In March, Mu Shanshan looked at a ratings questionnaire and couldn't help but frown.

This is the statistical result of the ratings of "Shanshan Interview" on TV stations in various places in recent months. Since the Chinese New Year, the ratings of these programs have been declining, and the situation is not optimistic.

It’s not that the quality of the program has declined, but that the audience’s interest has changed.

This year, the return of Xiangjiang has become a major event that the public expects. The audience's attention to this type of program has increased sharply, and correspondingly, the ratings of other programs will be reduced a lot.

In order to increase the ratings, some programs will try every means to get involved with the return of Xiangjiang.

Or just do special programs about Xiangjiang. Major TV stations invite Xiangjiang stars more and more frequently, and playing old TV stills in Xiangjiang can still attract a large number of viewers.

The people in China are in an excitement. This is something to be proud of after all, and everyone feels a sense of pride.

Mu Shanshan estimated that this will happen in more than half a year, and the return of Xiangjiang has become a topic that cannot be avoided by domestic TV programs.

"Shanshan Interview" has always been positioned as a domestic livelihood issue and a hot topic in the film and television industry.

Now we either stick to this direction and wait until this period of time passes, the ratings will naturally rise slowly. Or like other programs, we will find some interview content related to Xiangjiang.

However, she has always been doing domestic programs, and it is not easy to find entry points, so it is impossible to go to Xiangjiang to pay attention to the people's livelihood there.

The easiest way is to invite several celebrities from Xiangjiang to interview, but the appearance fee for king-level stars is too high and the grade of second-rate stars is too low, so the audience may not be interested.

Xiangjiang stars are different from those in the mainland. They all have agents, and the friendship is due to the friendship, so the prices must be clear.

The employees in the company drafted several top-tier Hong Kong TV stars. After asking, the appearance fee was ridiculously high.

If you work on a TV station, the star's appearance fee will be responsible for the station. Now that Mu Shanshan is the boss herself, she has to consider how to spend the least amount of money to achieve the maximum effect.

At this time, Lin Zixuan came over and saw the statistics table in Mu Shanshan's hand.

"Everyone invites celebrities from Xiangjiang. Isn't this arousing their value? A second-tier star goes to the mainland to be a big shot. We don't like their problem." Lin Zixuan vetoed.

This is the case. Since mainland TV stations want to be involved in the return of Xiangjiang, they have invested a lot of money to invite Xiangjiang actors to participate in the program.

Many artists who are not very famous in Xiangjiang have gone to the mainland to make money, and the price offered is higher than that of domestic first-line actors. They are so arrogant that they are full of ignorance of superiority.

These people are just supporting roles in Xiangjiang. Not to mention the king of heaven, there is a big gap between them from the front line.

Although this type of variety shows attracted the attention of the audience and temporarily increased the ratings, the level of the show has been reduced.

"Shanshan Interview" is a high-quality program. There is nothing wrong with insisting on its own positioning, and there is no need to compromise because of this.

"Okay, that's what it is in the past six months." Mu Shanshan said helplessly.

"In this way, in the next few episodes, you will find a few domestic economists to talk about the impact of Xiangjiang's return on the domestic economy and the future development trend of Southeast Asian economy." Lin Zixuan thought for a while and came up with an idea, "Isn't this related to the topic of return?"

"Is this an international economy? I haven't done this before." Mu Shanshan said in surprise.

Mu Shanshan used to only do this in China, and now she has a big span and there will be a lot of materials to prepare.

"Isn't it advocated to be in line with the international community now?" Lin Zixuan explained. "Xangjiang is one of the four Asian dragons. The return of Xiangjiang will definitely have an impact on the Southeast Asian economy and will also touch the domestic economy. You should look at this issue from the strategic perspective of an Asian game of chess."

"This topic is a bit big, and if it is not well discussed, it becomes empty talk and has no practical significance." Mu Shanshan considered.

This should be a program from the Financial Channel, and they will be more professional in doing it.

"Try it, we can look at this issue from a new perspective." Lin Zixuan suggested, "Everyone is optimistic about the development of the Asian economy. So is there a crisis behind this rapid development?"

"Is this suitable to do this program at this time?" Mu Shanshan said worriedly.

"I can only say that there is such a possibility. How to explain it is the job of an economist." Lin Zixuan said indifferently, "You ask the people below to pay attention to whether there are scholars who have expressed similar opinions. They are definitely willing to post opinions on the show and don't have to spend money."

"I'll think about it again." Mu Shanshan thought.

"Let's go, stop busy, or you can find a general manager, so as to avoid any trouble." Lin Zixuan suggested.

"There are only a dozen people, there is no need." Mu Shanshan shook her head and said.

To be honest, Mu Shanshan’s management talent is better than Lin Zixuan, which is related to family education.

Lin Zixuan relies more on forward-looking to make judgments, giving people the feeling that he can make the right decision every time. Over time, the employees below will be convinced.

This cannot be considered a management talent, but more of Lin Zixuan's personal arbitrary behavior.

Lin Zixuan realized this problem and he was more suitable to take the helm in the general direction and leave the specific affairs to others.

At present, Mu Shanshan's company is not large, but with the production and broadcast of a series of programs, the company will have the opportunity to develop rapidly, and the era of a variety show explosion is coming.

This is related to the successive TV stations across the country.

In the past, local stations may not pay much attention to variety shows, but after being broadcast to national audiences through satellites, local stations will definitely make a huge sum of money to create an ace variety show for the sake of face and for the sake of viewership.

The competition will be very fierce at that time, and this is Mu Shanshan's opportunity.

"You have to prepare early, rent a larger office and hire more employees. The industry is developing very quickly, and you will miss it if you are not careful." Lin Zixuan reminded.

"It seems that I can influence this industry. I'd better take it step by step. Let's start with the program "Treasure Appraisal" first." Mu Shanshan said pragmatically.

Lin Zixuan thought about it, even if he could do it, he would never be able to grab everything in his hands.

That is not ability, but lack of satisfaction. If that is true, life will be very tiring and there is no need.

After all, this is your own life, not a competition to chase each other, and you don’t need a gold medal reward. As long as you live a comfortable life with your family, nothing else is important.

"Okay, listen to you." Lin Zixuan responded.

The two walked out of the office, greeted the employees, got out of the office building, found the car in the parking lot, and drove home together. (To be continued.)

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Chapter completed!