On Tuesday, Fang Qiang and Meng Xiaoqin completed the expansion of Meng Gu's enrollment, and the personnel recruited three people, the development team and the market team.

At present, more than a dozen people are working in 305, which seems a bit crowded.

Naturally, many matters are being put on the agenda.

Lu Zhou first found Fang Qiang.

"How about it, can the advertising platform keep up?"

Fang Qiang touched his head and giggled, "Hehe. It seems that there is no problem, it's just that I'm more excited when I sleep every day and get more energetic when I wake up every day. Then Xiaoyun often complains about you, the bad-hearted boss."

Lu Zhou also laughed, "Haha. Then this is really offensive, Mr. Fang. Let you and your beautiful wife get together for a long time."

"Next, I will hand over the development work of Menggu Advertising to you, and you are mentally prepared."

Fang Qiang seemed a little unconfident after hearing Lu Zhou's words. After all, Menggu has only been from scratch since it has been only two or three weeks. Lu Zhou's halo is too strong and he has given him too little time to be familiar with. "Brother Lu, if I continue to improve the version and daily maintenance as it is now, I should be able to do it. But it would be a bit difficult for me to think about developing a new version, and I have too little experience."

Lu Zhou comforted shamelessly, "Everyone starts with zero experience, and I only have one or two more experience than you. I will also give you corresponding support."

Well, even in this life, Lu Zhou thought so.

"The next version will face major updates compared to the internal test 1.0. I will first tell you some key points, you can digest it, and I will give you a document tomorrow."

"Okay, this is OK."

Lu Zhou said, "The 2.0 version needs to support thorough commercial use. In the cpi mode, Menggu Advertising will solve the problem of how to make advertisers recharge more money.

Therefore, it is necessary to provide developers with space for free choice, which is equivalent to a market-oriented process. Specifically, it is priced by advertisers and selected by developers.

For example, if two advertisers, one priced at one cent and the other priced at two cents, then developers will naturally choose higher unit prices. Unless the data produced is not effective, they will choose low-unit advertising.

This is a relatively simple logic, which is to achieve the goal of expanding transactions based on market demands between the two parties. Only in this way can the share profit of Menggu Advertising be higher."

Fang Qiang thought for a moment, then asked, "What if the advertiser is unwilling to set the price higher?"

"No. As long as the number of the two parties is large enough, this situation will not happen. If a manufacturer breaks the deadlock of parity in order to obtain more traffic, it may start from 0.11 and finally push the entire market."

Lu Zhou continued, "This is the case for 2.0. In the future, 3.0 will be more in-depth.

For example, data analysis is performed on the advertising data delivered by the developer at a certain time, and when the advertising effect is lower than the average, it will automatically switch advertisements for the developer, thereby consuming the advertiser's account balance faster.

Of course, you don’t need to worry about it now. First, you should manage the development of version 2.0. Do not fall behind the daily maintenance and updates of 1.0. If there are any problems or the market needs, you can iterate the smaller version."

Fang Qiang quickly understood what Lu Zhou gave him, and then said, "Brother Lu, I have a few questions. First, you said that you quickly consumed the advertiser's account balance.

I don’t understand the specific logic of this very clearly. Don’t advertisers think we are cheating on their money?

Then there is the profit issue of Menggu Advertising. I remember you said before that Menggu’s current commission ratio will not be higher than 30%.

Then the calculation on the day of internal testing was like this, 30,000 a day, 150,000 a month, and 30% was only less than 50,000. Even if the unit price was one yuan, it would only be 500,000?"

Lu Zhou naturally understood Fang Qiang’s idea. If he deducted manpower and expenses for 500,000 yuan, wouldn’t it be lower than the monthly income of fans selling scarves?

"The essence of the answers to both questions lies in one point, the market size.

According to our approach, there is actually no problem of cheating advertisers. Each advertising fee paid by advertisers will eventually be converted by the traffic drawn by the developer.

The work we do, whether market-oriented or data-based optimization, is just a means to improve efficiency.

That is, let the developer's traffic more match the advertiser's advertisements. Of course, we can gain benefits from this process of improving efficiency. The first is a higher share, and the second is market share."

After hearing this, Fang Qiang nodded constantly.

"The issue of commission ratio and profitability are not the key points that need to be considered at the moment. The lower commission ratio is because the current market is still in the development stage. If any competitor appears in the future, this ratio may be lowered accordingly.

The internal test is just the traffic of ten developers. What if it is ten thousand developers? So there is endless room for imagination here, which is not comparable to small-scale fights like scarf fans."

Fang Qiang asked, "What about profitability? The server spending is not low. Ten thousand developers means that there will be a lot of investment in the server in the future."

Lu Zhou was also funny when he saw Fang Qiang roaring, "Okay. We won't discuss manpower and material resources and server costs here, we only count the market size. If next year, the monthly turnover of Menggu Advertising will be 100 million..."

Fang Qiang was stunned, thinking in his heart how much development, how many markets, how many servers he had to make, whether he would make a small profit of 100 million yuan a year after 30%. The saliva at the corner of his mouth was about to flow out.

"I mean if. That very simple strategy, the developer's settlement period is set to 45 days. Does Menggu Advertising's account add 100 million yuan to the bank for no reason? If you put 100 million yuan in the bank, you will have three to five million yuan in interest a year."

"Hmm? No? Well, don't the money still have to be settled to the developers?"

"Advertisers will not have to pay the money next month."

Fang Qiang was stunned, "I've been lying in a big trough, and I'm owing endless money and food. The black-hearted boss, the black-hearted boss."

"This is one of the benefits of the platform effect. Of course, the premise is that we will expand the market in the future and occupy a larger proportion."

"There are other benefits? Boss Lu will give me some advice?"

"Let's experience it slowly in the future. Now you have to digest these things."

Then, Lu Zhou also ended the other party’s strong teachings.

Whether from the future development of Menggu Advertising or the development of its own Internet ecosystem, Luzhou needs generals who are good at fighting and conquering cities and land.

So now he is also consciously instilling some Internet thinking in Fang Qiang.

On the other side, Fang Qiang, who took over the work of the road boat, also began to "dominately" and "Xiao Dazi, come here for me. Your program..."

"This kid."

Lu Zhou shook his head and then called Tang Yutong again.
Chapter completed!