Chapter 203 Competitors
Of course, it is just a competitor of Xingnong Supermarket.
Called Huinong Supermarket.
This supermarket is located in the middle of the county town, just opposite the county passenger station, with a large passenger flow. It is said that on the opening day, it held a grand event, with preferential rewards and other items, and a lot of turnover.
As usual, Lin Tao was the last one to know about this.
When Zhang Hongyuan told Lin Tao about this, Lin Tao heard "Oh".
"What are you?" Zhang Hongyuan was anxious for Lin Tao. "This supermarket almost completely replicates the operating specifications of your Xingnong supermarket, beautiful shopping guide, supermarket settings, enthusiastic service, discounts for opening, wholesale rebates... Aren't this all the ones you did? There are advertisements on TV. Huinong Supermarket is dedicated to farmers. Everyone is welcome to come to Huinong Supermarket to buy agricultural supplies..."
Zhang Hongyuan was inquiring carefully, and he continued: "The person who opened the store is a young man who is about the same age as you. My father is a contractor and has earned some money in the past two years. After this young man came back from the mainland, he thought about it for about half a year and found such a supermarket. I heard that he was going to compete with you, so why do you have a healthy competition!"
Lin Tao smiled and said, "Brother Zhang, don't worry. Actually, I heard about this two days ago. The shopping guide in our store was poached by them, but the other party gave him a salary of 1,000 yuan per month. But he may not know that although the salary in my store is lower than his, the bonuses and hidden benefits combined are more than his. He wanted to poach me with a high salary, which is considered a mistake. But I also know that this competitor is more fierce, but to me, it's nothing."
Indeed, although Lin Tao was the last to know that this competitor appeared, after composing everyone's analysis, he immediately understood that this competitor was not afraid.
The first person to come to report to Lin Tao was Nie Xiaohua, who was also the first person to be poached. But Lin Tao naturally didn't worry about her. Lin Tao was very useful to this deskmate. He has always been well-treated. Nie Xiaohua himself worked very hard, so he was not worried about being poached.
Later, several shopping guides reported to Nie Xiaohua one after another, and the other party came to poach them and gave Nie Xiaohua a month of 1,500 yuan.
However, these shopping guides are very clear that their future is definitely relatively large in Xingnong Supermarket, so they have not left one. Instead, they all promised that they must work to the end in Xingnong Supermarket.
Then a shopping guide went to Huinong Supermarket privately, and Lin Tao's friends and people in the village were talking about this.
Lin Tao summarized everyone's opinions and realized that the people who run this supermarket are still very copycat. The supermarket's store is very high-end and can be revealed at a glance in many shops and supermarkets. The shopping guides in the supermarket also choose beautiful women, uniform clothing, thoughtful and enthusiastic service, all of which look like Xingnong Supermarket.
But Lin Tao knew that this was just a superficial one, and he had become more enthusiastic.
Like the last time Nie Xiaohua received Lu Zhenxiong, he was so enthusiastic that he could not just follow the customers, so that the customers would not have their own space, which would scare people away. Since it was a supermarket, it would be convenient for everyone to go shopping. If you don’t know, you will find a shopping guide. If you follow it all the time, it would not be a supermarket service.
Therefore, the surface of the other party’s empty learning is still far from the essence.
Lin Tao also knew that the other party’s agricultural supplies were not high, especially seeds and fertilizers. Seeds were obtained from the Huaxia Seed Industry and the International Seed Industry, and even lower than Xingnong Supermarket, so it will definitely be attractive once it opens. However, Lin Tao doesn’t care. It is currently the off-season for sales, and it is not a good time for cultivating the market to attract customers. If the other party opens in September or March of the next year, it will definitely attract a group of farmers.
However, Lin Tao didn't plan to just watch it. Since they came to the door, if he didn't deal with it, wouldn't he look down on the other party too much?
Immediately, Lin Tao asked Nie Xiaohua to call all the store managers, and from now on, he explained to the original wholesalers, that is, the owners of agricultural supplies shops at the township level, that some cheap seeds have the defect of second generation being unable to breed, and even some seeds marked with genetically modified may have an impact on the human body. In addition, it is to increase publicity efforts, saying that foreign seed companies are preparing to enter the Western Xinjiang market and may engage in price wars, and repeat the matter in the Northeast to alert everyone.
In fact, Lin Tao is not afraid of competition. With such a large market, Xingnong Supermarket cannot occupy the market. But he is wary of malicious competition. If the other party comes to malicious competition, Lin Tao doesn't mind being ruthless at that time.
Of course, the Huinong Supermarket is too small now. It is said that the turnover on the day of opening is only more than 10,000, which is far from the level of confrontation with Xingnong.
In another yard in the city, a bald middle-aged man touched his shiny scalp and said to the young man who was writing and painting in the yard: "Xiaowei, the turnover has not been much these days. Have you not learned this marketing method well? Are you a little different from the four-dimensional ones?"
The young man didn't raise his head and continued to draw, and said while drawing, "Dad, don't be anxious. Our supermarket has only been open for a few days, and the customer's adhesion has not yet risen. Besides, it is the off-season for agricultural supplies sales, so you can't be in a hurry, as the turnover does not increase normally."
"Then why don't you wait until the peak season to start again?" Bald man was a little puzzled. "At that time, there were many people. Even if the agricultural farmer took up the majority, we could still grab some soup! I heard that they had a turnover of more than 200,000 on the day of opening, and we are now equivalent to a fraction of others!"
"Aren't you afraid that Xingnong will be vigilant?" The young man raised his head, showed a handsome face, and said with a smile: "Now that the business is open, it will slowly affect others. When others use our products, they think it's OK. By the peak season, there will be potential customers, so that everyone will still have doubts and fear of fakes, so they all go to Xingnong. Besides, Xingnong will definitely be vigilant when the business is opened. If we fight a price war, wouldn't we suffer a loss?"
The bald contractor is not very educated, and it doesn’t require so many conspiracies to do projects. Since his son who has been to school and has gone out to see the world all say this, that should be fine. He just reminded him: "I heard that Lin Tao is still very good. He can invite the deputy county magistrate to open a business, which is quite powerful. Don’t use any evil tricks, otherwise you will cause big trouble. Your father won’t be able to help you!"
The young man smiled and said, "Dad, don't worry, I know how to do it!"
Chapter completed!