The sales of beverages are slow, and the sales volume in peak seasons are relatively large, and the sales volume in peak seasons is more than 4 times that in off-seasons.

During the off-season, many beverage factories will take advantage of this opportunity to repair equipment, and many production lines will be stopped to reduce investment to avoid excessive costs, low sales and excessive expenses.

Some small factories will even stop production directly and will be put into production during the peak season next year.

This strategy seems to be saving money, but in fact it is taking the initiative to give up the market, which will give people an opportunity to take advantage of.

Lu Hao is planning to take advantage of the situation now.

"You've thought so far." Lin Jiacai was surprised when he heard Lu Hao's explanation and said actively, "And most of the beverage factories in Jiangcheng are state-owned units. One of the major drawbacks of state-owned units is some production and operations.

The power in the aspect is still very rigid and you have to follow the instructions. Even if there is no directive plan, when and how much it is produced is still instructive."

"Even if they see you increase the sales of soda in this way during the off-season, they may only seek solutions during the peak season. There is a time during this period where you can take the opportunity to expand the market and achieve your own

Purpose."

"Even if some beverage factories are transferred to private companies, they are still small factories, and the scale is not even comparable to your Wanjia Beverage Factory. If these private beverage factories want to learn from you, they may not have the conditions. They will not be as good as you.

In this way, it is so easy to find a foreigner to advertise."

The Lin family can understand at one point.

After working in the supply and marketing cooperative for many years, and having achieved certain results in the business office, Lu Hao said a little, and he immediately learned from it.

"That's right." Lu Hao nodded, "The gap between Wanjia Beverage Factory and a big factory like Beverage Factory No. 2 is still very big. Even though I have some sales channels now, it is still incomparable to Beverage Factory No. 2, so I have to

Take some shortcuts and take an unusual path.”

"It is impossible to win the amount in the peak season, but in the off-season I can gain momentum, actively expand sales channels, and strive for long-term strategic advantages."

If the stone is at the bottom of the mountain, it is large and weak. If it is placed on the top of the mountain, it is small and powerful.

Carry out sneak attack!

Take advantage of the other party’s maintenance and business methods to expand your strength!

Jiangcheng's overall distribution channels are relatively fixed, and it is difficult to make a very big change in a short period of time. All the beverages produced are sold through these distribution channels. During the off-season, other beverages will be withdrawn, leaving a gap, and Lu Hao will

Go in and take up this gap.

Not coming out.

He would not be virtuous.

The phone was hung up, Lin Jiacai looked at Wanjia soda in front of him, dazed and recalled what Lu Hao had just said.

Very ambitious!

Really big appetite!

The layout is really big!

Lu Hao is so big!

"Can Beverage Factory No. 2 be able to follow the footsteps of Hongyuan Beverage Factory?" He couldn't help but think secretly.

But is this really possible?

Beverage Factory No. 2 is a leading enterprise in Jiangcheng's soft drink industry. In 1983, it introduced a batch of advanced foreign production equipment, with an annual production capacity of 180 million bottles.

The beverages produced are numerous, including lemon-flavored soda, fresh juice, fresh orange juice ale, egg and milk, kiwi fruit crystals, etc., covering an area of ​​22,000 square meters and more than 1,000 employees.

Can Lu Hao really beat Drink Factory No. 2?

Wanjia Department Store also gave Lu Hao feedback that Wanjia soda sold very well, much better than yesterday's situation. Many people only learned about this because neighbors bought Wanjia soda and went back to show off.

I knew the brand of soda was advertised by a foreigner, so I went to the store to buy it.

At this moment, Yang Bin did not sit in the office in Jiangcheng Shopping Mall, but was wandering around the shopping mall.

In the area where the drinks were placed, I stopped for a long time.

The beverages in the mall are not only Wanjia soda, but also the soda from Beverage Factory No. 2 and other brands of soda, which are almost all soda from various major manufacturers.

The second company of Jiangcheng Shopping Mall and the second company of Beverage Factory is under the jurisdiction of the Municipal Planning Commission, but they are all within the system and can be regarded as brothers and there is cooperation between units.

The soda in these large factories is placed in good locations, but not many people buy it.

This is normal in off-season.

There were not many customers stopping in front of the shelves, but when he turned to the inconspicuous container in the corner, there were Wanjia sodas placed, but there were many people standing in this place, facing Wanjia sodas on the shelves

Point and point.

Someone even took Wanjia soda in his hand and checked it carefully.

"I really found a foreigner to advertise. This foreigner looks pretty good."

"Why do you look different from us?"

"If you say this, if you look the same as us, then she will not be a foreigner."

"Buy a few bottles and try them. Foreigners have made promotional promotions. This soda must be a little different."

"I'll buy a few bottles to try."

Some people watch it, some people want to buy it, and there are quite a few people.

Hearing these comments, Yang Bin immediately walked over, "The Wanjia soda is no different. It is produced by the Hongyuan soda in the past, Hongyuan Beverage Factory."

"Hongyuan Beverage Factory, have you all heard of it? Hongyuan Oral Liquid is a product produced by Hongyuan Beverage Factory. This oral liquid is falsely advertised and exaggerated its efficacy. It has been criticized by name. What can the things produced by their factory have?

OK? If you dare to buy it, aren’t you afraid of something going on?"

Even the sales of soda in Beverage Factory No. 2 is not good, but Wanjia soda is so unpopular. Not only are there many people watching it, but also many people buy it.

Yang Bin was a little panicked.

As for whether this will affect the sales of Wanjia soda and have a bad impact on the turnover of Jiangcheng Shopping Mall, he doesn't care. Anyway, it's not his own store, it's the country, so as long as he can deal with Lu Hao.

However, these customers did not put down the soda in their hands, but looked up and down at Yang Bin.

"Who are you?" asked one of them.

Yang Bin immediately reported his identity, "I am the director of the procurement department of Jiangcheng Shopping Mall. Yang Bin. What I just said is true. You'd better not buy this soda, because the quality is not good."

"You are wrong. I remember that Jiangcheng Shopping Mall sold Hongyuan Oral Liquid before, and it sold quite a lot. I also made promotional purposes. You are the director of the purchasing department. You must be the one you are responsible for purchasing Hongyuan Oral Liquid.

,You said that thing hurts people, then what did you buy it for?" A customer asked Yang Bin.

Yang Bin was dumb. After a while, he finally found an excuse, "I purchased Hongyuan Oral Liquid well, but I didn't know that something would happen, it had nothing to do with me."

"Why has nothing to do with you? The quality of the product is not responsible for you, the director of the purchasing department, who is responsible? If you don't know how good or bad it is, it means you are blind. I think your director is in vain. If you can't do it, let it go

Others sit down." Customers don't buy it.

Yang Bin was stunned.

He shot himself in the foot.

He said he was the director of the procurement department for a long time. He thought that he could make these people believe what he said more, but someone caught the handle.
Chapter completed!