At the end of June, Lu Zhou completely paid off his family's debts. During this period, the automatic scarf program in Ali Mall also brought him nearly one million in income.

Of this million, 70% was from the Xinlang scarf fan sales in May and June, while the rest was the income from the Penguin scarf module that Lu Zhou asked Fang Qiang to add in early June.

Although it was a lot of trouble because of Penguin's problem, he also followed the principle of making money and not making money, so he asked Fang Qiang to get rid of this function honestly.

After all, this part of the money goes directly into your own pocket, and the company's money is of great use and cannot be misappropriated at will.

In July, Menggu Technology completed the spin-off process of the entire subsidiary under the instruction of Lu Zhou.

Menggu Advertising includes two product lines: Menggu Platform and Banana Market.

On average over the past few months, the monthly advertising revenue of the Menggu platform has reached 7 million.

Of these seven million, two million goes to the banana market, which can be counted as gross profit. The other five million goes to developers' applications. This part belongs to the Dream Valley platform and the share is 30%, which is 1.5 million in revenue.

.

In other words, the total revenue of Menggu advertising in the past three months has reached tens of millions.

The 10 million yuan was also split and arranged by the two subsidiaries respectively. Among them, the 5 million yuan from Menggu Advertising was mainly handed over to the banana market.

After entering June, Menggu Advertising established local promotion subsidiaries Menggu Promotion in Beijing, Shanghai, Guangzhou and Shenzhen. Most of Menggu Promotion is composed of "sales" personnel. They are responsible for promoting applications in the banana market.

Menggu Promotion is not for profit, it is just the main body of Menggu Advertising for local promotion.

By the end of June, with the continuous recruitment of Menggu promotion, the number of these employees has reached 400. Among them, many are students and part-time workers.

Menggu Promotion gives these employees a conditional basic salary of one thousand yuan per month, and they can receive this money when they meet the minimum promotion performance requirements.

That is to say, the monthly basic manpower expenditure of Menggu Promotion reaches about 400,000 yuan. And for each mobile phone application installation, the total cost of Menggu Promotion is two yuan per application.

These five million can easily support nearly two million installations in the initial stage. After the spin-off, Dream Valley Advertising will no longer turn over profits, and all revenue balances can be converted into promotional purposes, which is enough to support

Nearly one million monthly installations.

After all, the growth rate of smartphones in China is currently limited, so a monthly promotion volume of one million is probably enough for the banana market.

Their promotion methods are diverse, including setting up stalls to promote, cooperating with mobile phone stores, and developing offline towers.

In terms of stall promotion, most of these Menggu Promotion employees will choose to find passers-by in places with a large flow of people to download apps, and passers-by can receive gifts for free. The total installed price of each app is two yuan, after deducting the gift cost, the remaining

is the commission for promoting employees.

For mobile phone stores, these employees can take Banana's local promotion client to the mobile phone store and negotiate a mobile phone store. Then for every application installed, the promoter and the mobile phone store will each receive a commission of one yuan.

Tower offline promotion is solved through agency means, such as finding a second-level agent to install each application and giving the other party a dollar and a half, and the other party then finds a lower-level third-level agent, installing each application and giving the other party a dollar. So it is effortless.

Obtain a large number of "downline" promoters and obtain high commissions through the help of others.

These are all plans that Luzhou handed over to relevant personnel when Dream Valley Promotion was established.

As for how well it is executed, it all depends on personal ability. The total number of people is 400, and the initial promotion fee is 5 million, with a monthly budget of nearly 3 million. It is easy for a capable person to get a commission of 10,000 a month.

Even higher is not impossible.

Lu Zhou silently came up with the current plan to promote bananas, and his intention is also obvious. Do you think Gunsmoke only competes in the virtual world? No, it also exists in reality.

With Menggu promoting this model, Lu Zhou could almost predict that as he played it to perfection and shocked other Chinese colleagues, imitation would come sooner or later.

As a result of the competition to imitate, it is no exaggeration to say that start-up companies in the same field will enter an era of burning money on promotion. Products are no longer just right, but they need to spend a lot of money to promote the market and cultivate the market.

There will no longer be lukewarm promotion in the PC era. With the temptation in the real world, countless people will be involved. It can be a subsidy, it can be a commission, and it can tell you the life cycle of a product by burning all capital.

During the war, drivers could get high subsidies, users could get cheap takeaways, and promoters could get high commissions.

Regarding product homogeneity and "copying", the Menggu promotion that Lu Zhou came up with at this time is probably a Pandora's box.

When the market is established, the opponent is dead, and a new product is born, everything will return to its original shape.

He only cares about the promotion of his own bananas and the promotion of WeChat in the next few months. As for whether there will be huge floods in the future, no one can control it. After all, history is like this, and Lu Zhou just pushed it.

The other half of this million was handed over to the parent company and then injected into Menggu Cloud.

In the previous May, Menggu Advertising had already attributed nearly half of its April profit of about 1.5 million to the parent company, which was also the basis for Menggu Cloud to launch the "d+" operational statistics component.

In the following May and June, Menggu Cloud received another 3.5 million capital injection, and these funds were successively converted into servers across China through Phaeton during these months.

Menggu Cloud has also achieved good results in its "d+" service. The number of developers converted from Menggu Advertising reached 3,600 in the early stage. With the promotion of Penguin bib,

Today, Menggu Cloud has gathered nearly 10,000 developers.

Nearly half of them are developers of Menggu Advertising itself, while the other half are other small and medium-sized developers.

Today, Menggu Cloud’s monthly revenue has reached 1 million based on “d+” alone, and the computing power purchased by some developers that exceeds the needs of the package itself has also reached 500,000.

By the end of June, the number of servers added by Menggu Cloud has quickly reached 100. A considerable proportion of them are used by "d+" services.

In the meantime, the high-performance servers with up to 500g of memory required by Luzhou cost more than 300,000 yuan each, and a few of them were upgraded with part of Menggu Cloud's revenue.

WeChat, which Lu Zhou valued most, was carried out as scheduled with the arrival of Cheng Xuyuan. Cheng Xuyuan pulled together a development team of ten people and worked hard in an office in Guangnan University Town Science and Technology Park.

As for senior brother Lu Ming, Lu Zhou did not force him to go to work. Instead, after delivering a large number of documents to him, he allowed him to work remotely. It can be said that Lu Zhou had high hopes for Lu Ming's final results. He could

Help Luzhou’s WeChat backend architecture shorten the distance between theory and practice.

Everything was going on in an orderly manner, and Lu Zhou was feeling the last calm before the storm.

Frankly speaking, it is difficult for Lu Zhou to estimate his "gambler" mentality. He has put all his money on the "future" option. He can't say whether he will definitely succeed, but only in the middle of the process.

With a sense of anticipation, he felt an indescribable excitement.
Chapter completed!