Luo Sheng looked at the cute Dabai robot prototype in front of him, thought for a while, and said, "Since they are already called Dabai, they have to be paired with health care. There is no need to do too high-end in the early stage, and gradually enrich the content in iterative development."

Speaking of this, Luo Sheng thought about it for a while before saying: "For example, for children with type I diabetes, Dabai has a simulated injection point corresponding to human diabetic patients."

An engineer present immediately said: "This idea is good, and it is not difficult to implement. You can teach your children to measure blood sugar through a supporting APP, inject insulin, and Dabai can also remind sick children to eat a healthy diet."

Luo Sheng added: "There are also a built-in chemotherapy accessories for children with cancer, so that they can respond accordingly when chemotherapy is simulated to improve children's awareness of chemotherapy."

Wang Xuan and others nodded repeatedly, and Luo Sheng smiled and said, "There are still about three quarters left for you to improve iterative development. Next summer product launch conference, these functions of Dabai Robot must be available."

"Don't worry, boss, you have enough time to ensure that you complete the task." Wang Xuan patted his chest and promised confidently.

"Shaoli Fg, although this thing has no scientific basis, it is sometimes very mysterious." Luo Sheng said lightly.

“…”

Everyone was speechless, and never thought that the boss, who is the best person in technology, was actually superstitious about this thing?

After staying in the Development Department for a while and following the instructions, Luo Sheng left the Costa delta.

Half an hour later, people from the company's marketing department were convened for a meeting.

"The company will hold a product launch conference next summer to officially launch a brand new heavyweight product to the market. The tentative name is Dabai Robot, and the marketing department should also put it on the agenda in publicity and planning."

Luo Sheng sat in the chief seat of the conference room and said, and after that, he put the "Code of Commercial Use of Artificial Intelligence Robots" and some functional data on Dabai Robots on the table.

The marketing department director was the first to open the list.

Time passed by, and a participant said after reading the information: "This product is quite special. The concept of humanoid robot private care assistant is definitely not unfamiliar with the public, but it has always appeared in film and television works. In reality, similar products will be launched, and there will be more controversy."

"What a dispute, just say we have to go against those gangsters. Don't think about it. If Dabai launches the market, some people will definitely say that his cute appearance is not as good as the old lady."

Another marketing manager complained repeatedly: "In the past, if a humanoid robot can leave, you dislike it cannot run. If it can run, you dislike it is not flexible. If it moves like a person, you dislike it is not smart enough. When it is smart, you dislike it is not smart enough. When it is smart, you dislike it is not smart enough. When it is smart, you dislike it is not smart enough. When it is smart, you just wait to cry. I want me to say that these people are as stupid as those who laughed at cars at the time. Their brains are only the size of walnuts."

The participants present couldn't help but be amused by him when they heard the colleague's complaints. After laughing, they turned around and thought that these complaints would definitely happen in the future, and there was almost no doubt about them.

The manager who just complained said again: "I will lead the team to face the ball with these gangsters, just to face them with them. You can discuss other things."

The marketing department director looked around the participants and finally turned his attention to the big boss Luo Sheng, saying: "With our company's current influence and popularity, the new product will definitely receive huge attention once it is launched, but this is not enough. I think Dabai robot should be packaged as an internet celebrity at least in the early stage of its product launch."

Luo Sheng said concisely: "For example?"

The marketing department director said: "Freshness, topicality, fun, focus on these three keywords to attack, create a large number of fresh and fun short videos to spread, and sponsor some internet celebrities to check in stores, scenic spots, supermarkets, hotels, etc. In short, it is to make Dabai the most popular elemental symbols among all internet celebrities.

In addition to the indispensable key point of creating phenomenal hot products, publicity is also an extremely critical part of the excellence of the product itself. Good publicity planning can not only expand the market, but also accelerate the popularity of the product, thereby saving a lot of time and sunk costs.

"In addition, I have another suggestion. Since the people of the 'Big White Robot' have a little bit of getting close to Da Bai in "Super Marines", why not cooperate next summer to arrange for "Super Marines 2" to be released in the summer next year. The movie is the best promotion. In this atmosphere, the effect of 1+1 or more than 2 can be achieved."

It is worth mentioning that "Super Marines" is the first animated film jointly produced by Marvel Studios and Disney, a subsidiary of Bluestar Technology Group, under Bluestar Technology Group. It won the Oscar for Best Animation. The popularity of the cute creature "Dabai" created in the film has soared and became a hot topic for social networking sites at that time.

In terms of box office results, the global cumulative box office of "Super Marines" hit US$718 million, significantly leading the global box office revenue of "Super Marines 2" released in the same year, and also made the work of "Super Marines" the box office money-making king among the animated films released in 2014.

At this time, another participant said: "This IP is quite complicated. Blue Star Technology should have to talk to Disney. As far as I know, the sequel to this cartoon seems to have not been scheduled for filming. It is now launched in a hurry. From now on, it will be less than eight months of production cycle. Is it still too late?"

Luo Sheng said directly: "The short production cycle is not a problem, so use money to buy time. Disney should not have a big problem. Give him a box office guarantee and let him make a profit while lying down. I will offer a price that they can't refuse."

When the managers at the meeting heard the big boss's words, they still had a familiar taste and the original recipe - money ability.

Everyone has not forgotten that in order to create the IP brand of Virtual Song Girl from scratch, Luo Sheng spent 400 million to 500 million US dollars in production costs at that time, shooting an animated film "Hatsune Miku: In the Name of Love", and it was an advertisement and was not released in the film industry, just for publicity.

Perhaps it is a pure promotional film that does not seek commercial benefits, but instead makes this animated film a classic.

This work has now left a strong point in the history of animation films. As long as the history of animation film development is mentioned, it is difficult to bypass this work. Even ten years later, the excellent production level of this film can be compared with the animation productions released in contemporary times.

You know, this is the production level ten years ago.

However, fans have been looking forward to the sequel that has not been released yet. The main reason is that this very "second" behavior is enough to use it once. Hatsune Miku's character has been established, and it will be a bit too second when it comes again. No one's money is not blown by the strong wind, except for the big dogs.

Nowadays, the concept of virtual singers is becoming more popular around the world, and various virtual singer idols are emerging, but Hatsune Miku's status as the "No. 1 Sister" of virtual idols is almost unbreakable. Over the past ten years, its fans are spread all over the world, and Hatsune's social account number has reached as many as 197 million, which is already at the same level as those first-tier international superstars.

Luo Sheng directly made a decision: "OK, the problem of the sequel to "Super Marines" is decided so I will arrange it."

It doesn’t matter whether the movie makes money or not. It’s just a small profit. Luo Sheng calculates the general ledger. As long as it becomes popular, Dabai robots can become popular. The little income of the movie is not worth mentioning, let alone having to share the money with Disney.

With Luo Sheng, the financial father, who wants to repeat the strategy of Hatsune Miku, he must spend a lot of money to create high-quality products. Will the movie fail or not? Maybe because of the linkage between the real world and the movie world, the sequel is even more explosive than the previous work?

...

(Ps: Please vote if you are weak ~yingyingyingying~~)
Chapter completed!