At around 7 a.m. on August 21, 2004, the domestic version of Bluestar Video and the international version of Bluestarvideo were launched simultaneously, which means that Bluestar Technology officially entered the video business field with streaming media technology.

This is the company's most important new product in the second half of this year.

In terms of video business, the domestic streaming video business is run by Zhou Jin as the highest person in charge. He is a overseas returnee who graduated from Johns Hopkins University and the European School of Business Administration.

Zhou Jin is now 30 years old. In May this year, he joined Bluestar Technology and then entered the development of Bluestar Video Project. He joined the position of p6, which is the senior engineer level. In July, he was promoted to senior manager of products and was at the management level of Bluestar Technology Company M3 level.

p and m represent the management level division of the company. According to the internal level division of HR of the Human Resources Department, the p sequence belongs to the technical position, the lowest p1 level reserved positions to the highest p10 level researchers; the m sequence belongs to the management position, the lowest m1 level supervisor to the highest m5 senior director.

The corresponding levels of the two sequences are: the m1 supervisor corresponds to the p6 level, while Zhou Jin is now a senior manager of m3, corresponding to the p8 level, enjoying the treatment of p8 level employees. When it reaches the p8 level, it means that he has obtained the qualification to allocate options, but the final allocated shares depends on performance.

Luo Sheng personally promoted him to be in charge of Blue Star Video business. Although he was a senior manager of M3, after becoming the head of this project, he had no name as a director and had the reality of being a director.

It is equivalent to sitting at level p8 and looking at level p9, and then going to level p9, you can be considered an executive of Blue Star Technology.

The international version of bluestarvideo is headed by Chad Hurley. Chen Shijun is not suitable for management positions, and he is more suitable for technical positions. Luo Sheng arranged to be responsible for the technical section of bluestarvideo. The corresponding levels are all senior experts at level 9, and the treatment is naturally audited according to level 9.

In fact, before Bluestar Technology entered the streaming video business field, there were nearly dozens of other video sharing websites in the market, all of which were competitors.

In Luo Sheng's eyes, there is not a single one who can fight, and he only values ​​the company Flix.

However, when despising the enemy strategically, we must still pay attention to the enemy tactically. So many competitors are very important in marketing promotion.

In this era, Flix means selling DVDs through email. The concept of video is basically equivalent to TV. The Internet is simply text and pictures, and the explosion points are all around pictures and texts. No one would think that video can become the explosion point of the Internet. The limitations of vision are on the one hand, and the limitations of technology are also very important. The current broadband network speed limits the development of online videos.

Luo Sheng was able to launch video services with confidence in this era, one was the foresight of thinking and the other was the superiority of technology.

The development of the video project he led has given birth to twenty-three core patents related to streaming media technology. I am very confident in streaming media technology. Bluestar Technology is currently leading the industry for at least three to five years.

...

"Come in."

Bluestar Technology Company, CEO Office.

Luo Sheng didn't raise his head when he heard the knock on the door, and was busy dealing with the affairs of Blue Star Technology. After taking a glance for about half an hour, he had to go to the Coast of Blue Lab next door.

After a while, after the office door was opened, Luo Sheng heard the unique sound that only high heels made, and couldn't help but look up.

I saw Erin, dressed in black and white, with ol, walking in, holding a thick document.

"This is the company's financial expenditure." Erin threw the documents on Luo Sheng's desk, then looked at him and added: "The company's book funds are about to bottom out. By October, we may not be able to pay wages, but by November, we have no money to pay the Internet fee."

Hearing this, Luo Sheng was stunned for a while and said, "I have raised about 2.7 billion yuan, and I have no money again?"

I glanced at the documents on the desktop and picked them up and saw that they were basically a thick stack of bills.

Erinxian wrapped her arms in front of her, gave him a look in anger and said, "You are very happy and generous when you spend money. A copyright cooperation has gone to a budget of more than 1.6 billion, and the remaining 1 billion points are maintained. In addition, Yunge Search currently has some advertising revenue, and it doesn't look at the company's major projects. Now, just one month's online expenses are an astronomical expense."

The so-called "network fee" is of course not the fee paid only by Internet cafes, but the cost of server broadband of Internet companies.

Luo Sheng immediately took a look at the company's financial expenditure list.

Since July, the company has paid employees a monthly salary of about RMB 53 million. The company currently has more than 2,500 employees, including about 2,000 mainland employees. They have to pay them a monthly salary of RMB 32 million per month, while more than 500 overseas employees have to pay nearly RMB 20 million per month.

The cost of overseas employees is very high. A computer software engineer’s annual salary in Silicon Valley is $71,600. The average annual salary of more than 500 employees in the company is around $57,000.

The company's labor costs now cost more than 50 million yuan in one month.

This is not the big part of operating expenses. The real big part is the "network fee". The current broadband cost paid to operators by Bluestar Technology is a bit scary. It may be one of the companies with the highest broadband cost among domestic Internet companies so far, or even no one.

Because Luo Sheng is very persistent in Internet speed, this determines the user experience.

Speed ​​is undoubtedly an important factor that determines the user experience of a website, and broadband is an important factor that determines the speed of host access. Especially for websites with large visits, the size of network broadband is particularly important.

However, the broadband of Internet companies is still different from that of ordinary people. Internet server broadband is all fiber-optic, and the exclusive broadband is directly connected to the server room, and then distributed by the company's own switch.

Bluestar Technology now operates a large number of servers every moment, which requires a lot of broadband traffic, which costs money to buy broadband from operators.

The company's current Internet product services include the domestic version of [Bluespae], the international version of [bluespae], the domestic version of [Bluesstar Music], the international version of [musispae], [cloud song search], [reddit.], etc.

Now new projects have been launched, including the domestic version of [Bluestar Video] and the international version of [bluestarvideo], as well as the company's official website. As for [Yunge Know] and [Yunge Tieba], these are all incorporated into the search business segment for calculation.

These websites are all big players who eat Internet fees. As the website continues to grow and grow, the user scale surges, and the expenditure on broadband costs has also risen.

Bluestar Technology's broadband bills in July totaled about RMB 159 million. Without calculating the subsequent increased broadband cost, the company's broadband expenditure now costs 1.9 billion yuan in a year.

Currently, among the company's major products, the broadband expenditure caused by the large number of image sharing of Blue Space Bluespae accounts for about 46.8%, nearly half.

With the company's streaming video business launched, Bluestar Technology's family-owned foodie who is more expensive than Blue Space.

Simply put, the greater the viewing volume of video websites, the higher the demand for broadband, and the number of viewers on video websites increases in the same multiple as the required broadband, that is, the number of viewers increases by 10 times, and the cost of broadband increases by 10 times.

Once the streaming video business becomes popular, it must also become popular, and broadband costs will flow like a flood.

Seeing a dense stack of bills, Luo Sheng felt a headache when he saw it. After watching it for a while, he turned aside and asked directly: "The company has been in one quarter now. How much does the monthly operating cost?"

Erin immediately replied: "It's about 300 million yuan."

Hearing this, Luo Sheng let out a long sigh and asked after a moment: "What about the funds on the books? How much money is left to be available?"

...

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