Chapter 271 In a hundred years, I will be able to leave my name in history

Following Zhao Donghuai's words, Murdoch looked surprised, "Really? That's great, but I also want to know what are the rules for developing a media group on Hong Kong Island?"

Zhao Donghuai laughed, "There are no rules, but if you are interested, my ATV is planning a very interesting variety show. It should not be much worse than (Millionaire). Lao Mo, you can try to be one

Guest."

"Like Bill Guy on Millionaire..."

Director Zhao had already reviewed some of Lao Mo's criminal information collection in the simulator, including the evidence that Lao Mo had evaded taxes at A Mei's house.

But isn’t this temporarily unavailable?

Let Murdoch attend (undefended tonight) as a guest. Whether he can ask for some information and whether he needs to expose it depends on the situation.

It is already the controller of the fourth largest television network in North America. It has also established Sky Satellite TV with 4 channels in England. It also has many best-selling newspapers and magazines in Europe and the United States.

The foundation of Lao Mo's media empire has been laid very solidly.

Murdoch also laughed, "New variety show? Then I'm quite interested."

His media empire still wants to conquer Asia. Although he first came into contact with Zhao Donghuai, this indifferent person who spoke unruly words actually represented a big risk, but he still had to take it step by step and give it a try.

………………

A few days later, April 20th.

With the release of "The Gambler" in Hong Kong and South Korean theaters, when this classic star-style comedy began to burst into a new round of glory, Lei Juekun arrived at ATV with a frown on his face.

After meeting Zhao Donghuai, Lei Juekun said bluntly, "Zhao Sheng, Murdoch wants to buy my Daily Daily. He is very sincere and I can't bear it."

"That's not all. He also wants to acquire Ming Pao. I don't know how he negotiated with Cha Sheng. Ming Pao's sales are now second-rate, but the brand foundation is still very sufficient. Once that ghost guy takes over Tiantian Daily and Ming Pao,

But just..."

Zhao Donghuai smiled, "I shouldn't just give you money, right? I just give you a little more premium, but it won't hurt you."

When Lei Juekun followed him back to the mainland to open a paper and stationery factory, and rely on a group of stars in Xinyi City to make commercial movies, he also understood the benefits of having his own media platform.

Huang Yulang rushed to buy Tiantian Daily. So far, Tiantian Daily is Lei Sheng's flagship platform for selling goods and advertising, which is more important than the various body advertisements of his Kowloon Bus.

After all, Tian Tian Daily is the first-class newspaper in Hong Kong, second only to the Kowloon series, and is as famous as Oriental and Sing Tao. It is very popular among young people. Today, Tian Tian Daily has a daily sales volume of about 200,000 copies.

Lei Juekun lit a cigar and complained, "It's not just about money. He said that if I sell Tian Tian to him and help him establish a foothold in Hong Kong, I will give him a 50% discount and let The Sun publish advertisements for me.

.”

"The Sun is currently the largest daily newspaper in Yanlun, with a daily sales volume of more than 2 million copies. Even if I give 150% of the advertising fee for my paper products and stationery products, I have basically never had the opportunity to advertise on the important pages of the Sun.

.”

"Now it only costs 50% of the fee, and it can last for as long as one year, and you can often get important advertising space on page A or B."

"That's not all. Murdoch also hinted to me that his New York Post in North America is the oldest in the country and is also one of the best-selling newspapers at this stage. He hinted that I only need to help him in the Hong Kong newspaper industry.

Standing firm will also give me the opportunity to advertise in the reprint..."

Zhao Donghuai smiled and nodded, "No wonder you just said you couldn't bear it."

A daily newspaper with a daily sales volume of about 200,000 copies, although it ranks first in Hong Kong Island, how does it compare with Yin Lun and Amei?

Various products from the mainland, not to mention Lei Juekun's industry, are the various brands of Zhao Donghuai. If you want to advertise, the market price cannot go up at all.

This is not a matter of whether the newspaper will charge you money or give you advertising space, but that Jianlibao's competitors, Coke and PepsiCo, will actively spend money to prevent major European and American newspapers from giving you advertising space.

If you bid 150% of the market price for advertising space on different pages, you will still be scammed.

After spending 300% or 400% of the money on it, the advertisements are printed in the worst and worst places, and can almost be ignored by readers out of habit.

Zhao Donghuai's various industries include the Han Tianxia series. Which one does not have a large number of competitors? There is really no need for the newspaper group to deliberately target it. Various brand competitors will throw silver bullets and let the newspaper company target your brand for the sake of money and profits.

This is the same reason why General Motors will spend money on Heidao National Cars for his big idol drama!

The same is true for Zhao Donghuai using his media group to sell various black Coca-Cola and other beer brands in East and Southeast Asia.

Lao Mo now has the European and American markets in his hands, the media's mouth, and looks to Asia. He has too many things in his hands that he can smash, and a tycoon like Lei Juekun cannot handle them.

After thinking about it, Zhao Donghuai said, "Then you sell it to him. No matter how you draw up a formal business contract and sell it to him, how can you help him gain a foothold on the surface? What news does the newspaper publish? It's not just the editors and publishers.

Has the final say?"

"Let's launch a few rounds of advertising campaigns in England first to see if they can drive export sales."

"Export volume has increased significantly, and money will be made first. It makes Lao Mo seem to be on a stable footing. If there is no change in export volume, Tiantian can be abolished at any time, and you can just recruit the original team to run a daily daily report."

At this stage, working and living on Hong Kong Island is not an era where a random boss comes in and a new team is stabilized by salary increases and promotions.

No matter how much Murdoch gave promotions and raises to the staff of Tiantian Daily after it was acquired by him, when the time comes, in one sentence, the daily newspaper will be gone.

Who doesn't know how to jump into a new job?

Are you saying that you don’t follow martial ethics like this? Damn it, if everyone was willing to talk about martial ethics, Zhao Donghuai’s media group would have entered Europe and the United States long ago, okay? Is he short of money? What he lacks is that the Black Palace and the like can keep FACE and not go out to fight against gangs.

The "Dream Era" of boxing.

Lei Juekun was overjoyed, "Thank you Zhao Sheng, I know how to do it."

After ending this topic, Lei Sheng immediately walked away with joyful steps.

………………

On the evening of the 20th, Zhao Donghuai took a car to the set of (The Queen of Five Thousand Years). When he arrived, the set was already close to finishing work.

When he stood behind the viewfinder and read one of the shots, he smiled and said, "Okay, let's call it a day. If you have nothing to do in the evening, let's get together. Let's choose the Repulse Bay villa area. We can also have a buffet party.

Play barbecue.”

When the director announced this order through the loudspeaker, the whole crew immediately burst into celebration and thanked him.

Azhen, who had just left the shooting area, ran up to him with a smile, jumped into his arms and acted cute. Director Zhao gently pinched the tip of Azhen's nose before smiling and said, "I heard that your progress has been accelerated?"

Azhen nodded, "No, this movie doesn't have big special effects or life-threatening actions. It's all about stage acting and the like. As long as you get into the rhythm, it should be fast."

With all calculations in mind, this crew has only been working for 17 days.

That is to say, in the early days, Liu Xiaoli, who played the role of the Chinese version of the female editor-in-chief, was not used to the filming method, and it took nearly ten days to adjust before she got into the groove.

But once they got into the mood, everything went really fast. Azhen and Amin didn't play big names. The two women also really wanted to make this movie well. It was really efficient...

Xu Anhua smiled and said, "Sheng Zhao, I feel that in a month or so at most, we can hope to call it a day."

"Essentially, I am not a quick shooter like Wang Jing or Liu Zhenwei, but you have drawn the scripts for each scene, the actors have prepared before shooting, the setting efficiency can keep up, and the actors' acting skills are not stretched, they just go on step by step...

…”

It has only been a little over a week since we entered the rapid shooting period, and it will probably be completed in a little over a month? This is why there is a white version of the female editor-in-chief role, so we need to shoot more.

Zhao Donghuai nodded, "Don't be in a hurry, just keep filming steadily. If this movie wants to achieve good results, a big media group must take action, build momentum, and promote it, so that it can hope to become a big hit."

The original version (The Devil Wears Prada) has grossed US$330 million at the global box office, which is also due to the fact that before the film was filmed, there was already an original novel that swept the North American bestseller list.

Similar to his previous series of (Twilight) and (Jurassic Park), the books must first create a massive fan base around the world before they can explode one by one.

Jurassic Park also has super special effects, and its box office reputation is incredible. What about Twilight? It is really supported by the fan base of book lovers.

Moreover, the original work was also produced by a media group, with luxury brands pushing it step by step, and with the level of high-quality and high-quality movies there, it became brilliant for a while.

The media group in the hands of Zhao Donghuai is definitely not afraid of pulling in the crowd. He has been very skilled in various publicity campaigns for a long time. He can only break out if the media group pushes it to be more sensational than the original work.

When he asked Qiu Shuzhen and Zhang Min to get in the car and go to the Repulse Bay villa area, the production crew also started a car and followed them to have a meal.

Before he came, he had already invited the chef team to prepare a lot of work there, including a variety of Western and Chinese dishes plus drinks, as well as self-prepared barbecue ingredients, etc., just waiting for everyone to come and enjoy their appetites.

………………

As the large convoy was traveling through the city, Liu Xiaoli was sitting in a nanny car with Zhou Wenqiong, curiously looking at the scenery on the streets of Hong Kong Island.

It is said that although Liu Xiaoli came to Hong Kong and got an important role and is on the rise, she has not seriously visited Hong Kong Island yet.

This time I went all the way from Central to Repulse Bay Villa, and I could see a lot of street scenes.

Until the motorcade slowly arrived at the Repulse Bay villa area, looking at the superior scenery of the mountains and the sea, detached houses or townhouses were rising from the ground, which looked a bit beautiful against the sea view.

She couldn't help but sigh, "When can we buy a villa here?"

Repulse Bay is known as Oriental Hawaii and is also the most representative bay on Hong Kong Island. The entire bay is crescent-shaped. It is because of its beautiful scenery that it has become one of the most famous high-end residential communities in Hong Kong.

The scenery here, especially the beach and sea view, is really great.

Zhou Wenqiong complained, "Sister, although you are about to become a big star, but buying a villa here... don't think about it in the short term. Do you know how housing prices in Repulse Bay have risen?"

Liu Xiaoli was stunned, "I really haven't noticed it."

Zhou Wenqiong explained excitedly, "The average residential price on Hong Kong Island has risen to 19,000 Hong Kong dollars per square meter this year. This is the average price! In core areas such as Central, Causeway Bay, and Repulse Bay, the price is much higher than the average price.

.”

"A villa here can easily have a usable area of ​​200 to 300 square meters. The market price of a small villa of 200 square meters is 6 to 7 million Hong Kong dollars, let alone those with courtyards and swimming pools, which can easily exceed 10 million.

Hong Kong dollars.”

Yes, at this stage, the house prices in Tung Chung New Town and Hua Yuan Phase 9 and 10 have risen to more than 1,000 square feet, which is equivalent to more than 10,000 square meters. However, it is still far behind compared to the main island of Hong Kong, and even compared to Yau Tsim Mong.

Not even close.
To be continued...