Chapter 810 Building Yanjing Manhattan
If you want to know which residential communities most of the upper class in a city choose, there is a very useful tip, which is to directly search where the stars live in the local area live. This does not mean that the stars represent the entire upper class, but because celebrities have the most gossip information and are easiest to collect data.
For example, if you want to search for celebrities in Yanjing, you can easily find several communities where celebrities live, such as Wanguocheng Ma, Palm Springs and several high-end communities on Financial Street. The housing prices in these communities are basically ridiculously high, which is much more expensive than the neighborhoods.
Yanjing will have at least hundreds of high-end residential communities and several ultra-high-end residential communities in the future, but it can be clearly stated that none of them is there.
Li Mu had never thought about high-end residential properties before, because he did not understand this industry. The real estate he knew was superficial. High-end residential properties were derivative projects of residential real estate, and he didn't know at all.
But Wei Lan is a person who has seen the world.
She popularized everyone in the conference room: "In the core cities of every developed country, there will definitely be areas where super luxury residential projects are gathered, such as Manhattan in New York and Piper Point in Sydney. The super luxury residential prices in these places are basically more than ten times the average price of houses in the city. However, Manhattan is a financial center and a gathering place for upper-class society, and has a strong clustering effect; Piper Point, on the one hand, is because it is the most luxurious neighborhood in Sydney, and on the other hand, it has impeccable bay views."
As he said that, Wei Lan said again: "I think that although Yanjing is not as developed as Manhattan in New York and the sea view of Piper Point in Sydney, Yanjing is the political and cultural center of China and the second largest city in China. The number of elites is not much worse than that in the Shanghai Stock Exchange. However, these elites do not have a real elite community, and there is no gathering place for elites like Manhattan. If we build Sanyuan Bridge as Manhattan in Yanjing, we will definitely have a lot of room for development in the future."
After hearing this, Li Mu felt as if a new window was opened in his heart, and he was in a state of tranquility in an instant.
The future of Sanyuan Bridge was thought in my mind, and the overall feeling that Li Mu was a transportation hub, because this place was indeed convenient for transportation in the future, and there was an airport expressway and airport line to the Capital Airport. However, Sanyuan Bridge itself had two other business cards, one for business and the other for foreign-related matters.
In terms of business: Sanyuanqiao itself is a very large-scale business center in Yanjing, business, not a business center.
The commercial center is a variety of malls, various worlds, and various shopping centers, but the commercial center is a gathering place for a large number of high-end enterprises. Unlike Zhongguancun, Sanyuanqiao is the place where the world's top 500 companies gather, and Zhongguancun is the birthplace of entrepreneurship in various Internet-related industries. Zhongguancun later counterattack Sanyuanqiao was also after the booming development of the Internet industry. Therefore, in the next few years, Zhongguancun will not be able to compare with Sanyuanqiao at the business level.
Foreign-related aspects: There are many embassies around Sanyuan Bridge. Starting from Sanyuan Bridge and all the way to Sanlitun, there are dense embassies in China from all over the world, and it is a gathering place for high-end foreign-related personnel.
In Li Mu's opinion, the Sanyuan Bridge in the future is a pity. Although it is a business center, it is gradually replaced by other business centers due to the lack of positioning and overall planning. As for business, it can be said that it has no development. It has turned itself into an image of a "transportation hub" and has wasted its many advantages.
If we still follow the ideas of the previous life, there will be no major development in building high-end residential buildings in Sanyuanqiao. However, Li Mu has a deep impression of one of the characteristics of urban development, that is: in the process of urban development, the most important thing that cannot be underestimated is the spark with special potential. Once the time is right, a spark can start a prairie fire.
For example, Sanlitun was once a wholesale market for handicrafts, but it was because of the surrounding embassies and foreign affairs personnel that Sanlitun had its first bar, which became a leisure place for foreigners to work, and thus gradually became a bar street and finally became the most fashionable business district in Yanjing.
For example, Zhongguancun. The reason why Zhongguancun became the core of the national Internet industry is that in the 1980s, a group of scientific and technological personnel went into business here and opened some private technology companies, which attracted government policies and planned it into a high-tech industrial area. To put it bluntly, it was the electronic accessories street, which gradually developed into an electronic city and finally developed into a China Silicon Valley.
The geographical location of Sanyuan Bridge is better than that of Sanlitun and Zhongguancun. It has subways, light rail, Third Ring Road and Airport Expressway, embassy, Fortune 500 companies in the world, and the largest park within the Fourth Ring Road of Yanjing is not far away. It has the potential for a fire, but what is missing may be a little spark.
Immediately, Li Mu said, "Weilan's proposal is very interesting. Do you have any ideas? Just tell me and have a chat."
Chen Ze smacked his lips and said, "Didn't you say before that the high-end residential buildings in Yanjing will develop northward? Is there enough prospects for developing high-end residential buildings in Sanyuanqiao?"
Li Mu said: "The development of high-end residential buildings to the north is a trend, but the trend can be intervened. If someone told you ten years ago that Sanlitun would become a cultural and entertainment center, would you believe it?"
Du Fei smiled and said, "Ten years ago, Sanlitun was a market, which was as unreasonable as Panjiayuan. At that time, the most awesome place in Yanjing was the Asian Games Village."
Chen Ze also nodded: "Indeed, ten years ago, no one would have thought that Sanlitun would become what it is now. If the Embassy District had not planned here, Sanlitun would not have become a bar street, and it would have given rise to so many new nightclubs."
Li Mu said: "In fact, this principle applies to Sanyuan Bridge. If we want to turn Sanyuan Bridge into Manhattan in Yanjing, the first thing we have to do is to first hype the concept of Sanyuan Bridge Business Center, and then build the first magnet project on Sanyuan Bridge, just like the first bar built in Sanlitun that year."
As he said, Li Mu said again: "Think about it, if we build three luxurious and super luxury residential communities in Sanyuan Bridge in one breath, what impact will it have on this area? If we start building seven pieces of land at the same time, and use the influence of Muye Technology to continuously promote the future development space of Sanyuan Bridge, what impact will it have? I believe that in a short period of time, Sanyuan Bridge will definitely attract the attention of all Yanjing people. At that time, Sanyuan Bridge will inevitably become the hottest business district in Yanjing, and at the same time, one of the preferred business districts for ordinary people to invest in real estate. At that time, this trend will have been successfully guided by us."
When Song Liang heard this, he thought about it carefully and said in agreement: "If we really guide the trend, commercial real estate developers will definitely target this area with extremely high attention. Not only will they invest in and build commercial real estate projects nearby, but other supporting facilities will also quickly keep up."
Li Mu nodded and said, "Yes, once the future here is favored, once there are high-end elites here, not only commercial real estate will target here, but many other merchants will also target opportunities here. Some will open high-end catering and entertainment for elites, some will open high-end sports and fitness venues for elites, and some will open children's day care for elites. All merchants will try every means to provide better services to elites. In the final analysis, businesses are crowded. As long as this trend can be mobilized, the resources of the whole society will continue to be brought into it."
Du Fei said excitedly: "Mr. Li, if you really want what you said, the Sanyuanqiao will be completely popular."
Li Mu said: "I think as long as we operate properly, in this case, Sanyuan Bridge will definitely be completely popular because its land prices will rise, housing prices will rise, and office and living costs will rise. In this way, in the future, the threshold for commercial office buildings will be higher, the threshold for corporate entry will be higher, and the income threshold for people living here will also be higher. Once everything in a certain area is adapted to high standards, the entire area will definitely become a high-value area. I dare not say that Sanyuan Bridge will really turn into Manhattan in Yanjing, but at least it will become a business center and a gathering place for high-end talents."
Wei Lan looked at Li Mu with surprise. Unexpectedly, Li Mu would fully understand his plan so quickly, and even immediately extended it more comprehensively and in-depth based on his original plan.
Originally, Weilan prepared three plans, and there were two relatively normal real estate development plans. Because of the average plan, Weilan felt that the two plans had no highlights and were not good at it.
Building a super luxury residential project is Wei Lan's most adventurous solution, but she also thinks that the most distinctive and highlighted plan is the same as Li Mu's idea, which is to first ignite a fire on the Sanyuan Bridge, and then attract social resources to bring in, so that the entire Sanyuan Bridge will rebirth and stand out.
In addition to surprise, Wei Lan said: "As Mr. Li said, if we are confident that we can increase the status and value of Sanyuan Bridge, not only can these three real estate projects make more profits, but the remaining four pieces of land can also make greater returns. We can also make arrangements in advance, such as preparing commercial real estate projects near Sanyuan Bridge before the trend rises, and even building the next Wanying Plaza on Sanyuan Bridge."
Li Mu nodded and exclaimed: "This idea is very good. It is better to start before land prices soar. Just like we used these six pieces of land, the lowest cost and the largest profit."
Wei Lan smiled slightly and said, "In addition to these, there is another added benefit, which is the bonus of ultra-high-end residential projects to Wanying brand. Once our ultra-high-end residential projects are successful, it will definitely cause a huge response in China. It can make people across the country remember the word Wanying overnight."
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Sorry, the second update is so late. I am too busy with work today, and I will update tomorrow at the third update! Continue to ask, we must stay steady, keep steady, keep steady!
Chapter completed!