Chapter 120 Endorsement target
"Ding! Congratulations to the host for completing the task of eating and broadcasting Western food. Your reputation has increased by 1%."
Just when Li Feng put the last piece of food into his mouth with his fork, the system's beep sounded.
"Not bad, not bad, the reputation has improved again." Li Feng said with a smile. The improvement of reputation is the goal he has been striving for.
"Now that the task has been completed, I can download it."
Immediately, Li Feng clasped his fists at the camera to thank him, and then turned off the live broadcast.
When the live broadcast ended, Li Feng saw that Su Xiaoman had not come back yet, so he left the house.
"I'd better go play in the bamboo forest." Li Feng thought to himself, and then walked leisurely towards the bamboo forest.
At this time, in a conference room, I saw a man with a solemn face sitting on a chair, his brows furrowed tightly, as if he was thinking about something.
"Mr. Zhang, everyone is here."
Zhang Tao raised his head, then looked at everyone and said, "Everyone, I asked you to come here today mainly to discuss the next plan of our Mingfeng Tableware Company."
"The data submitted by the sales department shows that the sales volume of our Mingfeng Tableware's chopsticks has not stopped falling, and has now lost more than half of its market share."
"If our chopstick sales continue to decline, it will be a huge blow to our Mingfeng Tableware Company."
When everyone in the conference room heard what Zhang Tao said, their hearts became heavy.
The performance of Mingfeng Tableware Company is really worse than the previous year. Now it has been in a state of loss. The pressure on the entire company's senior management is also very high.
As the general manager of the company, Zhang Tao has been trying to find ways to turn the company's performance from losses to profits, but he has tried many methods without good results.
Until Zhang Tao accidentally saw Xiaofeng on the Internet, and after getting to know him for a while, he discovered that Xiaofeng is very popular and has the kind of rhythm that makes people fall in love with it at first sight.
Ever since Zhang Tao met Xiaofeng, he was conquered by Xiaofeng and completely became a fan of Xiaofeng. At this time, he had a plan, which was to let Xiaofeng endorse Mingfeng Tableware Company, which specializes in making
A Xiaofeng brand of chopsticks.
In this way, the chopstick sales of the Anonymous Tableware Company will skyrocket, and the performance will immediately turn a profit, so he summoned his subordinates to hold a meeting to discuss.
"Mr. Zhang, the situation is indeed not optimistic. The competition in the tableware industry is very fierce now, and some peers are even engaging in price wars, and the prices are very low."
"As a result, the chopstick sales of our Mingfeng Tableware Company will drop sharply. I think it is better for us to lower the price as well."
"No, our company's chopstick profits are already very low. If we start a price war, our company will die faster."
"Indeed, I suggest that the company reduce its cost investment, such as buying raw materials..."
"This won't work. It's hard to build our company's reputation. If we use cheap raw materials, it will inevitably lead to a decline in reputation, and the consequences will be disastrous."
The people present discussed it one by one, and everyone expressed their opinions, but in the end they found that there was no solution.
Zhang Tao waved his hand to signal everyone to be quiet, and then he said: "I do have a plan, and that is endorsement. Through endorsement, our performance may be improved."
"Mr. Zhang, your plan is quite good. We can invite top-tier celebrities to endorse it, and then increase our company's chopstick sales through the celebrity's fame and fan effect."
"Yes, yes, I think this plan is very good. I wonder which big star Mr. Zhang plans to invite to endorse it?"
"Needless to say, I think we should hire a popular traffic niche."
"No, no, no, I think we should hire a famous A-list star who has been famous for a long time. This is more secure."
Zhang Tao watched his subordinates arguing. He shook his finger and said, "In my plan, I have no intention of inviting any big stars to endorse me."
"Mr. Zhang, if you don't invite big stars, why don't you invite small stars or celebrities?"
"No, I want to ask Xiaofeng to be the spokesperson, and I also want to create a new brand of chopsticks in the name of Xiaofeng. I have a hunch that this will definitely increase the sales of our company's chopsticks." Zhang Tao's eyes flashed.
"Xiao Feng, who is Xiao Feng? Why haven't I heard of a person like Xiao Feng in the entertainment industry?"
"Indeed, I haven't heard of Xiaofeng either. Could it be that he's from the Eighteenth Line group?"
"Mr. Zhang, who is this Xiaofeng?"
Everyone present was curious about who Xiaofeng was and why Zhang Tao recommended Xiaofeng so much.
"Xiao Feng is not a human, he is a giant panda." Zhang Tao said to everyone.
"ah!"
Everyone present was stunned upon hearing this, with surprise in their eyes.
"Mr. Zhang, I, did I hear you correctly? Are you planning to let a giant panda be your spokesperson?"
"Yes, that's right."
"Wow——"
There was an uproar at the scene.
"Mr. Zhang, I think this plan is too risky. If you ask a giant panda to be the spokesperson, how can this possibly increase the sales of our company's chopsticks?"
"I think so too. If you ask a big star from the top, it's very possible, but asking a giant panda to endorse it, I really can't figure it out."
"Mr. Zhang, I think this plan is completely against the interests of the company. If giant pandas are invited to speak for themselves, it will inevitably exacerbate the company's difficulties."
The people present unanimously objected. In their minds, asking animals to speak for themselves was absolutely unworkable. It would not stimulate the company's sales growth at all. On the contrary, it would make the company more difficult because of the extra expenditure.
"Mr. Zhang, think twice." Everyone said in unison.
"Okay, this matter has been decided." Zhang Tao said firmly.
"Mr. Zhang, this, this can't work, the risk is too great, and..."
"Mr. Zhang, the chairman and shareholders are already waiting in the office."
"Okay, I understand." Zhang Tao nodded and said, "Everyone, this matter has been decided. When I come back, I will assign the task again."
After finishing speaking, Zhang Tao walked out of the conference room.
After Zhang Tao left, everyone present shook their heads.
"Mr. Zhang's decision is really too risky. Asking a giant panda to endorse us. How could this possibly cause our company's chopstick sales to skyrocket?"
"Yes, I don't deny that giant pandas are cute, but this cannot be converted into purchasing power at all."
"Yes, yes, yes, I really don't know what stimulated Mr. Zhang to want to ask giant pandas to speak for him. I really can't agree with and understand it."
Chapter completed!