Chapter 929 Dongling Company's Solution
At about 9 o'clock in Yanjing time, the Datang stock market opened.
Pioneer Computer Company closed at 178 yuan per share last trading day, but when the stock opened, the price fell directly to 162, with a drop of nearly 10%. This was the worst decline in the history of Pioneer Computer Company.
You should know that Pioneer Computer Company is a top-notch computer manufacturer in China. It not only sells all over the Tang Dynasty, but also exports to all parts of the world. The annual sales volume is almost millions. In the past, the decline in stocks is almost non-existent.
So when the Pioneer executives saw this opening price, they were immediately shocked. This decline had never happened to Pioneer, nor had they expected it to happen...
same.
Almost all the senior executives of Dongling, the second largest in China, came to the conference room. Facing the stocks that fell sharply at the opening, everyone took a breath, and everyone's face was hard to see.
As the general manager, Liu Lin had already expected it, so he summoned everyone to have a meeting in advance. It is necessary to come up with a reliable and feasible solution before the closing, otherwise the company may collapse.
Because computers are updated quickly, various CPUs, motherboards, and hard drives are also better than each generation. Dongling has loaned nearly 10 billion yuan from the bank, most of which are spent on research and development, while other working capital is spent on expanding factories and introducing the latest production lines.
If the stock market collapses at this time, it goes without saying that the bank alone will not be able to pay the wrong payment!
After scanning the people present, Liu Lin said calmly: "Tell me, who has a good solution to the problems facing the company now? As long as the confirmation method is feasible, even if it is rewarded with part of the equity, the board of directors has already approved this."
Many people were immediately moved.
But I was moved for a few seconds and soon came to my senses. Everyone was meticulous, so how could they not understand what it meant?
This is the equity given to save the company, which is not that easy to get!
Many senior officials looked at each other privately, and shook their heads.
After a few minutes, the conference room still seemed very quiet.
"Liu Jiedong!"
Liu Lin looked at Liu Dongjie, the marketing department director on the right with a hint of expectation.
However, Liu Dongjie still shook his head and responded.
It’s not that he doesn’t want to solve the company’s problems, but that the ‘3D tablet notebook’ is too powerful, it’s just that he’s crushing the front without any chance.
Ye’s has his own computer company, namely Pilot Computer. This company ranks about the top ten in the industry, and is much worse than Pioneer and Dongling. However, at the technical level, everyone knows that the gap in the top ten is not big.
The gap is mainly reflected in brand building, word-of-mouth marketing, market share, etc.
In the past few days, Liu Dongjie also sent someone to privately understand what Pioneer is doing recently, but the feedback was even more surprising. Except for the two major production lines that had previously updated equipment, all the production lines behind were shut down. The workers were on holiday and the factory was closed, but you could still see a group of technical R&D personnel entering and leaving from outside.
Obviously, these production lines are also being updated.
If there is no accident, when these factories start construction, it would be easy to produce tens of thousands of units per month, and it can fully meet the needs of the domestic market in the short term. After all, the price is 7,500 yuan per unit, which is a little higher.
Almost all core levels of Dongling are at a loss. It is impossible to expect the leader to let go of Yima or the stock market rebounds!
Qian Sen, the sales department director on the left side of the conference table, coughed and looked at Liu Lin.
Liu Lin sighed and said lightly: "Tell me your plan. This time I will say it more comprehensively. The core level present can also improve your plan. If feasible, the board of directors can give you 3% of the equity to reward you."
In an instant, all the core layers of Dongling looked at Qian Sen together. It is not difficult to hear from Liu Lin's words that the two had discussed it in advance, but it seemed that they were not very satisfactory, but now they have become life-saving straws.
Only Liu Jiedong knew what the two were talking about at the scene.
Computer price reduction!
Crazy price cuts!
Liu Jiedong understood why Liu Lin did not agree to this plan at that time. First, the profits of price reduction will also drop sharply. Second, because the price is easy to drop. If the computer recovers in the future, it will be difficult to increase it.
Qian Sen stood up from his seat, bowed to everyone, and then said: "Yesterday Ye Xinghui had already revealed the price of '3D tablet notebook'. In my opinion, 7,500 yuan is a slightly higher price."
"High, not high at all!"
A senior executive muttered in a low voice.
"That's right, this kind of technology and adaptability, coupled with the ultimate sensory experience, let alone 7,500, or even 10,000, is not high!" Several senior executives present also whispered.
Liu Lin frowned and said coldly: "Sujing, since you have no solution, let those who have solutions speak up and don't talk nonsense below."
“…”
Several senior executives shrank their necks, and Liu Lin's majesty in the company was still very strong.
Qian Sen smiled, didn't care, and continued: "The assembly price of branded machines on the market is not low now, ranging from 3,500 to 5,000 yuan. Our Dongling brand is strong, with good reputation feedback, and the price has been stable at around 4,500!"
In the conference room, except for Liu Lin and Liu Jiedong, something was faintly felt at other core levels.
"So, my solution is to stabilize the market through price wars and huge concessions. When our branded machines are cheaper than assembly machines, it may attract countless consumers to buy them." Qian Sen said the solution.
Many core senior executives looked at Liulin quietly, and the topic of price reduction is too big.
"Speak freely!"
Liu Lin spoke directly.
Immediately, a senior executive stood up and asked: "Mr. Qian, how much do you think the price is appropriate!"
"I have calculated this point, lower the price of material suppliers, lower the profit ratio of our company by 64%, and then push it to the national market at a price of about 2,500!" Qian Sen replied.
"Mr. Money, are you kidding, 2,500 per unit, what else can we make!"
Guo Da, the Operations Department, laughed angrily.
"Mr. Guo, it's a difficult time now, and what I think of is a temporary solution!" Qian Sen frowned and reminded.
"Then we can't reduce the price of material suppliers as soon as they say it is reduced? Our own profits are reduced. What about the sellers? Where is their profits?" Guo Da asked.
Qian Sen smiled bitterly: "Mr. Guo, this is a temporary measure. At least let the stock price be smooth and excessive. You can't just turn the stock into waste paper!"
"But after the price cut, I estimate that the price cut will last for about half a month at most. Over time, the company's stock will continue to fall. This has nothing to do with the positive news, because the market has changed!"
Guo Da didn't deliberately look for Qian Sen for a problem, but he expressed his own opinions.
...
Chapter completed!