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"Select a farm so soon?"

Regarding the acquisition of the breeding farm, Li Yifan had already talked to Li Liqiang, Zhang Shu and other families.

During this period, Li Liqiang and Zhang Shu were not idle either. They sent many people to investigate hot pot consumption places in Bincheng. They found that this catering model that is suitable for both young and old is currently becoming popular in Bincheng.

The business model of this hot pot restaurant can just fill the gap in their mid- and low-end catering, so they also want to open a hot pot restaurant to try the waters.

And what Li Yifan said is also right. If the business model of hot pot restaurants wants to become popular, it must have its own characteristics.

If you want to compete with other hot pot restaurants, you must have an advantage in price. In fact, this hot pot restaurant is originally targeted at the mid- and low-end consumer groups. What is the most sensitive part of the consumer group? The answer is very simple, that is, price.

Think about the Fucheng Feiniu who was in full swing in Bincheng in later generations. The reason why he opened so popular was because he had an advantage in price.

In his previous life, Luo Fucheng made his Fucheng Group bigger and bigger because he inadvertently formed an industrial chain, from cattle raising, slaughtering, to deep processing, and the Fucheng chain hotpot restaurant he opened himself, forming a real industrial chain, so he could only make a big group from laid-off employees in a winery.

Now this ready-made road is here, so why not make arrangements in advance!

And according to this farm, Li Yifan actually has a bigger plan.

The simplest reason why the Fucheng hotpot business was so popular in later generations is that its price is cheaper than other places and the decoration of the hotel is also high-end.

A fat beef that costs 28 yuan a plate, buy one for one free. Just imagine who doesn’t want to eat in such a hot pot restaurant? It’s only a few hundred yuan for a few people to eat and drink, and they can eat in such a high-end restaurant. Who doesn’t want to?

The mature model is here. If you want to start a chain hot pot restaurant, then you have to start such a hot pot restaurant. Li Yifan has already made up his mind.

"Dad, it's not too late. Don't you feel that there are so many big hotels in Bincheng that are just a palace-made imperial name recently? Although our hotel business seems to have not been greatly affected at present, this person is always greedy for new things and old things. If the limelight changes one day, our business will definitely be affected. And although Building 2 will take out the fifth floor if it cooperates with a commercial group, there are still several floors where it is placed. It's a waste to put it there. It's better to use it to do business. An affordable chain hotpot restaurant will definitely make our business more prosperous."

Li Yifan's next words made Li Liqiang feel that it made sense.

"Well, Yifan, what you said makes sense, but our northern province is not a major animal husbandry province like Mengjiang Province. It is hard to find a large-scale breeding farm near Bincheng."

Li Liqiang said to Li Yifan while driving.

"Since you talked about the hot pot restaurant and chain industry chain last time, your mother and I have also thought about it. This matter really makes sense. We also sent someone to do market research. This business is indeed very promising. But there is no large-scale breeding base near Bincheng."

Li Liqiang felt a little scratched his head about this question, and Li Yifan only remembered that he had a little simpler thought.

In fact, Luo Fucheng's journey of success in his previous life was not smooth. He first bought a winery and then started to specialize in mid- and low-end liquor. Although he didn't make much money, he still allowed the winery to survive.

Later, due to the rise of the two domestic dairy giants and the competition for the market across the country, the breeding industry near Bincheng flourished.

However, at that time, most of them were based on free-range farming for many farmers. At that time, many cattle farmers went to wineries to buy lees as cattle feed, which made Luo Fucheng want to raise cattle.

Later, Luofucheng made a lot of money in cattle raising, and just as the domestic beef price began to rise, he simply raised dairy beef and beef cattle together. Later, he simply opened a hot pot chain store by himself.

Later, when domestic dairy companies started a melamine crisis, he simply got rid of his original path and stopped feeding milk to the two major dairy giants in China. Instead, he opened a dairy factory and began to specialize in producing his own milk.

It is precisely because of the reputation accumulated over the years that his dairy products quickly occupied the Bincheng market and even entered the provincial capital market, quickly becoming the two major domestic product giants. Although the situation of this three-point world is in the Northern Province, it can still be seen that Naluo Fucheng is smart enough to do so.

Now I have been trying to make fun of my dad and the others in Luofucheng, but I have ignored that it is not after 2002, nor is it the era of enthusiasm of domestic dairy farmers. The madness of raising dairy cows in the past has not yet appeared at the 2000s.

So he wanted his father to find several farms, but it was indeed a bit difficult.

But since you can't buy it, just do it yourself.

"Well, dad, since we can't buy it, let's just open a farm by ourselves."

"To put it lightly, I let go of cattle when I was a child, and you have had a lot of contact with our friends in the countryside over the years. How easy is to raise cattle? Do you know how much is the price of a beef cattle now? How much is the breeding cost, how big the site is required, and how much investment is required every year? Have you ever thought about these?"

Li Liqiang, who was driving, rolled his eyes at his son's proposal. Indeed, Li Yifan thought too simple about opening a cattle farm.

Li Yifan thought about it and found that what his father said was indeed reasonable, but did he give up because of difficulties?

"Hi! Dad, don't we have Aunt Anna? Don't forget that she is a Canadian, and Canada is a world-famous animal husbandry power. We can definitely learn from her? Even the cows and beef cattle can be considered, let Aunt Anna think about the ways to import them from Canada."

When Li Liqiang heard Li Yifan's statement, he also felt it was quite reliable, but when he thought of importing cattle from Canada, he frowned.

"Son, the price of importing beef cattle and dairy cows from abroad is not cheap. Now the big yellow cattle produced in our country costs more than 2,000 yuan per head, and the price of importing from abroad is even more expensive. I heard that in Mongolia and Xinjiang Province, in order to develop the dairy industry, many cattle farmers import dairy cows in large quantities from places like New Zealand and Australia. The price of a dairy cow is more than 10,000 yuan. If we open a farm, why don't we get a few thousand? That's tens of millions. How can we get that money?"

Li Liqiang is not ignorant. In fact, in recent times, the dairy industry has indeed heated up a bit.

"Dad, that is a dairy cow imported from Australia and New Zealand. Their livestock industry is indeed famous internationally, but in fact, Canada is not bad. Compared with the climate here, the climate in Canada is actually closer to us. That is to say, the cattle they produce are actually more suitable for our climate. Moreover, the cattle and beef cattle in Canada are not as famous as New Zealand and Australia, and the international price is not very expensive. We can introduce a batch of them without introducing a large scale of thousands at a time, and get hundreds of them in, and then we breed them by ourselves. Then, the hot pot restaurant can be opened first, and this cattle breeding industry can take it slowly."

When Li Liqiang heard this, he really made the case. He could consider talking to his cousin Anna.

In fact, the reason why Li Yifan was so anxious and wanted to start a breeding company was that he had a more grand plan in his mind, that is, he wanted to create a dairy company that could be comparable to the two major dairy companies in China.

If he can truly do it and let domestic consumers drink safe milk, if he cannot achieve the scale of those two giants, he will simply plan to become a giant in the milk powder industry.

At the very least, it will allow our domestic children to drink safe milk powder in the future so that they will not let Chinese people go international to buy milk powder everywhere.

In the era when the dream of the Celestial Empire was promoted every day in later generations, the Chinese people would rather die than be Chinese people on a large scale, or they were restricted from purchasing milk powder everywhere internationally. This has to be said to be a great irony to the dream of the Celestial Empire.

A great country under publicity cannot produce infant milk powder that can reassure the people of the country. How sad is this!

However, even if you don’t mention those lofty ideals, the profits of this milk powder industry are also huge. Infant milk powder can be purchased for only one kilogram of only infant milk powder, and you can buy it for 200 to 300 yuan.

Later generations Li Yifan once had a friend who worked in a large dairy company in China. He once told Li Yifan that although the milk powder is made of the best milk, the profits therein are indeed amazing.

The profits of milk powder that has always been more than 200 years old should be at least half, so even if he is determined to build a conscientious enterprise, the future of this industry will not make him lose money!

Now the two major dairy giants in China are setting sail and are snatching the market everywhere in China. You can smell the smoke of gunpowder in every city. It is too late to start here.
Chapter completed!