Weekdays, Wednesdays

In the office of Xingyun Studio, Yang Chen and Chen Shu and the others were discussing some contents in the game.

Compared with "Escape" in Dream Memory, Yang Chen made a lot of changes in many details, such as the repetitive materials in the second half, and some repetitive plots have been deleted, modified and replaced.

Exquisite modeling and excellent enough ambient sound effects make the horror of the entire game a step further.

Especially a few timid people in the studio, such as the monster illustrations in Chen Shuming, and some horror scenes, they were discussed together by their own design and contact outsourcing, but no one dared to play at all.

"There are more batteries in the camera, and less so that players have to face darkness in some scenes."

"In addition, the design of this part is more hidden; in addition, there is a scene here, the corpse hanging on the ceiling, the movements are more peculiar, but don't let the player see clearly what it looks like, that makes it a hazy feeling, and at the same time, let the player be sneak attacked by monsters here."

Yang Chen looked at the actual game display and compared the content of "Escape" in his dream memory, and gave detailed guidance.

"In addition, there is no need to do high energy at the beginning. The unknown is the most terrifying thing. Through the combination of environment, sound effects and visual effects, players can doubt themselves. Three identical corridors are normalized, the second light dimming, and the second light dimming and adding some blood to the walls. The third light is dimming and it also enters the main film, guiding players to climb into the ventilation duct and officially enter the plot." Yang Chen looked at Chen Shu and the others and said about some places where details need to be changed in "Escape".

Here, Yang Chen refers to an unfinished horror game "Silent Hill P.T." in Dream Memory. The scenes are repeated, and the increasingly depressing atmosphere and sound effects.

These effects are mixed together, bringing players an ultimate psychological horror.

There is no sudden high energy. Players just always scare themselves, constantly causing players to have self-doubt and hints. By using an unintentional detail, such as opening a door, a sound is made behind the player to look back.

After giving players enough psychological hints and self-doubt, even such old-fashioned horror movies or horror games can make players lose control instantly.

For example, psychological suggestion and self-doubt are like gunpowder wrapped in a bottle, and the common routine of horror games such as turning back and killing open the door is a lead wire that completely detonates the player's emotions.

Chen Shu and Zhang Li next to them were very dedicated to remembering what Yang Chen said while secretly looking at Yang Chen with the eyes of "devil".

I never thought that horror games could do this. Combined with the scenes in "Escape" that have been developed, there are some scary scenes. When I think about it, Chen Shu and Zhang Li felt a little chilling.

Are you trying to scare the players to death and then inherit their Huabei?

It's so devilish!

After continuing to ask some details, Yang Chen received a call from Chu Ge from Galaxy Network: "We need to edit the game's promotional video, and should we release it in advance to try DEMO?"

These are things that need to be promoted in conjunction with the game. Although "Escape" has been released on behalf of the agent, it is not up to the end of their promotion. Galaxy Network will also communicate with Yang Chen in advance for some plans.

"For promotional videos, I'll edit them myself. As for trial DEMO, there's no need. After all, if the horror game is spoiled, the sense of horror will be greatly reduced. Then go online directly." Yang Chen thought for a while and said.

"No problem, but it's better to be faster. We have started promoting "Escape", and "Ghost 4" will be launched at the end of October. Tenghua has already confirmed the agent, but the review issues will not be available until mid-November, so it won't happen." Chu Ge said to Yang Chen.

"Ghost 4"?

Hearing Chu Ge's words, Yang Chen was stunned for a moment and then reacted.

Yes, it's Halloween in early November.

Generally, horror games will be released on the day they are released. Yang Chen, who has been in the process of escape development, forgot about this.

"It's okay, the quality of "Escape" is not worse than the "Ghost" series." After playing both games, Yang Chen felt that he had a say.

"Whether the game is sold well is not just a matter of quality. "Ghost 4" alone costs US$7 million in development costs, plus the promotion of Tenghua and Lions Gate Games, and the accumulation of popular fans of the series of games. If you really encounter a Waterloo unless the quality can be crushed, you will definitely encounter a Waterloo." Chu Ge said with some emotion.

Except for a small number of players, most gamers are actually popular traffic players. They have a little self-appreciation ability to play games, but more of them follow the trend of popularity.

This game feels like it's popular, so they play this game; this type of player can be said to be the main force of game consumption. If a game does not become popular at the beginning, unless it can also be discussed in the future, such as driving a large number of anchors to play, or some memes related to the game will drive popularity, otherwise most games will be lost in the public.

There are examples, but few of them are the case. Chu Ge, who has been in the game industry for many years, has seen too many such situations, so this is one of the reasons why he is not optimistic about "Escape".

With the promotion of Galaxy Network, many game media and self-media online began to report on Yang Chen’s new work “Escape”.

This is all because of money. After all, Yang Chen and Xingyun Studio are currently, and they really don’t have their own traffic, even though Yang Chen just won the Golden Bird Game Award.

"The terror is coming! The producers of "The Union of Isaac" and "The Traveler of Eight" come with their new work "Escape".

"What is hidden behind the mysterious mental hospital?"

"Inflation or confidence? The author of "The Traveler of the Eight Directions" and "The Union of Isaac", and the new work of Yang Chen, a new independent game developer, aims at horror game themes."

Seven points to flatter, two points to question and one point to ridicule.

Soon the rhythm of "Escape" was brought up, just like an opera, some people sing red faces and some people sing white faces.

Game promotion is almost like this routine. Everyone can’t praise you, and someone will have to criticize you.

Not all, but some of the media are indeed made by Galaxy Network.

If you want to create popularity, you can't just praise you, but there must be a limit that cannot make you a weather vane. After all, in "Escape", players cannot sing and dance rap to play basketball.

During this period when Galaxy Network promoted "Escape", Yang Chen has been busy editing the promotional video of "Escape".

Compared to producing "Escape", it is actually much more difficult to edit the promotional video of "Escape".

There is a game review system where you put it. Even if there are any bloody and terrifying scenes in the game, the reviewer will give it a 18R rating.

But the promotional video is different. It requires promotion through various channels. There should be no too bloody and horrifying content in the video, but players can feel what type of the game is. The difficulty is also quite large.
Chapter completed!