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036. Box office on the first day

After that, Wang Yifan learned from his mother that his father had specially bought hundreds of movie tickets for his colleagues at the school and asked them to watch their own movies.

I was also chatting around WeChat Moments and asked people to help forward it.

Poor parents in the world. Although Wang Gan always pointed at Wang Yifan and seemed to be unsatisfied with what he did, he secretly did so many things. Although he might not be able to help, as he said, who made him Wang Yifan's father? Who else could he expect if he didn't help?

Jiuzhou Film and Television Distribution Company.

Chen Hanming is also waiting for today's box office statistics.

Speaking of this, it is worth mentioning that most theaters have been included in the Internet today, so box office statistics have become simpler.

In the past, it had to wait at least the next day before it could be counted, but now, basically, as long as time passes, you can see a preliminary statistics.

It may be a bit different from the actual box office, but the difference is often not big.

Jiuzhou Film and Television Distribution Company is a distribution company under Jiuzhou Cinema Group, which is naturally incomparable to the film and television giants of China.

In September, Jiuzhou Film and Television Distribution Company had only one film released by itself, that is "Lilac Flower".

So Chen Hanmin naturally paid special attention. After all, he is still optimistic about "Lilac Flower".

At 1 a.m. on September 10, Chen Hanming finally received a box office statistics email.

On September 9, the sci-fi blockbuster "Flying Dragon Battleship" directed by Chen Hang is still the first. Although it has reached its third week, the momentum is still unabated. Yesterday, the total box office is 830 million.

The second place is the martial arts film "The Unparalleled Swordsman". This film exceeded 100 million in the first week of its release. It closed at 18.02 million yesterday, with a total cumulative box office of 132 million, ranking second.

Chen Hanming glanced and quickly found the information about "Lilac Flower".

"Lilac Flower", the first day of its release, had a box office of 4.98 million!

Ranked sixth in the daily box office.

This score is very poor? No, on the contrary, the score is a bit too good, which makes Chen Hanming a little unbelievable.

Compared with "Flying Dragon Battleship" and "Swordsman Invincible", it is simply not enough for others.

But what is the origin of "Flying Dragon Battleship"? Chen Hang is one of the best among the middle school directors in China.

And how much is the production cost of "Flying Dragon Battleship"? 180 million yuan, plus promotion and distribution, at least the cost will be added to 100 million yuan.

However, the cost of "Lilac Flower" is only more than one million yuan, and the promotional funds are only a few million yuan.

What’s more important is that “Lilac” only has 500 theaters, and each theater was arranged on average for two shows yesterday.

As a result, I got a score of 4.98 million, which is simply unbelievable.

Five hundred cinemas, because "Lilac Flower" is just a feature film, they are all 2D screening halls. If calculated based on 200 seats in a screening hall, the average ticket price is 40 Chinese coins, and a single venue has a maximum box office of 8,000 yuan.

In other words, the average attendance rate of "Lilac" exceeds 60%.

What? The attendance rate of 60% is not high? No, on the contrary, this attendance rate can be said to be very high.

Because the first screening was mostly not in prime time, and the geographical location was also deviated, and the average attendance rate of 60% was definitely a big hit.

When the box office data was released the next day, Wang Yifan had already learned the data on the first day from Chen Hanming.

Chen Hanming was also overjoyed when he looked at the box office data: "Our premiere results can be said to be very good. I have communicated with the theaters. If "Lilac" continues to perform well in the future, then expanding the screening schedule is expected."

"Is this result very good?" Wang Yifan was a little confused. Well, mainly because he really doesn't understand these things very much. After all, in the rankings, "Lilac Flower" ranked sixth, and it can't be said how good it is.

"I'll explain to you this way. "Flying Dragon Battleship", which ranked first yesterday, doesn't seem to have won more than 30 million yuan in box office, but in fact, that's because of the high film schedule of "Flying Dragon Battleship" and the average attendance rate of "Flying Dragon Battleship" is only more than 30%.

"In terms of attendance, "Lilac" can rank first. Of course, the current schedule of "Lilac" is not high, so it is still unknown how much potential it is. We have to wait until the screening is expanded before seeing how much attendance can be maintained." Chen Hanming explained patiently.

Just as Wang Yifan and Chen Hanming were discussing the next issue of increasing publicity and other matters, some people were paying attention.

In fact, if you didn’t pay special attention to "Lilac Flower", it would be difficult to find the dark horse "Lilac Flower".

Why do you say that? Because Lilac Flower ranked sixth among many movies yesterday, and the box office was only 4.98 million.

In this market where the box office limit of a single movie has been raised to billions, the box office of several million on that day is really inconspicuous.

Many people scan the list and probably ignore "Lilac Flower".

But those who really focus on box office and "Lilac" will not ignore this.

For example, Wu Tianxiong, who had met Wang Yifan, paid attention to it because "The Dead Tree in Spring" is about to be released, and he is also inquiring about the enemy's situation in advance.

Although Wu Tianxiong won the Golden Dragon Award for Best New Director Award, he also won a lot of results at the Beichuan Film Festival "Dry Trees Come to Spring". He also had high expectations for "Dry Trees Come to Spring", but he has not yet been able to compete with several blockbusters in the National Day holiday. Instead, he chose the schedule in mid-September, which will not have too many competitors, and will have great advantages in schedule.

Therefore, the schedule of "Dry Trees Come to Spring" is September 17.

It was exactly one week later than Wang Yifan's "Lilac Flower".

Opening the China Film Data Network, Wu Tianxiong started to watch it. The number one "Flying Dragon Battleship" has been in the third week, with a daily box office of more than 30 million, but Wu Tianxiong doesn't care much. After all, when "Flying Dragon Battleship" is released, the box office potential has basically been consumed.

The second place is "Swordsman Invincible", which has a significant box office decline, and the same box office potential is insufficient.

The one behind ranked third, fourth and fifth, and the box office was basically not very eye-catching.

Wu Tianxiong didn't care too much, because September is considered the off-season for the movie, with a total daily box office output of less than 100 million, so the competition is not so fierce.

However, when Wu Tianxiong saw the box office of "Lilac" at 4.98 million, the box office of Wu Tianxiong frowned.

The data is not high, but Wu Tianxiong knows that this movie is a unique movie made by a newcomer. Although he won the Audience Choice Award at the Beichuan Film Festival, Wu Tianxiong does not think that this movie can get any high-level films.

Wu Tianxiong clicked on the data connection of "Lilac Flower" and saw the schedule of "Lilac Flower".
Chapter completed!
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