these small wine workshops is pure grain wine, the quality of the wine is not satisfactory. Perhaps their alcohol will be particularly strong, but after drinking their wine, headaches, dry mouth and other problems are also big problems. This is the main reason why the grain wine in these small wine workshops cannot be recognized by the market.

Most of these wines are sold in bulk in various villages and towns.

At this time, the folk customs in the north were relatively simple. Such grain wines were generally brewed and drunk by themselves, or sold in small quantities, and they would not be sold in large quantities after mixing them.

So when Phoenix Winery faces the problem of insufficient production capacity, Li Yifan will come up with a way to let Qin Mingliang and others go to the countryside to purchase such bulk grain wine.

Of course, after purchasing such bulk grain wine, it will definitely not be directly sold due to problems such as many impurities, impure wine, and poor taste.

It also needs to be refined and fermented for the second time after mixing their Laojiao raw slurry. The special wine koji and fermentation enzymes in their Laojiao raw slurry will play a role during this period.

It does not take a particularly long time. Perhaps half a year or a year, these purchased grain wines will be purified after the second fermentation. At that time, they can be blended into their Phoenix Laojiao again, or Phoenix Daqu for sale.

Although the quality may not be as good as the classic Phoenix Laojiao or Phoenix Daqu launched during this period, there may be a slight difference in taste.

But by the coming year, their winery will already have its own hematopoietic function. Although there may be a slight shortage in terms of production capacity, at least it will not be as busy as it is now.

This is the solution that Li Yifan came up with, and Qin Mingliang also agreed with this method very much. In fact, even if he doesn't agree, there is no way, because if this continues, it may take less than a month to face the situation where Phoenix Winery will have no wine to buy.

Moreover, such a method may be very new to laymen, but for people in the liquor industry, this is actually an unwritten unspoken rule, and it can even be said to be the model of a certain good liquid.

A certain Liangye Pai liquor, which was as famous as Moutai in later generations, was slightly inferior to Moutai in terms of brand popularity, but they were very good at seizing the market, which created a situation where they were as famous as Moutai.

However, because of the expansion of market share and the lengthening of the front line, they also faced a situation of insufficient production capacity. In the end, they had no choice but to purchase grain wine from small workshops nearby, and then transport it back for secondary fermentation through their own wine koji and fermentation enzymes, which allowed a certain good liquid that was lengthened on the front line to survive in the market.

Now, in order to make steady progress, Li Yifan has made his Phoenix Winery adopt such a route, which is very possible in Qin Mingliang's view, after all, they don't have many choices now.
Chapter completed!