Is the world in our eyes real?

The sky is blue, the clouds are white, the sun is golden, and the rainbow is colorful. Are these seemingly ordinary worlds really the worlds we live in?

Ask yourself, how many things are told by others and learned from various media?

OK, it's a bit far...

No matter how the outside world commented on Arthur's massive acquisition of twenty local newspapers, boasting that he became a so-called media upstart and knew his own affairs. Compared with the so-called media kings, his media industry is really insignificant.

However, Arthur was not in a hurry, because with the fall of more and more traditional media, as long as he had money in his hands, Arthur was in a very favorable position. He could do his best to acquire cheap assets brought by the industry depression according to his own layout and strengthen his media power.

In this regard, Arthur never concealed the excitement these cheap assets brought to him.

"Boss, are you sure you want to acquire this company?"

In the office, Angela looked helplessly at the young boss who seemed to her, she was a little reluctant to make a decision.

"Yes, I'm sure, I won't talk about how big the market of the cultural and entertainment industry is. I think you will know more about these than me. The outside world says that I am a media upstart, haha, twenty local newspapers, and bullshit media upstarts.

These days, I have been thinking about a question. I have basically no chance to get involved in the most important television field in the UK. After all, it has been divided up. If you want to increase the influence of traditional media, besides TV, there is movie. The film market has been completely occupied by the Bald Eagle Hollywood for so many years. As for British movies and even European movies, it is completely self-entertainment and a half-dead state, which is not worth investing at all.

Since you don’t make movies, there are only cinemas left. The theaters are the main entrance to film consumption. All actors, directors, producers, propagandists, etc., who ultimately want to realize profits, they have to rely on the box office revenue collected by the cinema to share the profits.

Although theaters cannot decide which movies you watch, they can determine how the movies are scheduled. If you want to control the film market, start with theaters.

If I can acquire the Odion Cinema chain, I can negotiate with the film producers with schedules, such as share ratios, and become a big shot in the British and even European film and television industry, rather than a media upstart who is not worthy of its name!”

Arthur faced his investment and financial consultant and expressed his purpose and ambition without any concealment. Since he got to know each other that night, he decided to take off his "pretentious" glasses and return to ordinary people. He had strong strength and was not convinced, so he conquered him. He began to choose shortcuts that would allow him to enter the entertainment industry smoothly and become a big figure in the entertainment industry.

Undoubtedly, the little target boss's way was remembered by him. He held the big boss with a huge theater chain. A cinema opened, and the superstars in Hollywood all came to flatter him. It can be seen that the theater chain's influence on the film industry.

Everything is nothing more than fame and fortune!

"If you study the development history of films in the entire United States, you will find that this role is very great. Films are the top product of the entertainment industry. Now all industries are trying to enter the entertainment industry, at least for entertainment marketing. Movies have become the best means of entertainment marketing.

The reason why cinemas have not been completely defeated under the influence of home theaters and the Internet is largely because cinemas have social pleasure and immersive viewing experiences that cannot be replaced by these channels. However, different cinemas have different experiences when playing the same film."

Facing Arthur's well-prepared and talking, Angela shook her head with a smile on her face, spread her hands and smiled helplessly: "Okay, it seems that you have decided, boss, so I won't say anything anymore.

Cinemas are indeed high-quality assets that can be held for a long time and continuously generate profits. As for the information about Odion Cinema chain, I will sort it out as soon as possible."

"I've checked roughly that Odion Cinema is currently the largest theater chain in Europe. It is owned by Taifong Capital, the final parent company of the Odion & UCI Cinema Group. The First Theater Cinema was founded by Oscar in 1928, in the West Midland Brief Mountain.

Through a series of sales and acquisitions, the company expanded, in 2004 as its current owner, Taifong Capital. Headquartered in London, theaters are spread across major cities in the UK, and it has more than 2,000 movie screens in many European countries.

Although some theaters that opened earlier are older, they also have very trendy equipment. For example, there are five IMAX theaters in London, and some viewing halls can enjoy lying down seats..."

"Okay, boss, you are very prepared. I will send someone to understand its market value and financial status, conduct data analysis, and evaluate its value." Angela really understood this time that her young boss was determined to acquire this theater.

"Well, with the current economic environment, I believe that I have enough funds to take it down." Arthur nodded and said. In fact, Arthur is so confident that he can enter the entertainment industry, but he has the loan of hundreds of millions of pounds that has not yet been heated.

Angela is also very clear about this. In her opinion, it is undoubtedly the money that caused the young boss to suddenly want to enter the entertainment industry. Well, thinking of his boss' age and past scandals, he seems to be very interested in female celebrities in the entertainment industry.

Arthur naturally didn't know that his financial investment consultant guessed the real purpose of his sudden entry into the entertainment industry. However, even if he knew his purpose, Arthur didn't care. He just wanted to use his strong strength to fulfill his ambitions in the entertainment industry.

Those fat guys and fat pigs can use their resources to play happily in the entertainment industry. Why can't they?

The reason why he started from theaters instead of acquiring Hollywood film companies to spend money to make movies is because he has not yet reached the level of spending money to play. You should know that almost all film marketing technologies are not as good as the "scheduling rate", especially the high volume of films on the first day has become one of the means of publicity for film companies.

The huge difference in screening rate directly leads to a huge difference in the box office revenue of the film, and box office revenue is related to the actual benefits obtained by the producer and publisher in the split. In addition, the popularity of other factors has increased, the success or failure of theater screening is the fatal factor that determines the life and death of the film. The operators behind the interests are still the publisher and theaters.

As long as he controls the killer of theaters, let alone playing around with Britain or even European film industry, even Hollywood, he can have fun!
Chapter completed!