In the Apike game, Ethan felt something was wrong.

After the launch of "PlayerUnknown's Battlegrounds", Star Wars invested a lot of resources, including subsequent popularity promotion, but it did not fall a little bit.

In fact, the data of "Star Wars" is indeed growing steadily, rather than the previous games such as "The Death of God" in Epike's game, suddenly there was no sound.

Including the number of player users and the popularity of the game itself, they are actually very outstanding.

But the key problem is that the target game of "Star Wars" is Nebula's "PlayerUnknown's Battlegrounds".

And what about the "PUBG" side?

At first, Ethan felt that Nebula Games secretly activated its money-making ability, which made its popularity continue to be high. However, after market information investigation, it was found that it was not like that for a while.

"PUBG" has no money to rely on third parties to promote it, it is completely the real popularity of its own game.

There are even many players who didn't play FPS games very much and joined in "PlayerUnknown's Battlegrounds".

The most direct thing is that among the major game live broadcast platforms, many anchors who play other games have also started playing "PlayerUnknown's Battlegrounds" together.

Extending to the entire player group, this type of person is not only a minority, but also a lot of people are there.

Various videos and tricks of "PlayerUnknown's Battlegrounds" are also being spread online.

There are ordinary players, third-party media, and some video authors with a large number of fans.

‘How to be an ordinary taxi driver against countless vicious gangsters in "PUBG".'

‘On the hundred ways to fish.’

‘What is it like to pretend to be a foreigner in PUBG?’

‘When the grenade is thrown to your feet, you can personally test that the pan on your body can block the explosion damage.’

‘The gas mask refreshed in the game can reduce the damage of the poison circle.’

Various videos and news about "PlayerUnknown's Battlegrounds" are emerging one after another.

Among them, there are players with strong competitive spirits who are studying the skills in the game.

For example, the footsteps sounds made by wearing shoes will be a little bigger than not wearing shoes, and there are also the accessories that are most suitable for various guns, what kind of resource points are the fattest, or the final circles in different regions, and which places are the places that are the most competitive.

These are relatively normal and serious game contents.

But it is more of a fancy content that prefers entertainment style. After all, for current players, this game and its mode gameplay are still very new.

Moreover, in the game "PUBG", Yang Chen and Xingyun Game's operating strategy are just like "Overwatch". By subtly embodying related game settings, players will not feel too strong in winning or losing.

For example, some interesting Easter eggs in the game have been gradually discovered by players.

For example, there are four air raid shelters next to the prison. Unlike the original dream memory, Yang Chen greatly strengthened the supplies in the four air raid shelters.

Basically, the third-level A will be steadily brushed out. The third-level head includes eight-fold mirrors and other supplies, but at the same time, there are very few first-aid kits in this area, and it is easy to enter and difficult to exit.

Compared with the original Dream Memory Middle School, the airport is a hot spot like a gun, and the air raid shelter is not inferior to other places at all.

In addition, there is a unique appearance of the game decorative easter eggs. For example, on the top of the prison, there is a golden box with a pure gold handcuff inside. After picking up the handcuffs, players can get an additional reward of game coins after the game settlement is over. In addition to the unchanged golden handcuffs, three silver handcuffs will be randomly refreshed in the prison.

The same easter egg items, as well as schools, airports and other places, are hidden in a special box, which contains uniforms of teachers, flight attendants and student girls who cannot be sold in malls and boxes.

And there will also be various toys refreshing in every corner of the map.

The main purpose is to add extra fun to ordinary players to reduce the sense of victory or defeat of the game itself.

Sometimes it is obviously the same game mode, but with a little seasoning, the player's feelings, even the game environment, will change instantly.

For example, if the most direct rank is added in segments, the player can see the other party's rank, including kda. At the same time, the game's point deduction options will be determined based on the team and individual performance, rather than purely personal performance.

Then the environment of the entire game becomes instantly different. No matter which game it is, the proportions of casual players and pure competitive core players are actually similar.

Because of this, the so-called ranking mode appears, which separates players of these two modes.

As for the game "PUBG", Yang Chen was not prepared to take the same competitive route as in dream memory at the beginning, so Yang Chen has added more content that has nothing to do with PVP from the original "PUBG". The main purpose is to downplay the player's sense of victory or defeat.

Let players not only eat chicken, after all, there will be only one player or team that will be able to win successfully.

Why can "PUBG" attract many people who have not even played the FPS game to play this game?

Because to a certain extent, "PUBG" is not a pure fps game. It is a diversified game, not limited to games like FPS.

On the surface, it is a tactical FPS game, which is different from hardcore tactical games such as "Armed Raid" and "Squad". It also focuses on the RPG elements developed.

Any type of player can actually find his or her identity and sense of existence in the game.

This sense of existence does not mean that you killed the enemy or successfully ate the chicken.

But you really feel that there is something to do in this game.

For example, some genius players cannot hit anyone by shooting, and even if others don’t move, they will aim for a long time.

In ordinary fps games, there is no doubt that this level will say goodbye to the game experience. Even if you play with friends, it is at best a team back. In ordinary fps games, players are told from all aspects: you are just a drag.

Even if the friends who play together don’t care at all, they can still laugh with you, but their personal negative experience is definitely very high.

But in battle royale games like "PUBG", it is completely different, players can find their own value.

For example, when searching for houses, I found a lot of accessories and a lot of medicines, which could help my teammates.

When the team battle starts, a teammate is knocked down, and you can throw smoke bombs and then save your teammates.

Although you may not hit a single shot throughout the whole process and were all salutes, it is very important to make players feel involved.

Coupled with the relaxed rhythm of the entire game, this is the reason why most players who have not played FPS games can indulge in.

Because they are not playing FPS or shooting, but another way of playing.

I was happy to eat the chicken and kill someone, but I pulled up the knocked teammates and then wiped out the opponent. This is another happy game experience.

Therefore, Yang Chen has a very clear understanding of the subsequent operation updates of "PUBG".

That is to enhance casual gameplay, such as the arcade mode similar to the Overwatch, and the PlayerUnknown's Battlegrounds will also launch different fun casual modes every week.

These modes do not have to be successful, but are just a supplementary point that allows players to feel different freshness, including linkage with subsequent games.

Of course, it doesn't mean that competitive will ruin this game.

Although the reason for the rapid decline in popularity in the later stage of "PUBG" in Dream Memory is related to the fact that it is completely determined to be competitive.

But more importantly, I didn't work hard on my own operations. I thought I had a great advantage in the early stage, so big that I could win with a face like Lu Bu. But I never expected that in the later stage, others even opened three bases in "Fortnite". They secretly created three giant elephants, and then fucked themselves to death in one wave.

The so-called e-sportsization is actually a very simple point, that is traffic.

As long as the game is paying high enough attention, it is very simple to become an e-sports player.

Yang Chen is very sure that even if "PUBG" is not ready to balance the game with competitive standards, there will definitely be no missing related events and clubs, as long as the game has enough traffic to attract people.
Chapter completed!