Chapter 182 Yang Lan joins
ps: Monthly tickets, brothers who have monthly tickets will vote for the fool, thank you. ◆ After today, I will get updates every day!! Today my friend is married.
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The official opening of "Beauty Snow" is the only difference between the trial business. All fast foods are half priced at trial business, and the official opening is to be restored to the original price!
In other words, the activities are gone and the charges are increased!
"How did the price of hamburgers increase? Didn't they cost five yuan each before? How did they become ten or five cents now?"
"Officially open business and restore the original price, but if you are following the Smart Little Blue Official Home of "Beauty Snow" ice cream now, you can also get some coupons, with a maximum discount of 50% off." The waiter in the store smiled and pointed to the big QR code below the service desk, and said calmly.
Explanations like this are basically repeated from the time the door is opened to the present!
Although the big brands that have already written about official business and all the products have returned to their original prices, the customer still asked why the price has increased.
Sometimes, if people adapt to a price for a long time and suddenly change, they will be unable to adapt, especially when they think it is very cheap, and you suddenly raise the price or restore the original price, you will think that your product is expensive!
"It's so troublesome!" The girl muttered, feeling a little unwilling, took out her cell phone and scanned the QR code, but she didn't buy anything and went to the third floor angrily.
Some people also asked, when other people's houses officially opened, they celebrated their business and that. Why did you "Beauty Snow" open? Not only did you have no activities, but you also had to raise prices?
In response to this, Meirenxue’s ‘official’ explanation was that she could not hold back the loss and had to restore the original price!
At the end of the day, the traffic of Meirenxue has not dropped much, but the sales volume has been much lower. Especially the fast food restaurant on the second floor, which only sold more than 1,800 copies in a day, which is a halve compared to the average sales volume of more than 3,000 points per day before opening!
The ice cream shop downstairs was not affected by any influence, because since the beginning of "Beauty Snow", except for one gift, there has never been any discount at all, and they are sold at the original price.
"You said, can our 'Beauty Snow' ice cream be sold online?" Yang Xiaoshuang leaned on her chin, blinked her eyes, and asked Hao Meng, who was sitting opposite her.
"Online sales?" Hao Meng was stunned for a moment and said with a smile: "Okay, it's OK. The question is, how to ship it? Generally, express delivery takes three days. Can we ensure that the ice cream of "Beauty Snow" will not melt within three days?"
Yang Xiaoshuang thought for a while and said, "Add an ice bag and wrap it with a thermal insulation layer outside. Isn't that okay?"
"Then have you ever considered the cost?" Hao Meng asked with a wry smile.
Yang Xiaoshuang shook his head. Online sales are not realistic for the time being. If there is a "Beauty Snow" ice cream store in every first- and second-tier city. Then the problem of online sales and same-city express delivery can be solved, but that is definitely not something that can be done in a short period of time!
"I think it would be a waste to open a book bar and a comic city like the third floor. If the third floor is converted into a food city and introduce snacks from all over the country, it can also attract a lot of customers!" Yang Xiaoshuang temporarily put the issue of beauty snow online sales aside and led the topic to the third floor.
The third floor book bar and comic city were originally a highlight in the entire store, but now compared with the ice cream shop on the first floor and the fast food shop on the second floor, the third floor has become a useless existence. There are not many people, the passenger flow is not large, and the sales are not good!
She felt a pity that it was wasted such a big place.
Hao Meng didn't think about making a profit at the beginning. Besides, he was not omnipotent and could make money with any idea. Since Yang Xiaoshuang proposed it, Hao Meng nodded and did not strongly object. In terms of business, she had the final say at the beginning.
"Then order it!" Yang Xiaoshuang looked serious. She was planning to convert the third floor into a food city, introduce snacks from all over the country, and make them into small grid shops of several square meters in size, and rent out all these shops. For the third floor, she did not plan to operate it herself, but contracted it to others, and she was only responsible for collecting rent!
I spent a few days rushing to work and renovated the third floor again, and removed the book bar and comic city, but it was not removed. Instead, I moved to the cold drink shop on the first floor. Anyway, the area on the first floor below is very large, so it would not have much impact on putting a small bookstore and comic city. Everyone can also eat ice cream while reading comics, reading books, and reading novels!
As for the third floor, thirty small shops were built against the wall. The third floor is positioned as snacks and food from all over the country, and renting them at a price of 60,000 yuan per year. At that time, Yang Xiaoshuang and the others were responsible for the promotion of the food city, and the food city was also managed and charged uniformly, with the dining venue in the middle.
There are some overlaps between the third and second floors, but the impact is not great. If all thirty small shops are rented out, the rent alone will be 1.8 million yuan per year. Even if the "rent" on the entire third floor is earned back. However, Yang Xiaoshuang's control over the thirty stores is very strict and he cannot do it!
make money!
Reform and publicity, after a month, whether it is the "Beauty Snow" ice cream, the Shuangke fast food restaurant on the second floor, and the Food City on the third floor, they have become quite well-known within a distance nearby. The daily passenger flow has also stabilized!
The "Beauty Snow" ice cream shop on the first floor has more than 160 seats, and the decoration layout and lighting are the best. It is also quieter and suitable for couples, best friends, and bourgeoisie.
The Shuangke Fast Food on the second floor is a piece of food. The guests come and go quickly, and they leave after eating. The price is cheap and economical. In addition, Shuangke Fast Food is ready to carry out the same-city takeaway service next month.
The third floor is relatively noisy, suitable for friends gatherings, eating, drinking, etc. Here you can taste different flavors of food from different places. The prices are priced independently, so it is much higher than the second floor.
It is worth mentioning that the traffic here was previously more than 70% of the passenger flow, which was all students consumed, but after a month of publicity and word of mouth, the proportion of various people coming here has increased significantly, and many nearby white-collar workers and residents will also come to consume. The proportion of students was 70% the previous one, which dropped to about 40%.
In the future, as the spread becomes higher and higher, I believe this proportion will decrease.
Yang Xiaoshuang is also a little influential at Shicheng No. 2 Middle School. Now he has opened a "fast food company" by himself, which is even more well-known. Everyone is happy to come and support her, because sometimes Yang Xiaoshuang will give her some discount coupons to her classmates and teachers. In her words, everything is easy to say when the store she opens at home.
It's so sarcastic, but this set really works among students!
In the second month, the turnover increased significantly and the changes continued.
All the cold and hot drinks on the first floor were moved to the second and third floors. From then on, Meirenxue only managed all kinds of ice creams of her own.
The turnover in the second month remained at around 800,000.
The monthly turnover of the fast food restaurant on the second floor is about 1.2 million yuan. In addition, the monthly turnover of the food city on the third floor is stabilized at this number, and if the monthly turnover is removed, the annual profit is expected to be between 1,500 and 20 million yuan!
After two months, Yang Lan was a little surprised. She didn't expect that Hao Meng and Yang Xiaoshuang would really get this shop in a "reverse manner" and really put it in. Needless to say, 20 million, or 5 million a year. She was a little unbelievable. You should know that a high-level white-collar worker like her had an annual salary of only about 600,000 yuan. Now compared with her daughter, Yang Lan felt that she was old!
"Hehe, mom, why don't you go to work? Come and help me manage the company. I'm in school every day, and that guy Hao Meng is a lazy guy. I'm not assured that he has no trust in the company. If you join, Hao Meng also said that you can give you 20% of the shares. In the future, I will account for 40%, and he will account for 40%. You invest with "manpower" and account for 20%!" Yang Xiaoshuang hugged Yang Lan from behind and said with a smile.
Yang Lan smiled bitterly and said, "Why, do you still want to incorporate your mother?"
"Hehe, can't you say that? How can you say you have been incorporated? It should be said that we two are working together to conquer the world!" Yang Xiaoshuang squeezed his eyes.
Seeing Yang Lan's hesitation, she said with a frown: "Mom, good mom, are you willing to let your daughter create a "big" family business without anyone managing it? Can you just quit your job and help others?"
"Okay!" Yang Lan agreed with a wry smile. It was not embarrassing to work for her daughter. Moreover, Yang Xiaoshuang also said a lot. This industry is not small anymore. It is not reassuring that no one knows the truth to take care of it!
After Yang Lan took over the company, the first thing she did was to separate the brand of "Beauty Snow" ice cream from the current Shuangke fast food company and established the "Beauty Snow" ice cream company. Shuangke fast food has its own brand and Beauty Snow ice cream itself. The food city on the third floor also has nothing to do with the two companies, so she has set up a company specifically.
Although this looks a bit messy, it will be beneficial for each development in the future, whether it is Shuangke Fast Food or the "Beauty Snow" ice cream company!
It is better to be confused now than to be confused and troubled in the future.
Yang Lan’s management experience is not comparable to Yang Xiaoshuang and Hao Meng. After Yang Lan came here, she cut the mess quickly and let the first, second and third floors be separated.
Although it has become three companies, the shares remain unchanged.
After gaining the first experience, Yang Lan contacted two larger malls in Shicheng, rented a site and opened the branch of "Beauty Snow" ice cream!
Chapter completed!