Which sector will the future industrial core of the celebrity chef group be?

The medical sector where the group's Sunshine Burn and Scald Hospital is located will definitely be independently divided in the future.

What will the fast food field develop into in the future?

Xiao Feng has been thinking before that as a fast food that has emerged from China, a famous chef can open a fast food restaurant worldwide, and it will be a big deal if it can open 10,000 stores.

He plans to open 5,000 domestic companies, but in terms of international affairs, including Europe, the United States and other places, he will be able to open 5,000 companies to death.

After all, the global catering market is so big, and you still have to face competition from international giants such as Kaifeng cuisine and Golden Arches. Therefore, if celebrity chef manufacturing can really open 10,000 stores around the world, it will be a very good result.

When it reaches that point, if celebrity chefs want to expand and develop, they will have basically no way out.

So where is the future of the group?

In Xiao Feng's heart, the status of the celebrity chef group is not weaker than that of the Ninth Laboratory!

And what can we do to get the celebrity chef group to the height of the ninth laboratory?

The key is the seasoning!

At the earliest times, Xiao Feng had thought about developing the seasoning industry.

This condiment industry is definitely a blue ocean for the celebrity chef group!

There are countless successful examples before. For example, Lao Ganma from Guizhou Province can buy it into a famous international brand with a bottle of chili sauce!

Can sell tens of billions of dollars!

Not to mention Haitian Group, a company that started buying soy sauce has become the top overlord in the domestic condiment industry with its explosion in just a few years.

The asset scale of a soy sauce department is 60 billion, and the asset scale of the entire group is even more than 400 billion!

The most legendary person in this field is Lee Kum Kee from Hong Kong. She started her career by inventing fuel, and later developed into an international condiment group.

Their condiments are marketed worldwide, and their oil consumption and sweet and spicy sauce have long dominated the number one sales in the US market and long occupied the second place in Japan.

Lee Kum Kee is the world's second largest food brand. His brand value alone is more than US$50 billion, making it the second highest-value brand in the world after Coca-Cola.

And this is not the whole company. This is a company that has become one of the top ten multinational groups in the world by buying seasonings. It is also the only company that has not been listed and has never raised funds in banks!

So in Xiao Feng’s concept, such a company is a role model for celebrity chefs to create the future!

As early as when he asked Kajia to start building the second phase of the cooking bag factory, Kajia had already started to build this condiment factory in the northeast of the employee residential area as he asked.

This is not only a factory, but also a research and development center for famous chefs.

The tallest building on the island and the largest building complex were built here, and the living were all outstanding graduates selected from food engineering majors from universities across the country.

And these highly educated elites have two main tasks!

One is to develop various new condiments, and the other is to develop various new food quick-freezing, refrigeration, storage and transportation technologies.

And behind this building group is their condiment processing factory.

"...The factory has basically been built, but it has not yet been put into production. After several rounds of meetings and discussions, I and the supervisor of the R&D center have formulated a future development plan. The first batch, we mainly develop and produce soy sauce, oil-consuming, compound seasoning powder, as well as sweet and sour sauce, hot and sour sauce, barbecue sauce, and several other sauces."

Kajia introduced Xiao Feng to the situation of the seasoning factory, and Xiao Feng nodded after hearing this.

"Well, it's right to start with soy sauce. Chinese people cannot do without soy sauce."

In fact, this is also what Xiao Feng had long told Kajia that seasonings should start with soy sauce, because soy sauce is not only a popular seller in China, but also a marketing around the world.

Not only Asians like to use it, but even Europeans and Americans, but now they are also influenced by the Chinese, Japanese and Koreans, and have also begun to use soy sauce when cooking.

Moreover, let’s not talk about foreign countries for now, just talk about domestic. Since 2000, an important step for major domestic condiment shopping malls to seize the market is almost inseparable from soy sauce.

The reason why Xiao Feng chose to start from this field is because the soy sauce produced by many domestic condiment manufacturers is very unauthentic.

The earliest soy sauce was soy sauce made from soybeans, but later I didn’t know which guy who was so crazy started to add MSG to the soy sauce, and then all kinds of soy sauces with the word “fresh” appeared.

It’s not that this kind of soy sauce is not good, but many manufacturers sell this kind of soy sauce to consumers, and the majority of consumers don’t understand what sodium glutamate is in the ingredients list?

In order to emphasize the word "fresh", some manufacturers will add super MSG to soy sauce, such as 5’-inosine disodium inosine.

It is not bad to add MSG soy sauce like this, but it is not good to eat it for a long time, especially if the cooking method is wrong. For example, when the temperature is too high, it will often be converted into substances that are harmful to the human body, which is not good.

The merchants clearly know the defects of these products, but they avoid talking about them when promoting them, which makes Xiao Feng feel very sorry for consumers.

Therefore, in his seasoning factory, the first product is naturally chosen as soy sauce, and the purpose is naturally to occupy a place in the market, at least to allow ordinary people to eat healthy soy sauce.

And his soy sauce wants to compete with other manufacturers. If he doesn’t add soy sauce, he will naturally have to add mushroom powder to add points!

Of course, he does not intend to hand over this step to the hired scientific researchers.

In the past, he was not at ease to hand over the mushroom powder to those people for research, so the seasoning factory has not been launched yet.

Later, after having Bawang Peak, he thought that he could finally get on the horse. At least he could use Bawang Peak to control the main person in charge of the project so that he would not reveal the secret of mushroom powder.

But when he thought of relying on Bawangfeng to control scientific researchers, he felt a little hindered.

After all, these scientific researchers do not want foreigners like Fuyuan Yuxin and Li Jiushi, and they are not his enemies, so they always feel a little sad.

Now that he has the clone brought back from another world, he can finally operate it with confidence.

Ordinary scientific researchers only need to study how to make soy sauce well. As for how to add mushroom powder to soy sauce and how much to add, add it at that step, let the cloning experts under their hands to operate it.

Anyway, he never has to worry that these cloning experts will betray him.

It just so happens that the seasoning research and development center and factory have just been completed and have not been officially put into production. Moreover, it will take a while for soy sauce to brew, so in terms of time, it will be just right to send cloning experts in a few months.

Another thing is this compound seasoning powder, which is actually how to blend mushroom powder, cloves, cinnamon, pepper, and other seasoning powders in a certain proportion.

The effect is similar to the Thirteen Spicy sold on the market. It is mainly sold to home users, daily cooking and seasonings for seasoning when making fillings.

The domestic market has a very large demand for this type of condiments, and it can even be said that they are inseparable from daily life, so this is also a market that Xiao Feng is very optimistic about.

As for sweet and sour sauce, sweet and spicy sauce, barbecue sauce and other things, they are naturally prepared for the Western market.

I remember that in the 1970s, Lee Kum Kee also experienced a civil strife. The family business at that time was a large number of members, and Lee Kum Kee was just a small business that consumed fuel and soy sauce.

Many family members feel that buying fuel is not very promising, so they are trying to split up.

Finally, a member of the Li family invested to buy all the shares in the hands of others. Later, the reason why Lee Kum Kee was able to develop was because of a sweet and spicy sauce made by the son of this family.

This sweet and spicy sauce was specially developed for the American market. As a result, it became a hit and was popular among Americans once it was launched.

It quickly seized the market for American sweet and spicy sauces and has always dominated the position of the leader in the American sweet and spicy sauce industry.

It is precisely because of this sweet and spicy sauce that Lee Kum Kee has grown from the first one to sell fuel-eating food to today's condiment kingdom!

It is precisely because of this lesson that Xiao Feng decided to take the lead in developing these three sauces.

The main targets are the European, American and Latin American markets. After all, the people in those countries have similar tastes, and most of them like sweet and sour tastes.

In fact, there are hundreds of products on the market for such sauces, but how can they stand out in such fierce competition?

Xiao Feng's plan was naturally placed on the mushroom powder brought back by another world.

But how to cleverly integrate mushroom powder into these sauces depends on the skills of cloning experts brought back from another world.

However, these cloning experts will have to wait at least three months before they can be launched in large quantities, so they are not in a hurry now.

After walking around this R&D center and learning about the internal situation, Xiao Feng felt that the staff inside were still a bit thin.

But Kajia also told him that this is the only way at the moment. After all, their seasoning company has not yet become famous, so it is not that easy to recruit people.

And you still work on the island, no better than other companies, just work on land.

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Such a working environment is nothing for factory workers, but it is not that attractive to researchers with relatively high education unless your salary is high enough.
Chapter completed!