Huaxin’s current situation can be said to be very subtle.

In the Chinese film and television industry, private giants are still the six major private giants.

It can be called a giant, naturally because it has all-round advantages in the film and television industry chain.

It is an irreplaceable advantage.

For example, promotional channels!

For example, theaters!

For example, Huaxin can become a giant, but the most basic thing is that Huaxin originally controlled a large-scale theater chain.

At the same time, in terms of media channels, there is support from Huaxun, a shareholder.

In addition, the content support from major directors such as Wang Yifan gave Huaxin, so that Huaxin has no shortcomings in the film and television industry chain and will eventually rise strongly.

Lay the position of the giant in one fell swoop.

For example, the light and shadow of the times are actually similar routines.

However, the light and shadow of Times have more abundant background than Huaxin. In terms of publicity and distribution channels, theaters, media, Times has established its own film and television industry moat early.

This is why, even though Times Light and Shadow have not been very powerful in terms of content in recent years, they are still irreplaceable giants.

Therefore, even if the capital of the Internet giant enters, it can only achieve its goal by directly acquiring the original giant.

Looking at the giants in China, there is one obvious thing in common, that is, with the front-end platform of theaters as support, then they can develop into giants step by step.

The most intuitive thing is the Jiuzhou of the Tang Dynasty. Jiuzhou of the Tang Dynasty was actually similar to Wansheng Group at the beginning. Shengtang Group also started out in commercial real estate and had its own theater company.

Later, through mergers and acquisitions, it became Jiuzhou, the Kyushu of the Tang Dynasty. In terms of theaters, Jiuzhou of the Tang Dynasty can be said to be the scale of theaters second only to several major national companies such as Huaying Group.

China does not have the so-called monopoly law, but there are restrictions on entry qualifications. Although there are no restrictions on film and television companies, there are strict restrictions on foreign investment in theaters.

Therefore, domestic private film and television giants are all Chinese capitals, and none of them are controlled by foreign capital.

This is why, whether it is Ali Media, Future Technology, or Star Technology, they have actually intervened in the film and television industry early on.

But it has always been transparent, and most of the time, it only prefers to invest more financially.

Because although they have money, some things are not something they can definitely buy with money.

This is like, why do the major giants in Hollywood dare to cheat people on Wall Street?

Of course, Hollywood has another way of playing!

Cinemas are a heavy asset industry, and their profitability is actually relatively limited. In fact, most cinemas have not that strong profitability.

Therefore, ordinary companies can only act according to the face of giants.

Then maybe someone will ask again, since Internet capital is so rich and not short of money, why not buy theaters in large quantities?

Then start a new job?

On the one hand, it is because it is not a few years earlier than it is. At this stage, there are actually very few new screens added every year.

At the same time, it is impossible for several major theater groups to be directly operated. In fact, whether it is Huaxin or other companies, its theater groups, except for the core theaters that are directly operated, the rest are all franchise-style.

For the theaters you join, first of all, you need to have the ability to provide films and provide high-quality content for their theaters.

If capital giants like Ah Li really set up their own theater chains, they will first usher in a joint boycott from the inherent film and television giants.

Then it will be difficult for their theaters to be built. After all, cinemas need to show movies.

As for the content, whether it is Ali or Future Star, there is no advantage.

So, of course, it is to directly acquire a ready-made giant and replace their original position. In this way, it means that within the rules, the giants are still those giants, and the people with the cake are still those, so naturally everyone will not really join in groups.

In fact, Ah Li or Future Star wants to control the most is a giant like Huaxin.

But the fact is that it is not that they cannot swallow up giants like Huaxin, but that it is the question of whether Huaxin sells it or not.

After all, Ali really doesn’t have much to give to Huaxin.

Implementing the big data strategy is the best way for Internet capital giants to break the deadlock.

But the problem also exists. Big data movie strategy is just a concept. Although there have been successful cases overseas, are they actually one by one?

No one knows!

The box office of "Kung Fu" is still steady.

Let the market continue to roam for big data!

"Kung Fu"'s box office reached an astonishing 1.6 billion in the first week!

It can be said that even Wang Yifan was amazed at this number.

However, after "Kung Fu" had a daily box office of nearly 300 million for three consecutive days in the first three days, it began to see a relatively large decline.

Even if the publicity is done, it is still the case.

The nonsensical movie is very powerful, and the movie "Kung Fu" is indeed very good.

But it is undeniable that this is still a work with a very obvious personal style.

This kind of work is not about niche, but about such work. Some people like it, but some people definitely don’t like it.

And this group of people I don’t like is not small!

In fact, movies like "Kung Fu" are still focused on the young market.

Older audiences may not like this kind of movie.

To this end, Ali and Future Star accelerated the preparation of the new project "Digital Kingdom".

In fact, the benefits brought by "Kung Fu" to big data have long been reflected. Even though many people in the circle are dissatisfied, the crowdfunding projects released by "Digital Kingdom" are full of light!

Of course, this is also related to Ah Li and Future Star’s strong background endorsement!

A week after "Kung Fu" was released, Ali and Future Star jointly announced that the first big data-led movie, "Digital Kingdom", officially started filming!

Moreover, Ali and Future Star Media also made bold statements, big data film strategy, and an advantage that the traditional filming model cannot match, that is speed!

Yes, it is said that there are many people and great power.

Because it is dominated by big data, it can be said that "Digital Kingdom" is a real assembly line product.

Everyone has their own duties and a clear division of labor.

It can greatly improve work efficiency and shorten the filming cycle.

The filming cycle of "Digital Kingdom" is only half a month, and the filming cycle will only take more than a month to complete the film!

It can be said that for a large production with an investment of over 100 million yuan, this is simply unimaginable.

Yes, in the golden age of Hong Kong Island movies, the speed of filming is indeed the speed of light. There are also movies that are completed in one week and released in half a month.

But after investing more than 100 million yuan, it is completely different. After all, the complexity of the movie is completely incomparable.
Chapter completed!