One week later.

Lu Zhou followed Fang Qiang and Wang Wenjun's summary of Menggu advertisements.

Fang Qiang said, "By this month, the growth rate of banana applications and developers has begun to slow down. After the rapid development in the early stage, if there is no further support in terms of quantity, it will remain at the current level if nothing unexpected happens.

In terms of promotion, Mr. Wang adjusted the budget investment of ground promotion, and added 6 million yuan to Menggu promotion last month. This time the budget was made within two months in a short term, so the installed capacity of banana also increased significantly last month.

Currently, the installed capacity has exceeded 6 million, but there are certain problems with ground push in terms of conversion, such as the average activity and per capita download data are declining."

Lu Zhou nodded, "Well. This is understandable, as long as the data is maintained within a reasonable range."

Fang Qiang continued, "In addition, when using Alipay as a payment method recently, there will be certain problems in daily interface processing.

Zhou Wen and I discussed the intermediate issue. We all believe that after the promotion of millions of cash, Menggu Advertising also exposed a problem, payment issue.

Now, I have arranged personnel to contact UnionPay organizations for related work, and strive to access UnionPay and online banking payment model first.

After all, the data redeemed by some internal developers and advertisers is a trade secret that is not suitable to be disclosed to some extent. We still need to make our own payment tools."

Lu Zhou was surprised when he heard this, "Why are you so worried? My idea is indeed Menggu needs his own payment tools, but I didn't expect you to do it so urgently."

Wang Wenjun took out the copy, "We evaluated the possibility of this.

Because there is still policy uncertainty in third-party payments, there is still no payment license issued under the new regulations of the central bank.

If it is just to meet your own needs, you don’t have to consider these issues now. However, as long as payment is involved, you will still have to cater to the regulations sooner or later.

Of course, the investment will be greater. We will focus on our business in Guangnan Province for the time being, so Menggu also needs to invest 30 million to establish a subsidiary to operate related payment business.

During the two-year operation period, we will expand our business scope to the whole country and increase our capital, striving to obtain our own legal license after clear policies and orderly issuance of licenses.

I will make a plan immediately and submit it to the board of directors.”

Lu Zhou was obviously a little worried after hearing this. After all, Menggu advertising round A is only 10 million US dollars, and some time ago, he even approved a lot of promotion and "Dream Creation" budgets with one wave of his hand.

"Is there any draft of funding and personnel issues? Let me tell you."

Wang Wenjun explained, "Mr. Lu, the financial pressure will not be too great.

The growth rate of advertising expenses transferred by Menggu Advertising through advertisers and developers is still very stable, because the company currently has a certain amount of capital pool.

Some time ago, Director Tang had completed the business cooperation between Taobao and Weiwang, which basically bridged the budget you added to promotion and "creating dreams".

Therefore, we should prepare in advance when this policy is not yet clear.

As for personnel, architecture and systems, even if the preparations are started now, they may not be able to be completed by the end of the year. This is even more time to prepare in advance.”

After listening to this, Lu Zhou looked at Fang Qiang, and Fang Qiang continued to add.

"Mr. Lu, the WeChat development team has also reported to me about this problem.

According to your plan, WeChat needs to involve payment after completing platformization.

Of course, it is more appropriate to prepare now."

After hearing Fang Qiang's conviction, Lu Zhou said, "Do. Communicate with Mr. Ding and Dcm in this regard. Put forward the proposal as soon as possible. Once it is passed, you can go and arrange your work."

Fang Qiang outlined the white paper on his hand and then mentioned the situation of "creating dreams".

"After the last issue of "Chuang Meng", Menggu Advertising has invested in a total of six companies, including WeChat. Some entrepreneurs who were originally just team-based were also helped to complete the corporateization of Xiaoqin.

Except for WeChat, all the other companies are in the "Chuangmeng" base of the Science and Technology Park.

These five companies have three game teams and have launched nearly ten game products. However, although user and operation data are very ideal, their monetization capabilities are still limited.

The other two are doing applications such as weather plug-ins, Android themes, power saving management, etc., and the other is doing vertical SNS and scarf applications. This team is also working on a project recently when learning WeChat.

Mr. Wang’s meaning was that he arranged another incubation process for “Chuangmeng”, completely imitating the form of traditional incubators, and recruiting a group of professional teams to serve them.

As for these teams, the data on WeChat has been greatly expanded in the past two weeks.

As bananas continue to flow into WeChat, this issue of "Chuangmeng" is about to be overwhelmed by WeChat."

After hearing Fang Qiang's words, Lu Zhou was not in a hurry. There was almost no big suspense about Weixun. After all, the research and development of the products involved and investment of the two products are not on the same level.

And he also recalled the situation of several other teams.

After a while, he said, "Games are not a problem. The entire mobile game market has not yet exploded.

It is difficult to monetize games, which is a common problem. It will be brighter after one or two years.

This doesn’t mean that you don’t invest in the game team. Now everything is in the preparation period, so you can pay more attention to the game itself.

As long as the operational data is considerable, it is also OK to invest another support fund in Chuangmeng.

In terms of application, you can communicate with Zhengye about what the first team is doing. Some functions can be integrated with bananas, so there is no need to repeat them.

You will let them come over to the team that is doing SNS. I'll see how they are doing."

Lu Zhou sighed in his heart, "Copy it. Big brother is brave enough to copy it."

Of course, he was not disgusted with this behavior in his heart, after all, following the trend is always the norm.

On the contrary, if this team does a good job, Lu Zhou feels that things can be done whether it is absorbed into WeChat or pointing them in the direction.

Fang Qiang continued, "Based on the basis of WeChat, they optimized the lbs module and extended this function. According to the plan they submitted, this concept is called "Stranger Social" or existing overseas products are called "Online Dating".

I reported to me this new project at that time, and I felt that I really couldn't see any problems, so I let them do it.

If Lu is always worried about affecting the marketing of WeChat, I can let them stop.

Of course, in fact, the progress is a bit slow, and the team spent a lot of time exploring instant messaging technology.

If there is any threat, it is really impossible. Instead, I often go to WeChat companies to ask questions."
Chapter completed!