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Chapter 358 Lei Jun

PS: (This chapter involves the description of China's electronic information industry for the entire twenty years, so some of the contents are no longer used. Explain that the pseudonym was used before to avoid river crabs. Now it seems that the review is not so strict, so a normal name can be used. However, in order to avoid confusion, I will only use the original name in the first half of this chapter to explain it. Well, this matter is really messy. But if you can't scold people, I have nothing to say.)

Who is Lei Jun? This question does not constitute a problem for someone who understands the development of China's computer industry, Internet industry, and even the entire electronics industry.

Lei Jun is Lei Jun, he is not anyone, he is just himself. It’s like someone asks who Bill Gates is or who Larry Page is, their names represent them, and there is no need to borrow other coordinate systems for comparison and explanation.

Of course, for most ordinary people, his name is not as well-known as the latter two. Because most of the time people are familiar with his products, not his name.

If you want to write a history of development for China's electronics industry over the past 20 years and find a representative figure to be the host, Lei Jun deserves it.

No one has experienced almost every stage of the commercialization of China's electronics industry like him. When Mahuateng and Li Yanhong returned from overseas, Lei Jun was already a well-known senior. When Zhou Hongyi was still operating the rogue software 3721, Lei Jun was already the respected president of Kingsoft Software Company. When Jack Ma founded Alibaba, Lei Jun was already one of the top ten leading figures in the IT industry.

He did not have Mahua Teng or Li Yanhong's overseas study experience. He did not have Zhou Hongyi's shamelessness, and of course he did not have Jack Ma's amazing talent.

But countless people were drowned in the shopping mall. Not only did he survive in full, but he also lived better step by step.

He may not be as fast as others, but he is definitely more steadily than others. Few people can stand firm in the twenty years of development of China's electronic information industry like him.

If we are unprofessional to divide the key points of China's electronic information industry development over the past 20 years, we can roughly divide them into four eras. First, it is the pre-software era, then the Internet era, the online game era and the mobile network era.

Lei Jun became famous very early. He joined Kingsoft in 1992 and later served as manager of Kingsoft's Beijing Development Department, deputy general manager of Zhuhai Company, and general manager of Beijing Kingsoft Software Company.

During his tenure, he launched heavyweight software such as Zhongguancun Apocalypse, WPS, Swordsman Love, Kingsoft PowerWord and other computer users in the 1990s. Who hasn't heard of the names of these software?

This is a very remarkable achievement in the era when most computers in China do not have the Internet connection.

As time entered the 21st century, the Internet suddenly became popular in China. The term Internet has become the most popular investment direction. How many people blindly spend a lot of money to invest in a website. After doing it, they add two zeros and sell them directly.

In this fanatical atmosphere, Lei Jun also entered the Internet field. He successively invested in many websites such as Zhuoyue.com, Xiaoyao.com, Vancl, Haodafu, etc. When the Chinese Internet bubble was erased in 2001, he was one of the few seed players who survived the survival of the fittest.

In the early days of China's Internet, even twenty years later, it still faced serious difficulties in cashing out resources. China's first Internet bubble burst. It was precisely because the Internet user resources could not be cashed out. Most websites lost money and had no mature profit model at all. They just focused on circling the market first.

When investment is exhausted and the market heat drops, it will eventually lead to large numbers of deaths.

At this time, Shanda Legend became the only winner of sailing against the current. Why? Because he represented a Korean online game - Legend.

Online games are good, but it's good that users have to spend money to play.

The Chinese Internet is so sharing-oriented that most users do not have the habit of paying or have no channels to pay. I don’t know how many people have killed this, but they have made the legendary legend.

The success of online games has shifted the investment hotspots of China's Internet from websites to online games, but the level of China's game industry is too far from that of foreign countries. Most shoddy online games are still used to burn money, but the result is that they die silently. Only a few classics in domestic games have survived.

The Swordsman Love Online launched by Kingsoft's Xishanju Game Studio is one of the few domestic online games that survived. Well, Lei Jun actually survived again, not only survived, but also lived better.

As time entered the 21910s, the investment hotspots of the electronic information industry moved from online games to mobile networks. This is not surprising. The technology in online games is really not as good as foreign countries. However, web games and mobile games have low technical requirements. On the contrary, users can be monetized because they can pay for mobile phone bills, so there is no reason not to become hot spots.

This time, Lei Jun stopped standing behind the scenes, but stood at the front desk with great fanfare. Lei Jun, who had enough software, started playing with hardware this time. Xiaomi Mobile, one of the representative products of domestic mid-range mobile phones, was his new attempt. Obviously, he succeeded again.

In Zhou Shuo's eyes, Lei Jun may have such things and is not as good as other people in the same era, but his down-to-earth and steady attitude are the best candidates to master venture capital. He is more like a businessman than most technicians, and can be said to be well versed in business. He is more like a technician than most businessmen, which makes him go more securely and has a solid foundation.

The most important thing in venture capital is to control risks. Only by surviving first, then you can live better.

If Zhou Shuo does not want to take over the Chinese Internet by himself and does not want foreign venture capital to make a splash, then supporting one of his own venture capital is the best choice.

Although Fanhan Group currently has a venture capital fund, it is mainly a fund for traditional industrial and commercial investment. Investment in the electronics industry is much more professional. Fanhan Investment, which Gao Mo, former investment manager of Chuangxing Bank, is not a professional institution. Moreover, compared with Fanhan Investment, which is rooted in Xiucheng, this new venture capital fund must have a broad enough vision.

When Lei Jun received a call from Qiu Jun, he was not as good as in history. In previous history, in 1996, he should have become the manager of the Imperial Capital Development Department of Kingsoft Company and presided over the development of the game "Apocalypse of Zhongguancun". It was this first domestic computer game that strongly supported Qiu Jun's development of WPS in history.

However, in the history of Zhou Shuo's rebirth, because Qiu Jun had not had time to establish a Beijing branch, Lei Jun is still in the Lifang Group. However, those with ability will never be buried anywhere. Although he has no one-sided hands, he is still responsible for the development of a computer game project as in history.

"Head, what's wrong with you?" Zhang Yida looked at Lei Jun sitting in front of the computer in a daze and motionless manner. He had been in this position for more than an hour, and he couldn't help but ask worriedly.

"Yida, do you think there are flowers on my face?" Lei Jun turned to look at Zhang Yida and asked blankly.

"You are so funny!" Zhang Yida laughed and shook his head and said, "You are not a big girl, where does the flowers come from on your face?"

"Yes, I'm not a big girl." Lei Jun breathed a sigh of relief and smiled relaxedly: "I am a man, but I can still be in front of him, but I can still be like a sea of ​​fire."

"Boss, what exactly is it that scares you like this?" Zhang Yida asked strangely.

I have been working on this game with Lei Jun for more than a year. No matter how much trouble I face, Zhang Yida has never seen him in such a daze.

Lei Jun did not answer directly, but asked back: "Have you heard of the Fanhan Group?"

"Fanhan Group?" Zhang Yida nodded vigorously and said, "Of course I have heard that the imperial capital has the most limelight recently. How rich is it to dare to invest in the chip manufacturing industry in China! If we can attract investment from them, our studio may double its size!"

Although Zhang Yida is a small programmer who makes computer games, he has great ambitions. He dreams that one day the Chinese game industry can compete with the United States and Japan - although there are now seven or eight people in the studio in the entire Chinese game industry.

Lei Jun couldn't help but lit a cigarette and said hollowly behind the misty smoke: "I heard that conservatively estimates that Fanhan Group has 3 billion US dollars in capital in the United States."

"Three billion, I'll calculate one, three, two, three, six... three, eight and twenty-four!" Zhang Yida was startled by the number he calculated and shouted three feet high: "That's not that there are at least two hundred and four billion yuan!"

Lei Jun swallowed, nodded stiffly and said, "Yes, the assets of the United States alone are 24 billion. If we count the domestic ones, we still don't know how many of them are."

"Head, you're not kidding." Zhang Yida shook his head like a rattle and said in disbelief: "There are such rich people among the Chinese? I've never heard of it."

This really destroyed his worldview. When he was still lying in a dim studio to code, a Chinese man had already earned 24 billion yuan. It has only been a few years since the reform and opening up! Even if he made money from his mother's womb, he would have to earn 1 billion yuan every year, right? Zhang Yida thought to himself, this is no longer something that people can do!

"I don't believe it either, but this was what Qiu Jun told me in person." Lei Jun glanced at him and added: "It's Qiu Jun who wrote WPS."

"This..." Zhang Yida certainly knew who Qiu Jun was. The banner of the first generation of programmers in China was his idol! With Qiu Jun's character, he said that there were 3 billion, so there must be.

"Even if they have 3 billion US dollars, what does it have to do with you?" Zhang Yida asked curiously.
Chapter completed!
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