This is what Li Jingfei said, "Nothing big is happening", this is a big deal!

This is also the reason why Li Jingfei took the risk of Jiang Gan stealing books. There are too many questions here!

This is what Chu Yuanxi doesn't know. If he knows, he must give Ah Ya a thumbs up, and for the sake of the young people's courage to bear pressure. The sailor of the sea told the captain that our ship was driving the wrong direction. Not only did we drive the wrong direction, but our ship was not suitable. Why don't we sell the big ship to buy a small boat? If the captain doesn't throw you into the sea, he will definitely be his biological child.

Chu Yuanxi really didn't expect that he would lead A Ya to this angle when he retreated, but he was really busy and didn't have time to care about too many others.

After a busy weekend, ten new stores successfully drove south along Line 5 and plunged into the Fourth Ring Road at one time. In fact, Xiaokang was relatively calm during this period, because he was in a state of being most prepared, most abundant and even overflowing. Such map-like strategic advancement, the more you move forward, the more you can accumulate experience, but from the perspective of war, the longer the supply line is, the logistics supply, etc. all require advancement bases. These auxiliary positions are actually the more critical units in this milestone.

On Monday, August 12, Chu Yuanxi was waiting for news of his contract with "Late Night Gallery" to be terminated from Taishantai with a relaxed mood. Unexpectedly, Xue Jianhua, who he personally recruited, had a problem first and called a report.

In fact, Chu Yuanxi's schedule has been quite full recently. In addition to Milestone 4, there are also Xiaokang's A-round financing, Baren's withdrawal of shares, Yizhuang Robot Conference, and Alibaba's early appointment for interviews in person, etc. Many of his subordinates are also working hard for this schedule. For example, Lu Yu has been on a long journey, just to come up with a reasonable robot purchasing demand before the Yizhuang Conference. He even made two robots to the company for research.

So after seeing Xue Jianhua's report, Chu Yuanxi almost vomited blood. Xue Jianhua didn't know what was wrong and continued to suggest Xiaokang sells milk tea.

Chu Yuanxixin said, is your brain watering with milk tea? I see that you have never done it in a milk tea shop in your resume?

But after carefully reading the report, I found that the ideas and conclusions seemed to be quite remarkable?

Mainly on the 12th, Luckin Coffee reported that the brand of Xiaolu Tea was independent, and after independence, it recruited franchise. Xiaolu Tea is a very popular model in Luckin products. This rumor is quite exciting, especially when Luckin Coffee will release their first financial report after the launch of Nasdaq IPO on the 15th, three days later, it seems particularly exciting.

As for Xue Jianhua, he was addicted to the combination of various coupons during this period, and then the rumors of Xiaolu Tea's independent recruitment and franchise became the lead to igniting his spark of wisdom, which made him explode.

The plan for raising a well-off wool given by Chu Yuanxi is a kind of magical nature. The mutual repulsion or non-mutual repulsion between discounts makes people addicted to it. Xue Jianhua, who was addicted to researching plucking and being plucked, accidentally saw Lu Yu, who was on the same roof, started playing robots, and immediately became inspiration. Then he was stimulated by Xiaolu Tea, and immediately wrote a report to tell Chu Yuanxi - I thought of an operation that could quickly earn him 10 or 20 billion!

Chu Yuanxi looked down, raised his eyelids from time to time and glanced at Xue Jianhua, who was sitting opposite him with an excited face, and found that this guy was really a genius! The question he raised was to ask Chu Yuanxi if he knew that last year, that is, an internet celebrity milk tea project that was particularly popular in 2018, called "Answer Tea"?

Chu Yuanxi said he knew that this project was so famous last year and how could he not know that it had cheated too many people?

The so-called answer tea is to write on milk tea with cream. When customers buy tea, write a question, then enter it into the computer, and the system gives an answer, and then use a machine to penetrate the answer into the cream, so that users can read it first and then drink it. This gameplay was very popular last year, and the Internet celebrity store queued up became a hit on Douyin, but its development also conforms to the law of Internet communication, and its decline is faster than the rise.

The reason Chu Yuanxi knew that answer was that tea was a popular internet celebrity brand that was truly popular with Douyin. At that time, the artifact company also wanted to build a brand. Chu Yuanxi and Cao Shan communicated several times remotely. How could they establish a brand through Douyin? How could they not understand this? Although Cao Shan finally gave up the brand of the artifact company Panana through Douyin based on the actual situation. What she wanted was not the Internet celebrity brand that rose and fell quickly, so she gave up, but the case must have been recorded.

Xue Jianhua, following the idea of ​​Answer Tea, considered all the resources in Chu Yuanxi's hands, not only from the well-off society, but also from a large number of Ba people's resources, and concluded that what we can do is better than Answer Tea, and it is a sustainable franchise model, which can extend in other directions, and the franchise fee is slim.

Then Chu Yuanxi noticed that Xue Jianhua also named this model, called the circular franchise mode.

"What circle?" Chu Yuanxi was puzzled, but Xue Jianhua couldn't help but feel lonely and had already walked behind Chu Yuanxi, pointing to the printing paper and saying, "I've written it all, please look back."

This report was obviously thoughtful. Xue Jianhua directly wrote the BP model, which is a business plan, which can be seen by investors to attract venture capital.

According to the BP format, he first listed some precious resources available to us. For example, Baren Group has sufficient experience in creating popular Internet celebrities, well-off stores can provide convenient conditions and a formal business environment, have strong AI genes and talent reserves, have a complete backend system, etc. Based on this, it proposes to create Douyin hot-selling fresh food and fast-selling drinks, etc.

This kind of popular product cannot be robot Kanto Cooking. Although robot Kanto Cooking is also regarded as an internet celebrity, it is too complicated and has too high cost. It must be fast-moving consumer goods, which are simple, easy to copy and low cost, so that you can recruit franchises.

For example, a popular milk tea like Xiaolu Tea is first promoted in Xiaokang stores, and then Baren makes popular internet celebrities. After it is promoted, independent brands will start franchise, and there will naturally be a steady stream of people seeking to join. Franchise is very profitable. Suppose you recruit 10,000 franchisees, and one franchises earn 150,000 franchises, and 10,000 franchises will be 1.5 billion. This is the correct way to cut leeks for Douyin large-scale accounts. What are the commercial leeks, and those who do food exploration and e-commerce live streaming are simply weak!

Chu Yuanxi was quite ashamed to see this place, and Xue Jianhua stood beside him and asked, "Is this the Heavenly Sword and Dragon Slaying Sword you mentioned when you went to Chinajoy for an interview?"

No wonder he asked this, because under this franchise logic, the cost required is only: first, create a hot product effect on Douyin, second, re-plan the partition of Xiaokang stores, promote the hot product out, and create a hot product effect. Last March, Answer Tea became popular on Douyin, and almost all the messages in the video were asked to join, and more than 6,000 franchisees were recruited in three months. After Xiaokang launched the hot product, he naturally saw business opportunities and asked to join. With the Douyin business environment, there was no worry that no one would come.

In the plan, Xue Jianhua called those Douyin accounts that do food shops "our low-force allies". In his eyes, Baren is considered the leader of the martial arts world. He has very strong connections and can exchange enough resources to promote popular Internet celebrity products. Xiaokang's future plan has already joined, and the entire franchise process is very high-end and strict. The system functions have begun to be done. Just subtraction is required to sort out a set of franchise rules and execution plans suitable for popular Internet celebrities.

In other words, under the framework of Xiaokang, there is almost no need to do anything. This matter can be done. The only thing that owes is the executive team. Xiaokang is still far from the time to join, so the corresponding departments and teams have not been formed yet, but it will always be formed in the future. This is a matter of beating a rabbit.

The "charming" part of this plan is that this is not a one-time deal. After Xiaokang has promoted the first hit product, he can change the category and then push the second one, such as milk tea, milk tea, and then the third and fourth ones. This is why Xue Jianhua named it the "cycle franchise model".

Xiaokang can be promoted as one and then not to do it. This is called "giving the user space to franchisees" and making new hot products by himself. Xiaokang is originally a seller. If he is dedicated to creating hot products, it is always OK to be hit by his dozens and twenty fast-moving consumer goods, right? Isn't this an input of about 10 or 20 billion yuan? It doesn't take much effort, and it will be earned by passing by, and it will take four or five years!

The essence of this matter is that only Chu Yuanxi can do this in China, and he also mastered the business environment of Internet celebrity killing weapons + popular products.

Others have internet celebrity resources but no stores, and those with shops don’t have internet celebrity resources. But Xiaokang has enough space. Just squeeze out ten square meters of one store and just change the money. And there is also a mature membership system, which can share the system with franchisees. Just like a control system like coco milk tea, isn’t Xiaokang produced in minutes? It’s perfect!

When Chu Yuanxi saw this, Xue Jianhua asked in a low voice: "Mr. Chu, have you thought of a similar plan long ago?"

"Ah? Why do you think so?"

"Or it would be a coincidence, right? The environment you created perfectly meets all requirements."

"What a perfect bullshit? I'm not as bad as you!"

Xue Jianhua doesn't like to listen to this, "I don't cheat my father, Mr. Chu, the key is not cheating my father. Answer Tea is left with a mess because they don't have the ability to continue to push and explode. They will start a wave of franchise and harvest the franchise fee and then it will be over. They cannot maintain the popularity of Answer Tea, so franchisees are cheated. Our operations are systematic. You, Baren, can continue to create hot spots. Just looking at those franchisees with such a large number, will feel reliable."

Chu Yuanxi couldn't help but fall into deep thought. He could provide much more than this. You should know that although Xiaokang has not many users at present, his future goal is to reach a level of 100 million, and he cannot only have 100 million. He has to do a lot of growth work. In other words, Xiaokang's future users are massive, and he must establish a set of delicate system functions to face these users, which itself includes franchisee functions.

For Internet celebrity franchisees, you can expand this franchisee system slightly, add some Internet celebrity franchisee functions, and include them in your own system.

In this way, Xiaokang's users are a huge bonus to Internet celebrity franchisees, and Xiaokang can also get more offline users through Internet celebrity franchisees. These Internet celebrity franchisees cannot only sell products to Baren's fans and Xiaokang's users, and will more or less bring new users. Just like those who buy Luckin, you basically have to use Luckin's app, Xiaokang's system functions are different from those who sell pure milk tea, and this will also be an increase at that time.

Xue Jianhua said excitedly: "Ba people boost the popularity and ensure that the internet celebrity models will not be cool, so that franchisees can make money. Wouldn't our playing style be recycled? I saw that Ba people's information has very experience in promoting popular products. Yesterday, she used beautiful women to push them, today she used robots to push them, tomorrow she used handsome guys to push them, and there is no problem for one model to continue to be popular for two years. In two years, we have fulfilled our responsibilities to franchisees. A franchisee can charge two or three franchise fees. How much money does this have to make? It's not slower than "Come in Troubled Times"-"

Looking at Xue Jianhua's eyes as if he was dancing and losing money, Chu Yuanxi slowly said, "Your idea is simply genius! But, I'll go to your uncle! Do you know I have a more profitable model? I'll scare you to death when I say it!"

As if it was suddenly frozen, Xue Jianhua's movements condensed and maintained a difficult position for three or four seconds before he could recall it. This is not a praising him.

I heard Chu Yuanxi say: "The first thing you harvest is the money from my Baren fans, and then the franchisees. Do you know what Internet celebrity products are? Internet celebrity products are the antonyms for value-for-money, and they need to be taxed for IQ. I have been trying my best to prevent Lu Yu from doing live e-commerce to harvest fans? In order to use a better way to play the role of these fans, you are much more cruel than Lu Yu...

Do you know the answer how many franchisees have been cheated when the tea is cold? Except for the earliest ones that have entered, all of them are cheated. How can we ensure that the popular products that are promoted by Xiaokang are not cold? How can we calculate the self-small signature for franchisees? It’s good that you take it for granted by self-media!

And you have to change more than a dozen models, and at least ten models that need to maintain popularity are needed. Then Baren Information should not do anything else. Lu Yu has to come and kill you! Baren and Xiaokang are two companies. You treat Baren as a garbage dump!"

Xue Jianhua was shocked, mainly because Chu Yuanxi did not deny his financial forecast, that is, Chu Yuanxi agreed that playing like this would make 100 billion yuan. Under this premise, Chu Yuanxi, the actual controller of these two companies, refused to make 1000 billion yuan at his fingertips, or even more? "Didn't you start a well-off society to make money? This can make 15 billion..."

Chu Yuanxi knocked on the table and said, "I'm trying to make money, but I can't use Baren's fans so efficiently. The help of Baren fans is indispensable in the rise of a well-off society. If you can make money with this way of playing, you can make 15 billion yuan? The value of Baren fans' meaning to a well-off society is far more than 15 billion yuan."

However, Chu Yuanxi was not really angry. Because Xue Jianhua was able to have such wonderful ideas, it means that Xiaokang is a company with vitality and employees are wise. Only a vibrant company has genius and can provide diverse choices for people to mess around, showing that the company has provided enough freedom. The organization cannot be weird, and all rules and regulations are limited. It would be wonderful if everyone in Xiaokang can contribute this level of wisdom.

He also knew why Xue Jianhua was so excited that he was dancing, because if this idea was passed, it would be very good for Xue Jianhua himself. He jumped and changed from an executor to a planner and promoter. At that time, a similar "franchise business group" was established, and Xue Jianhua would definitely be the vice president of this business group and in charge of this product line.

And he can immediately be able to plaster a layer of gold. It only takes about two years to transform into an operator who has operated dozens of billions of projects. During the process, he has contacted countless resources and the starting point for starting a business is a billion-level valuation. A round of billion-level valuation is usually three or four times that entrepreneurs have brought out billions of valuations, and then started a new adventure.

Therefore, Xue Jianhua was excited. Standing in his position, he could be said to be very active and thoughtful. He is in a different position, his ideas and vision are also different. People will instinctively consider the problem from the perspective of being beneficial to themselves first, and then the second person will consider the overall interests of the company second. Only because the company is his, the boss will consider it purely from the perspective of the company.

If Chu Yuanxi was in Xue Jianhua's position, facing the resources of Baren and Xiaokang, he might have even more bizarre ideas. At this moment, he seemed to have seen himself five years ago.

So he said, "But, although I am not going to adopt your imagination, it is not completely worthless. It is not considered as the Dragon Slaying Sword of the Heavenly Sword, and the Five Tigers Breaking Gate Sword, which is better than the Pig Killing Sword.

But don’t just open your brains. How is your job? How is it done to sort out the online content? Why didn’t I see the report?"

Xue Jianhua's face froze because he was still unfamiliar with this aspect. "Uh, I think, online content, let's see what the version content is like before sorting out? It's not too late to sort out the version of Mileage 6, otherwise it would be too hard to guess the product without blind guessing."

"What you said makes sense, but you can't escape the fact that you didn't do the homework you should do. You will deduct bonuses."

Xue Jianhua wailed: "No, Mr. Chu--"

In fact, he said one thing very well, that is, what the online content itself is the key. Chu Yuanxi did not intend to perfectly replicate the well-off online content in the original world. The big framework is consistent, but it must be fine-tuned based on the current situation. In this regard, Chu Yuanxi gave clues, the idea of ​​how online content is linked to payment, social networking and blockchain.

Only in this way can we think in advance. How can we wait until the app version of Milestone 6 is released before we talk about it?

—————
Chapter completed!