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Chapter 2004 Playing the piano to the cow

Thomas smiled slightly: "Mr. Yang, I promise you."

Compared with the company's future, what does a shareholder count?

Yang Fei said: "Very good. Mr. Thomas agreed to both of my conditions, which shows that you are very sincere. We can talk about specific cooperation projects and contents."

Thomas said: "Mr. Yang, Shas, like Meili Group, belongs to the second tier of the global daily chemical industry. In our case, there are also first tier companies such as Procter & Gamble and Unilever."

Yang Fei said: "These are just production companies and raw material companies. If we count this way, our two companies are nothing in the big pool of daily chemicals."

Thomas said: "Yes, I forgot that Beauty Group is also a very important supplier of daily chemical raw materials."

Yang Fei smiled and said, "I think this is also where we can cooperate."

Thomas said: "As long as we have agreed, our raw materials can also be purchased from your company."

For the layout of the raw material industry, this is also one of the important reasons why Yang Fei is willing to negotiate with Shas Company.

Yang Fei and Thomas have a common idea.

Their opponents should not be each other, but the big players in the first echelon.

Companies such as Procter & Gamble and Unilever took decades or even hundreds of years to reach this scale.

Yang Fei’s beautiful group has not even crossed every decade, so it is definitely far from comparing with the first-tier people.

However, this is one of Yang Fei’s goals!

Have lofty ambitions!

Since ancient times, weak have joined forces to fight against the strong.

In the daily chemical industry, Meili Group and Shas are both in the upper and middle ranks. In the eyes of ordinary people, they are large enterprises, but compared with companies such as Procter & Gamble, they are a weaker side again.

If Meili Group can cooperate with Shas, it will at least compete with Procter & Gamble and Unilever on a global scale.

The conversation between the two gradually deepened.

Thomas said: "Mr. Yang, I came to negotiate with sincerity. If our conversation today is successful, then we will officially form a memorandum and hold a formal meeting another day. At that time, the chairman of our Shas Company will also come to participate in the cooperation signing ceremony in person."

Yang Fei said: "I like to talk to sincere people."

Thomas said: "In the past, there were conflicts and competitions between Shas and the Beautiful Group, but I thought that these were normal business practices and would not affect our long-term cooperation in the future."

Yang Fei smiled and said, "Please rest assured about this. I, Yang Fei, have a clear relationship with each other. The past is the past, everything follows the wind."

Thomas gave a thumbs up and said, "Mr. Yang is worthy of being a big deal, and there are a lot of people. In order to show sincerity, our headquarters has decided to replace the president of the Greater China branch. The new presidential candidate is already on the way to take office and will visit Mr. Yang at that time."

Yang Fei thought to himself, it seems that the senior executives of Shas Company are extremely dissatisfied with the operation of Greater China. Not only have their strategies changed drastically, but their personnel changes have also been made!

Yang Fei doesn't mind whether to withdraw the president or not.

However, it would be better if someone else could come.

Thomas said: "Mr. Yang, I still think that the two of us can carry out comprehensive cooperation in the pharmaceutical cosmetics market. Pharmaceutical cosmetics are our strengths, but they are the shortcomings of P&G and Unilever. In your old saying, this is called playing to your strengths and avoiding weaknesses."

He always spoke English, and the four-character idiom behind it actually spoke Chinese. Although it was stiff and unpleasant, it was not easy.

Yang Fei smiled and said, "Mr. Thomas, are you very interested in our Chinese culture?"

"Yes, I'm learning Chinese." Thomas said, "If people make progress, they need to keep learning. You Chinese are very powerful and your country is developing very fast because you are good at learning. Your children have learned English since childhood and can talk fluently with foreigners when studying abroad. We are now dealing with Chinese and doing business with you. I think we must also learn Chinese."

Yang Fei smiled and said, "Mr. Thomas, in order to show sincerity in cooperation, I am willing to give you some advice. My next words are priceless and can't buy a thousand gold!"

"Oh?" Thomas couldn't help but straighten his body and said seriously, "Please speak."

He said to the secretary again: "You record it."

The secretary nodded, took out the paper and pen, and prepared the shorthand.

Yang Fei said: "Since you are interested in our country's culture, you must understand that in our country, the concept of medicine cosmetics cannot be very successful. The word medicine cosmetics is a skin care product that is almost medicinal, indicating that this product is very high-end. But in our Chinese people's minds, medicine is medicine, medicine is used to treat diseases, and skin care products and cosmetics are not used to treat diseases. Because people do not admit that they are not whiten enough and their skin is not delicate enough, this is a disease, but an optional product that adds icing on the cake."

Thomas held his chin and fell into deep thought.

"Isn't it a disease? Not a medicine?" Thomas was obviously confused by Yang Fei's words.

Why is medicine not medicine?

It's medicine!

Otherwise, how can it be called medicine?

Since it is medicine, it is of course used to treat diseases.

If you have skin problems, that is a skin disease!

Isn't this right?

There is one thing that makes foreigners think and we have a huge difference.

Our thinking can turn around, or even turn nine bends like the Yellow River.

But the thinking of foreigners is straight.

What he believes is correct.

Yang Fei told him that medicine cosmetics are not medicine cosmetics, and skin diseases are not diseases, which made Thomas completely unable to understand or accept.

This is also the reason why Yang Fei is unwilling to cooperate with them in the pharmaceutical cosmetics industry.

Because there are too many differences in cultures between China and the West!

You must let them remove the concept of medicine and replace it with the name of herbs, and they will not be able to accept it.

In addition, many foreign companies have the same management model.

In other words, no matter which country he opens a branch in the world, he will copy the management method of the headquarters.

They are very straight, but they are too straight, and they appear dull and do not know how to adapt.

For example, Yang Fei can be called herbal skin care in China. When he goes to the island country, he can change his name, which is called medicinal cosmetics.

But Shas Company is not.

Pharmaceutical cosmetics are pharmaceutical cosmetics.

It is called this name in Europe, it is also called this name in the United States, but it is still called this name in my country.

If you want to change it, then you will change it all around the world!

And this is impossible.

How can a name be changed easily after being used for so long?

It is easy for you to change, but it is difficult for others to accept it!

Just like an adult, whose name has been called for decades, you suddenly say that the name is not good. It is easy to change a name, but it is difficult to change it.

Although Shas Company attaches great importance to the Chinese market, it is impossible to change the global market structure for the sake of the Chinese market.

This is not achieved!

Therefore, even if Yang Fei told the other party the secret of Shas' failure, the other party could not change at all!

Thomas shook his hand: "NONONO, I don't understand, why? Can't medicine make-up be made-up? Can't skin diseases be made-up?"
Chapter completed!
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