Chapter 869 I'm too much for you to catch chickens
It is not surprising that Alibaba has a profound understanding of self-media and fans. Not to mention others, Nao Daji himself is actually the earliest big internet celebrity, but he is not an internet celebrity in the general sense, but a professional field similar to the bureau chief. He has a lot of fans and has a long time to have fans.
Although his programs are not as flexible as later self-media, they are large in size, high in platform level and good in quality, so they actually have some advantages of self-media and can be amplified. So if he is more idealistic in terms of how to run a company, then he must have experience in how to run a self-media, at least it is not false.
Maybe it is precisely this reason that he is willing to come forward and chat with the Baren Group in person? Or is it because of this that he thinks he can play Baren games and can play the operating model of "Come in Troubled Times"?
Although Chu Yuanxi was looking at the documents, Yu Guang kept scanning the two of them, and found that they were short, big and tight, and they slapped them twice from time to time. Lao Fan was a little nervous and kept looking at Chu Yuanxi.
He laughed in his heart, and Chu Yuanxi was about to start squirting. Of course, squirting is an art, and he can't squirt. He didn't even want to show hostility, but nodded and said, "I basically agree with these terms."
After saying that, he looked up and happened to meet Lao Fan's somewhat surprised expression.
He turned around and asked Naoda Tsung: "But there are some terms I want to know why the settings are."
Naoda narrowed his eyes tightly and saw the place where Chu Yuanxi's fingers were pressing. He thought to himself that this is true. Do you basically agree? Haha!
"Mr. Chu asked about the terms of competition among industry, right?" He said, "Although the fans of the mobile game "Come to the Troubled Times" are IP fans, they can also be considered that most of them are Baren fans, right? At least many core fans were drawn from Baren Entertainment's account at the beginning. If Baren Group sold the game company and turned around and opened another game company, we spread it out and said that no matter how you change or how you advance, you will definitely not leave the fan mode to play games. I am sure of this."
As he said that, Naoda pushed his glasses tightly, then spread his hands: "Don't this pull away the fans of Baren Games? These fans are also part of the assets. It's not enough for you to just pack IP and some related self-media accounts. What we want are the users behind them."
Chu Yuanxi immediately asked with a confusing expression on his seven emotions: "Didn't you say everything? All the relevant self-media accounts have been transferred as assets? Didn't those users all be transferred to you for you to face it?"
Short, big, tight and confident: "Is it not obvious that we are not talking secretly? I understand that these self-media accounts are indeed directly exposed to IP fans, but they have overlapping characteristics. After you cut a few accounts and give them to me, there is still a huge self-media matrix that can be used to contact them. You can't buy them after you reincarnate and reborn and pull the user back? Although you may not do this, we must write this when we make a contract, and we can only write this way."
Lao Fan was talking to him: "Yes, yes, we will definitely not limit the development of your self-media, right?"
"Oh, are you worried about this?" Chu Yuanxi's expression became more and more confused. "This is really not obvious. I think you need to think about this clause carefully."
"What?" the two of them spoke in unison.
Chu Yuanxi seemed to be considering them very much, and said with a pertinent suggestion: "You have to be careful that I will sell this group of fans to others and then ask others to recruit people. Our Baren Group has always been said to be a traffic business. It is normal to do traffic business. I have a younger brother named Baisha who is loyal and kind. I think it's good. Then you have to be careful that I won't do games and do other things to bring back fans. It's not only games that can attract people. I have many ways to recruit people.
The mobile Internet itself is a battle for users' time and mind rather than money. Money is the prize after success. And any model innovation is a re-editor of user time. Oh, how can you prevent this? The contract you wrote today cannot predict what model innovation I propose tomorrow, catching a chicken! Otherwise, you will go back and review it with your investment team and deduce it?"
Naodaji stared at her eyes wide and her glasses almost fell off... And Lao Fan thought to himself that there were such shameless people in the world! You have planned it long ago, right? These are your scheduled plans, right? Ah
As a result, Chu Yuanxi was not finished yet, and he continued to say in a daze: "There is a way, why don't you just acquire the Baren Group as a whole? But it's not safe. I can also turn my face into a Sichuan Group, a Shandingdong Group or a Yuanmou Group. Or if I don't do it, I can teach my girlfriend to do it. In short, we can avoid the contract terms and we pulled the person away with a touch of face. It's slower, and we can directly pull away what fits the user's portrait, accurate!"
After saying that, Chu Yuanxi also gestured to himself with a handsome big thumb, which made Lao Fan feel a little angry: "Hey, you're still excited, give me a little bit!"
Old Fan and Chu Yuanxi are quite familiar with each other. There is no problem with speaking like this, but Chu Yuanxi immediately restrained his hippie smile, as if he became cold in an instant.
He asked slowly: "I can be almost the same, but I want to know if your mentality is to win by acquiring Baren Games? If so, I suggest you don't buy it, you guarantee to lose money. Baren Games' related assets are good weapons, the Blue Blood Sword and the Mandarin Duck Sword. If you have the right to master the essence of martial arts, you still need to master the essence of martial arts to play it out. If you know a set of killing pig swords, you will be able to pay hundreds of billions of dollars. At least with Lingxi's performance in this game, I can't see any signs of advanced martial arts."
As he said that, Chu Yuanxi pointed to the short, tight fan.
Short, big, tight, and instantly turned into a pig's waist, but I struggled: "Your conclusion is too arbitrary. We must know how to use what we buy. Even if we don't have the only skill of the Eight Desolations and Six Hes, I think it's okay to use Huashan Sword Technique."
"The problem is that there is no guarantee of making money in the game industry." Chu Yuanxi sighed, "What you call making money depends on the money on the books. I have explained this just now, it depends on whether the money comes from. If you just cash in on your own accumulation, it is not called making money. And there are times when you lose money, the glass slag is so powerful. The IP of the Storm Hero is the glass slag universe. What is the loss like?"
Old Fan was no longer panicked when Chu Yuanxi sighed. He came to play assists today, so he was more detached. At this time, his mentality was still balanced, and he was not afraid of Chu Yuanxi's zhuangability. He asked directly: "Then how do you think you can make money with a high probability when playing games?"
"After all, you have to know how to do, operate, and have good work, so that you can make money. The key point is to compete with yourself and compete with yourself." Chu Yuanxi also returned to calmness and said, "Why do I think your contract idea is funny? Because you are competing with others, and you really don't have the genes to make games.
Do these users only follow Baren’s self-media? They are afraid that there are dozens or hundreds of self-media accounts under different types and apps on their mobile phones, and it is impossible to turn a blind eye to the outside world? Isn’t I going to pull them, they will all gather at your place and stay together forever? What do you think of gamers as?"
Seeing that his face was still not restored to its natural state, Chu Yuanxi found that this person was really easy to deal with. Like Lao Fan, a business elite, who always remained calm, he was not easy to be stubborn and was not easily led to go astray.
He thought for a while and said, "Let's give an inappropriate example. You have a close relationship with Lao Lang and have a group of common fans. All of them belong to you. But if you don't have a song later, or the songs you produce are not good, what should you do if your fans? Listen to Jay Chou, listen to JJ Lin, you can listen to any song."
"It seems we should go back and discuss it." Ai Da said "stop" and stood up. This reckless and straightforward move was very good.
Chu Yuanxi also stood up and said while sending out: "With Alibaba's ability to operate Taobao and Tmall, I have been playing with traffic for 20 years. I don't think there is any hard threshold. The key is thinking. Finding the right idea should be possible no matter what you do."
Yuan Mu happened to be outside, so he greeted Lao Fan and sent him out with Chu Yuanxi. She thought Lao Fan was here to talk about the film and television of "Come to the Mountains in Troubled Times". When she came back, she asked: "Why did Niu Da Ji come with him? Are you trying to become an internet celebrity on Baren Entertainment?"
"You are funny. They are a big internet celebrity on many platforms." Chu Yuanxi thought for a while and decided to tell her: "Ali means to acquire Baren Games. Now the horoscope of the eight characters has not been finished yet. Naoda and Xin come over to talk about their values."
This made Yuan Lulei feel so fragile on the outside and tender on the inside. Suddenly he understood why when he discussed withdrawing stocks, Chu Yuanxi kept hinting that they should not retreat.
I wiped it! This is too awesome, right? "How much?"
"I told you that I haven't finished drawing it yet, but I want to sell it for 40 billion. This is all informal news, and I have no quotation, you know."
"You are cruel!" Yuan Lu was shocked and thought to himself that if you withdraw the stock, you will sell 40 billion yuan for the entire group to sell a wholly-owned subsidiary. You are still a little conscience and hint that I should not withdraw! "By the way, uncle, do Zhu Chi and the others know?"
"I must have known it a long time ago."
Yuan Lu was unhappy: "Oh, I know the latest one."
"Listen to me, if I follow the principle of confidentiality, I can't tell you that Uncle Sheng and the others. If they are not strict with each other, it may affect the transaction price. This impact is that they are around billions of yuan, and I think they will understand me when they are. But since I recognize them as my companions and partners of this company, I can't do this. Do you understand if it is not done like this?"
Yuan Lu had nodded. To Baren, she was not a companion, so of course she would not tell her in order to keep it a secret. "But why are you willing to say it now?"
"You didn't see that Xiaodaxin is coming. I guess I can find out if someone asks me. There is no need to hide it anymore."
Yuan Mu deeply agrees that some people are strict with each other, while some people's mouths are so big because their faces are too wide. However, we cannot say too much about this kind of thing. It is easy to say too much negative public opinion 404.
Soon Chu Yuanxi described the whole story, how he thought and how he was quarreling with the other party, and he described it to Yuan Lu. Although she is not a partner, she is an investor, so it is nothing wrong to exchange information. If Alibaba is bad, maybe Zheng De can find another good seller.
Unexpectedly, Yuan Mu didn't catch the key point. When he heard Chu Yuanxi say that he used Pinduoduo as an example, he suddenly asked: "Didn't you say that you don't need Pinduoduo if you die? Why did the evaluation suddenly improve?"
"There is no improvement, but no improvement. Pinduoduo relies on price discrimination to vicious harassment and invades users' lives. It doesn't care about the user's feelings at all. It directly screens users through violent brainwashing marketing. How can I improve my evaluation?"
Chu Yuanxi said and returned to the tea room with Yuan Lu, sat down and continued to taste tea, "But you have to admit that it is indeed efficient. By reducing the overall e-commerce shopping efficiency of users, it invisibly snatched away the user's mind, improved its efficiency, and lowered the efficiency of other competitors. Therefore, Alibaba must be facing a great enemy, and they have to snatch the user back."
"Then do you really care about how Alibaba will operate after buying Baren Games?"
"Of course! Don't you know how strong I feel about responsibility?" Chu Yuanxi said while looking at the news: "With the resources I have allocated for Baren Games, I will definitely make a lot of money if I do it well. It's too bad if I don't do it well. I'm afraid that they will make mistakes when operating IP fans and lose all traffic in minutes. I will still be criticized by others."
"Are you worried about Ali? Hahahaha" Yuan Lu smiled unrestrainedly, "I think Ali's idea of reincarnation and rebirth is very reliable. If you don't reincarnate, no one will criticize you even if Ali fails."
Chu Yuanxi said that I was so concerned about the safety of the buyer. Isn’t it just for the sake of peace of mind that I was reincarnated and reborn as a Baren Game No. 2? Otherwise, why bother? But as he said that, he suddenly remembered that Yuan Lu didn’t understand Baren Game’s small game IP plan at all, so this was a talk between chickens and ducks.
But he doesn't plan to explain too much about this. He will use data and facts to speak. Thanks to the contribution of Lu Yu and Zhu Chi, the current relevant self-media materials can be said to be very powerful. As long as Zhao Jie's production is fine, the effect will never be bad at that time. It will even provide a large-scale upgrade to the self-media traffic business in the entire market.
In the past, the threshold for creating IP was very high, and it was not high in technology. The model was the most obvious at the beginning. It was not a good writer who could turn it into an IP by writing millions of words, because ip = traffic + content, and the traffic of the old model was almost entirely dependent on the platform, and it was difficult to get out of the circle, but the platform traffic was usually not high.
Later, after the comics started, it improved a lot, because the traffic on the comic platform was larger, which was the most intuitive change. Therefore, when the comic IP content could be even, the situation improved a lot, which made countless great gods emerge in the comic circle, which are generally more moister than the great gods.
The online broadcast platform has greater traffic, and TV series and cartoons benefit from it, but it is difficult to break through the platform model. Except for those big dramas that are truly popular and popular across the country, the traffic is still limited, but it is just a little bit more enormous.
But what if you are using WeChat? The platform is a platform of WeChat + Douyin Kuaishou, it is equivalent to having no boundaries. As long as it can stimulate forwarding, or even viral infections, it will be more unscrupulous to use your own app to push IPs?
As a result, Yuan Mu couldn't help but complain: "Don't you know that Alibaba is the originator of traffic? With Alibaba's ability, what kind of talents can't be recruited? There are some traffic operation experts, but you are not the only one who can operate traffic."
"Damn, can e-commerce traffic be the same as self-media traffic? When self-media operations are in the battle, they are fighting for kols and hype technology." Chu Yuanxi said as he looked at the calendar and looked at the schedule, "You have to go to Yangcheng to get a pre-stop for Xiaokang in the next period of time. How are you preparing?"
After completing s-p-a, Yuan's work in financing will be sharply reduced, and the next round of A+ is the financing provided by Baren to Xiaokang Investment, so Yuan's actually doesn't need to do anything else. In order to make the best of his own efforts, Yuan's work as CFO is the third leader of Xiaokang, so Miles 4: The work of expanding stores in other cities, the first stop of Yangcheng Station on the ground-based team inspection fell on her.
"There is nothing to prepare after preparation. Basically, isn't it just a process to follow the steps to grab the land? But why did you let me go?"
"A lot of people go to the market at one time, there must be someone who can keep the scene? I can't live without it for the time being. Besides, when you go to Xiaokang to work, you will do finances, and there is no substantial improvement for you. It's just a change of role. I know that you still want to go back to Zhengde to invest in the future, but you have to add some real entrepreneurial experience, right? This time you go, you think you are CEO, use CEO ideas to consider it, and don't always focus on financial statements."
Soon, Yuan Lu left the tea room and came over to Du Xie. Du Xie had proposed a clerk rating plan before, and Chu Yuanxi asked him to refine the plan, but now he had to finalize it. Du Xie's job is quite special, with the title of deputy general manager, but he is often not at the headquarters and always needs to run out, regardless of customer service, ground promotion, store inspection, etc.
His office is not at the headquarters, but at the customer service. After all, that line is his direct subordinate.
After reading the plan, Chu Yuanxi rubbed his forehead, because there was something that he had to say to Du Xiu: "Old Du, I saw the person affairs report here. Have you hired a new assistant named Liu Liang?"
"Ah? Ah, yes, what's wrong?" Du Xiu obviously didn't expect Chu Yuanxi to mention this.
"Sorry, you have to quit her. She is my junior. We Xiaokang cannot recruit my relatives. Do you know this rule?"
"I know this. I even asked her specifically, and she said she didn't know you."
Chapter completed!