Chapter 1094 I wish you a happy cooperation
Lu Hao pointed to his head, "I have a lot of ideas in my mind that I haven't used yet. To deal with the Second Beverage Factory, I just used a few ideas casually."
"Have you ever wondered why, after so long, Wanjia Beverage Factory only produces soda and no other products?"
A beverage factory must produce more than one type of product.
The Second Beverage Factory produces a lot of products, even sodas, with different flavors.
"Why, isn't it because in order to save production costs and soda can make money, is it enough to only produce this one product?" Liang Zhenhai asked.
He really didn't consider this.
"Of course one product is not enough. People like the new and hate the old. Why do you say that you have a seven-year itch after getting married? It's just that the novelty is gone. You have tasted everything you need to try, and you understand everything you need to know.
Okay, I'm tired of scrolling. At this time, the relationship is no longer maintained by the feeling of heartbeat, but by responsibility. Even if there is no such feeling of heartbeat, we will not separate easily because of the responsibility, because the responsibility continues
Get along and continue living together." Lu Hao said.
"The same is true among people, and the same is true for products. Similarly, they will like the new and dislike the old, and will lose the sense of freshness. But unlike marriage, there is no moral restraint on the rejection of products. If you don't like it, you can throw it away immediately. No.
Should you buy this product again, or turn to other, new products, products that suit your taste, the iteration and update speed will be very fast."
Lu Hao rejected Liang Zhenhai’s statement.
He continued, "No product can last forever. With the development of the times and changes in society, people's tastes will definitely change, and their preferences will also vary accordingly."
"The simplest example is clothing. Clothes in all dynasties are different, including in recent decades, and our aesthetics of clothing are also different. My Wanjia Beverage Factory now only has Wanjia Soda.
This product is not because of how good it is, but because this product is enough for now.”
"What Boss Lu means is that your beverage factory has many other products that have been developed or are in the process of being developed. Have you already thought about how to deal with future competitive products? These are in the process of being developed or have already been developed.
But the products that have not yet been produced are your trump card and your means?" Liang Zhenhai was very smart and immediately understood the subtext of Lu Hao's words.
Lu Hao still has many trump cards in his hand that he has not yet played!
If this is really the case, it is too exaggerated.
"Yes, I do have a lot of trump cards in my hand. There are new products that have been developed in the factory, but they have not been put into production because at present, there is no need to put them into production. There are no other powerful competitors who can compete with me.
It creates a threat, so there is no need to show your trump card." Lu Hao nodded, "But in the future, there will definitely be competitors, including other large domestic beverage brands, as well as brands from abroad."
"Of course, the main ones are foreign beverage brands, but I'm not too anxious, because I have a way to deal with every competitor, they all have their trump cards, and they all have their trump cards."
"So, Wanjia Beverage Factory can almost be said to be invincible. Wanjia Beverage Factory has many trump cards. It's like two countries are at war. Other countries only have a few cannonballs, but I have a lot of cards.
The shells kept coming, he fired one shell, and I could return ten shells."
Wanjia Beverage Factory, in addition to Wanjia Soda, there are also AD calcium milk products that have been developed in Shiqi, and have been developed, but they have not produced.
This product Lu Hao originally wanted to use it when facing the counterattack of the beverage factory, but the second beverage factory made a stun, destroying his brand value, actively selling price reduction, and all -round, it is a comprehensive aspect of
Price reduction, major shopping malls, department stores, grocery stores, small sales department, want to grab the market, but the end result is that although it temporarily grabs some of the market share, when it is restored to the original price, the value of the brand has suffered the value of the brand.
The result is that the sales volume has fallen, and the brand image has fallen.
To do business is not only economics, but also psychology. It is necessary to understand the needs of customers and try to figure out the minds of customers.
"I am a little curious. Boss Lu has any means behind you, which can deal with major competitors." Liang Zhenhai said.
He hesitated for a while, and finally nodded, "But I was persuaded, and according to Boss Lu, I took a step back and no longer asked Wanjia Beverage Factory to open all the distribution of beverage products after opening a branch factory in Jin Province.
Power, but at least 50%of them. In addition, when you produce new products, I have the power to wholesale priority. I have to tell me the production plan of this product as soon as possible. "
"In the case of limited product output, we must meet most of my needs in the first time.
"Of course, you can rest assured that you can't bear all the costs. You only need to bear it according to the proportion.
In fact, when he felt that Lu Hao's attitude was very resolute, would rather not cooperate, and would not let him monopolize the distribution right of beverage factory, he decided to take a step.
After all, the strength of Lu Hao is here, and Lu Hao's strength is here. Moreover, after hearing Lu Hao's hand, there is a hole card and a means to cope with other beverage factories.
"No problem, I agree with all these." Lu Hao said, "You can play for another two more days on the Jiangcheng side. After I plan the contract, we can sign the contract. After that
Do the next step. "
"Then I wish us a happy cooperation." Liang Zhenhai stood up and shook hands with Lu Hao.
Lu Hao also shook hands with him.
The negotiation is very successful.
Both sides have generally reached their own expectations.
Lu Hao and Huang Minghua left the Qingchuan Hotel and sat on Santana.
On the car, Huang Minghua sighed, "Brother Hao, I dare not speak just next to it. The first time I saw such a big business negotiation, but in the end, you were even more powerful.
Requirements. "
Today is really exciting, for him, it is destined to be a very memorable day.
"It's not how powerful my tongue is, but that Liang Zhenhai saw my strength, so after I scratched my bottom line and my attitude was very resolute, and after he felt it, he chose to take a step back." Lu Hao smiled and laughed.
Chapter completed!