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1476【Internet Bubble】

In 2000, Kunpeng Real Estate continued to develop strongly, and its power has expanded from Yanjing to Shanghai, Jiangsu, Suzhou, Hangzhou, Jinling, Zhuhai and other places.

Generally speaking, it is developing towards the south.

Firstly, the economy in the south is developing more rapidly; secondly, the real estate policy in the south is more favorable.

The development strategy is still three quick: acquire land quickly, develop quickly, and collect money quickly. This development strategy has also enabled Kunpeng Real Estate to develop rapidly, with sales and profit margins maintaining rapid growth of more than 30% for many years.

This has also allowed Kunpeng Real Estate's stock price to remain strong after the Asian financial crisis, and its market value has risen to about 20 billion.

Compared with when it was listed in 1996, it has nearly tripled. Xiang Nan's net worth has increased by tens of billions as a result, making many peers envious.

However, it is difficult for them to copy Xiang Nan's approach.

On the one hand, they do not have as good a network as Xiang Nan. Although since 1998, the government has listed real estate as a pillar industry and has provided preferential treatment and support in various aspects.

However, it is still not easy for real estate companies to get loans. This is in stark contrast to 1993, before the Hainan real estate bubble. At that time, bank loan approval was very easy, and tens of millions of loans could be obtained with just one phone call.

And without such abundant funds, they still want to achieve high turnover, which means it is difficult for a clever woman to make a meal without rice, so naturally it will not work.

On the one hand, they do not have as good a foresight as Xiang Nan. Xiang Nan knows a lot about real estate, and he basically knows how each area will develop.

So he bought the land in advance. When the government went to develop it, he would just go there to develop the building. In this way, when the government supporting facilities were built and Xiang Nan's building was just built, he would naturally not worry about selling it.

.

Other companies do not have such foresight as him. The properties are either developed too early and the supporting facilities cannot keep up, resulting in failure to sell. Or the properties are developed too late and funds are tied up in the land. Naturally, high turnover cannot be achieved.

So they could only watch Xiang Nan get rich.



In March 2000, the U.S. Nasdaq Index soared to its highest point, 5,048 points.

In 1994, the highest index of the Nasdaq was only 892 points. In six years, it has increased nearly five times, which shows how popular the Internet is.

However, there is an old saying in China that when the moon rises, it will lose. Things will go to extremes, and they will rise and fall. After Nasdaq climbed to 5,048 points, it began to decline slowly.

On the one hand, it is affected by the interest rate hike by the Federal Reserve. The Federal Reserve believes that the price-earning ratio of listed Internet companies is often more than 200 times, which is very unhealthy, so it raises interest rates to curb the Internet bubble.

On the one hand, Japan's economy has fallen into recession again, causing panic in the market. Capital has sold off stocks, which has also led to a rapid decline in stock prices.

Coupled with the media's panic rendering and the fact that there was indeed a big bubble in the Internet, by April, the Nasdaq index had already fallen by a quarter.

In 2001, the September 11 Incident occurred again, further causing panic in the market. Therefore, it was not until 2002 that Nasdaq stopped its decline and began to rise slowly.

By then, the Nasdaq index had fallen to less than 1,500 points, down nearly three-quarters from its highest point.

The stock prices of most listed Internet companies have plummeted. NetEase and Souhu have even dropped to less than one dollar. Compared with the prices when they first went public, they are as low as grandma’s house.

What's even worse is that because stock prices have plummeted, capital is no longer optimistic about the Internet industry. This has caused a large number of Internet companies to have difficulty financing, and they don't even have enough money to operate.

Under such circumstances, a large number of companies were naturally forced to close down. The rest, even if they survived, were still struggling. According to statistics, a total of five trillion US dollars was wiped out during this Internet bubble, and countless investors lost all their money.

.

In contrast, Xiang Nan jumped out of the car in advance to survive before the bubble burst, and he was safe. He was really smart.

Moreover, he also took advantage of other capital to withdraw from the Internet industry, and so many Internet companies lost investment and were waiting for opportunities to come back again and obtain a lot of shares.

For example, in the previous NetEase, Souhu, and Xinxing, he only got half of the shares. If it were any more, either the price was too high or they wouldn't sell it. Now the stock price has dropped so much that it's worth nothing. He has easily gotten 30% of the shares.

shares.



Selling stocks in advance and making a safe profit allowed Xiang Nan to avoid billions of dollars in losses, and also allowed him to successfully cash out nearly five billion U.S. dollars. Compared with his investment a few years ago, he made dozens of times more money.

Said it was a huge fortune.

In addition to this income, the film and television adaptation rights of Xiang Nan's novels "The Matrix" and "Harry Potter" were finally sold.

In the past few years, the scripts produced by Xiang Nan have always achieved good box office success in Hollywood. For example, "The Detective", "The Catastrophe", "The Island", "Air Prison", "Game of the Brave"

"etc.

Therefore, although "Harry Potter" and "The Matrix" have been released for several years and their popularity has declined, Hollywood companies still love them.

Now that Xiang Nan has finally relented, major film companies are naturally snapping up the film.

In the end, Xiang Nan chose to cooperate with Disney Pictures.

Because Disney offers the best conditions.

In the late 1990s, since Pixar launched the 3D animation "Toy Story", Disney's traditional animation market has been greatly impacted.

The outside world believes that Disney is likely to be finished. This makes its life very difficult, and even the stock price has fallen sharply. Because of this, it urgently needs a new story to maintain the company's stock price.

Xiang Nan's "Harry Potter" series targets the teenagers Disney most wants.

If it can get the "Harry Potter" series, it will not only be able to make movies, but also build Hogwarts in Disneyland, allowing tourists to experience the magic of the magical world.

As soon as the tourists come, the money for tickets, meals, and shopping will follow. Therefore, for Disney, "Harry Potter" is really a once-in-a-lifetime IP, and it is precisely because it does not hesitate to spend a lot of money on it.

We signed very harsh and generous cooperation terms with Xiang Nan.

Xiang Nan cannot help but have the right to directly participate in box office sharing, and can also participate in ticket sharing and peripheral product sharing.

In other words, if Disney builds Hogwarts Castle in the park, then Xiang Nan can take a commission from the tickets. And every time a visitor buys a Harry Potter peripheral product, such as a wand and Hogwarts uniform,

Candies, etc., Xiang Nan can get a share of the money.
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