The development of Tesco is what Bai Ningyuan is most concerned about now.

Although Bai Ningyuan had already made the worst plan when preparing for the Tesco project before, even if the project was not successful, at most it would lose some money, but who was really going for failure?

What's more, the Tesco project is related to the weak link of e-commerce in Bai Ningyuan, the business empire.

This is enough to show how much he attaches importance to this project from Bai Ningyuan putting the Tesco project on the Lexin platform and Zhang Yan personally takes charge of it.

"So far, Tesco's development has been in a steady upward process."

While Bai Ningyuan was gaze, Zhang Yan first used a sentence to make a simple summary of Tesco's performance during this period, which was to set the tone for this matter.

When Bai Ningyuan heard Zhang Yan's words, he felt as if he had taken a reassurance pill, and his hanging heart also fell down. He could use a calm mind to listen to the report brought by Zhang Yan.

"First of all, during the Spring Festival, Tesco's order volume increased by 753% compared to before!" Zhang Yan first shook a surprising number.

After hearing this number, almost everyone at the scene couldn't help but take a breath of air conditioning.

It actually has a 7.5-fold increase, which is indeed a rather jaw-dropping number. It is not an exaggeration to describe it as a rocket soaring.

"Of course, there are many reasons for this number. One of them is that our biggest competitor Taobao has entered a state of closure during the Spring Festival, and logistics has also stopped working. Our sellers are basically individual sellers. Coupled with our official mall and Lejie Express's promise to not close during the Spring Festival, Tesco has almost become the only e-commerce company to continue serving during the Spring Festival. So when consumers have no other choice, it is not difficult for them to soar orders to increase soar.

What I understand is, secondly, among these orders, there is still a component of order brushing, and it accounts for a large share. However, it is certain that even if you remove those false orders, Tesco's current growth is still quite considerable, completely exceeding our previous expectations. It can be said that this time Tesco launched the "No Closed during the Spring Festival, Mobile Phone Purchase" activity has achieved considerable results and is very successful." Zhang Yan looked at some data on Lopad in front of him and introduced to Bai Ningyuan.

As Zhang Yan said, during this year's Spring Festival, Tesco's transaction volume can be said to be quite good. Because the time, place and people are all on Tesco, the effect of this Spring Festival event is surprisingly good.

Of course, this effect is probably only this time.

After all, the other merchants are not blind. This time, Tesco.com's popular event, other merchants such as Taobao will definitely see it. After discovering this business opportunity, how can they allow Tesco.com to exclusively occupy it? So it is certain that they will follow up in the coming year.

However, compared with Tesco, which has its own logistics, e-commerce companies such as Jingdong and Su Ningyigou that cooperate with Lejie are fine. Because Lejie is open, their business can proceed as usual. As for e-commerce companies like Taobao that rely entirely on third-party logistics companies, whether they can continue to operate during the Spring Festival depends on the meaning of those logistics companies. Of course, merchants also occupy a considerable factor in it.

But no matter what, this year's event made Tesco famous all of a sudden. It was originally because Tesco entered the e-commerce field with a high profile and tapped Taobao's corners. It has successfully attracted attention under the sensation of public opinion. But now, after experiencing this event, more users have remembered it and have a better impression of it because of a good shopping experience.

This activity has played a very important role in the rise of Tesco.

"Here, I want to talk about the information of the official mall. Because the official mall is entirely purchased and operated by ourselves, there is absolutely no such thing as brushing orders here. The accuracy of the data can be said to be 100%. With the guarantee of our strong logistics, this year, out of the need and preference for purchasing overseas products, many users have chosen to purchase in our Tesco official mall. According to statistics, during the entire Spring Festival, the Tesco Mall's turnover exceeded 100 million Chinese coins." When Zhang Yan said this data, his voice was filled with an uncontrollable look of joy.

Tesco Mall is a project that Tesco focuses on building. In addition to providing users with low-quality and low-priced products, Tesco can provide customers with bulk or imported products from 100% of their country of origin through Tesco's official procurement guarantee. It is more of a product that creates reputation. Therefore, Tesco can be said to have put a lot of effort into Tesco Mall.

Now, hearing about the achievements during the Spring Festival means that the current Tesco Mall has initially won the trust and recognition of users and has begun to truly enter the lives of some users.

The most important step in Tesco's progress has already taken.

"In Tesco Mall's sales volume, the top three are infant products, cosmetics and food, which are basically related to users' daily lives, and they are the most cautious types when purchasing. Their ability to choose Tesco Mall is enough to show that they still believe in our products and promises, and their belief in us is also the best foundation for our future development." Zhang Yan said with a smile to Bai Ningyuan.

That’s right, you should know that Tesco has only been online for more than a month now, and it still has to face the pressure of Taobao. Under such circumstances, Tesco Mall can still achieve such results, which is enough to show that users still maintain a trust attitude towards Tesco’s signature.

As long as Tesco can maintain this trust, the development and growth of Tesco is just around the corner.

Originally, Taobao was able to make a fortune because it relied on selling supplies closely related to people's daily life such as food, clothing, housing and transportation. After all, the more products people use means a broader market and a greater impact.

"In all import industries, B2C business has occupied an increasing share and is showing a rapid development trend. If we can establish a reputation in this wave of development, then we will have an absolute advantage in the future environment of global economic integration." Bai Ningyuan thought for a while and said to Zhang Yan. Judging from the relaxed expression on his face at this moment, after hearing the data reported by Zhang Yan, he was very satisfied with Tesco's performance over the past period, especially Tesco Mall. The efforts made in the early tense preparations were finally not in vain.

With China's connection with the world economy becoming increasingly close and the rapid development of the logistics industry, the Chinese people's connections with all over the world have become closer. It is not difficult to understand that you can buy goods and specialties from various countries around the world without leaving your home, because Bai Ningyuan had gradually experienced these before he was reborn.

If you make Tesco Mall bigger in advance and make Tesco Mall deeply rooted in the hearts of the people, you can get a share of this market with huge potential.

"Teco Mall's TV advertising will start on CCTV's advertising in the past two days, and it will be Valentine's Day soon. With the holiday effect of this Valentine's Day, we will once again launch a new event to gather all the good products from all over the world for a wave of promotions, so that more Chinese couples can easily purchase goods from all over the world, making their Valentine's Day gifts more stylish!" Zhang Yan said with a smile to Bai Ningyuan.

Hearing Zhang Yan's words, Bai Ningyuan also showed a knowing smile on his face. The previous "Spring Festival No Close" event has achieved unexpected success. If we continue to connect to this Valentine's Day event at this time, the Tesco Mall will probably become more popular.

After all, who are the main user groups in Lexin? They are those young people, and who are the main players in online shopping? They are also those young people, who like to celebrate Valentine's Day and play romance? They are still those young people, and all the target groups overlap, so the effect of this Valentine's Day event may be far better than what Zhang Yan and Bai Ningyuan thought.

In fact, as Bai Ningyuan and Zhang Yan expected, when Tesco Mall's Valentine's Day event was launched, it was immediately popular and its turnover was even more booming. In just a few days, it was approaching the performance of the entire Spring Festival.

Although Taobao already has a wide range of products for them to choose from for traditional foreign festivals like Valentine's Day, the highly similar products have already made them lose their freshness. On the contrary, the special gifts from various countries around the world in Tesco's mall have really opened their horizons, especially those cosmetics that are not listed in China have become highly sought after darlings, with sales rising steadily, becoming the biggest winner after chocolate during the entire Valentine's Day event.

In addition, while Valentine's Day activities were in full swing, Tesco Mall's advertisements also landed on CCTV and major TV channels. For a time, the advertising slogan of "Tesco Global" was well known.

Under this series of combined offensives, Tesco Mall once again made its reputation...

The first update today!
Chapter completed!