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Chapter 41

Chen Li planned to register and establish Xinchaorui Technology Co., Ltd. to be responsible for the operation of the Internet cafe business. In addition to injecting the previous Internet cafe assets, Impression Advertising will provide guarantees and borrow one million from the Jingshan Road Branch of the Construction Bank for the operation of the new Internet cafe.

In any case, Impression Advertising has to bear the mortgage guarantee risk of this million-dollar loan. Chen Li insisted that He Wan personally should hold 20% of the shares in the technology company, but considered putting more pressure on Zhou Bin. He thought about not having the main energy in the future and would not put it on technology companies that were mainly operated by Internet cafes. It would be enough for him to hold 24% of the shares personally.

In addition, Zhao Yang has worked hard without credit, so he naturally has to count his 5% stake. In this way, the remaining 51% of the technology company's shares fell on Zhou Bin.

No matter what, the loan of one million is not enough to be a problem this time. It is mainly due to the relationship between Zhou Dahai and Chu Huaisong for many years. The relationship between Chu Huaisong will be needed in the future. Zhou Dahai and Zhou Bin will continue to operate.

Zhou Bin suddenly became the controlling shareholder in a technology company, and he became three points taller, but he could only bite the bullet and then begged Chen Li not to be a hand-off manager during this period.

But in the next month, the important marketing event of "300,000 yuan reward for title collection" will be used to bombard the real estate projects of Ginkgo Flower Garden. With the cooperation of Bisha Advertising, the advertising resources will be fully spread out. Chen Li has to devote all his energy to it. Where can I get the time to go to the Internet cafe?

It is easy to spread out the name-recruitment advertisements. Radio, TV and major media in Shangdu City, publishing name-recruitment advertisements does not cost much; and in Shangdu City, where the annual average salary is only over 10,000, Jinyuan International pays 300,000 yuan, pays 300,000 yuan for ordinary workers, and changes the name of its property Ginkgo Flower Garden. In 2000, Shangdu City will indeed cause enough sensation and uproar.

However, it is not easy to continue this hot discussion and convert it into a hot discussion to a continuous attention of Ginkgo Blossom Garden, and to become a hot event that has been continuously paid attention to and tracked and reported by major media in Shangcheng City.

Bisha Advertising has extremely strong advantages in media resources. It has cooperated with many newspapers, magazines, radio stations and TV media. This time, the name recruitment activity also specially invited twelve influential reporters from nine major media units in the province and city to serve as judges to ensure that various copywriting and communication reports on the name recruitment can be intensively and continuously published on the platforms of various media. At the same time, one media has been able to deeply explore the name recruitment incident in the form of hot discussion.

Chen Li used up 70% of the total advertising budget, including 120,000 yuan for the judges’ expert fees and 300,000 yuan rewards, including a total of 1 million yuan in advertising budget...

With such strong publicity, citizens are extremely enthusiastic about participating. In a short period of time, thousands of community name recruitment were submitted to participate in the selection. After the preliminary election, early in the morning of the last day of November, Li Meng sent twelve community name recruitment including "Jinlan Flower Garden", "Phoenix New City", and "Century City of Zhongyuan" to Chen Li's office and asked him to make the final decision.

In name, the final selection was in the twelve famous journalists' judges, but ghosts all know what name Ginkgo Flower Garden should change, and the final decision was in the hands of Chen Li and Jinyuan International's big boss Qian Wanli.

"What do we have to do with the twelve judges we invited at a big price?" Chen Li took the list handed over by Li Meng and asked.

"There are quite different opinions, but four people agree with the name Jinlan Huayuan." Li Meng said.

"Which four judges?" Chen Li asked.

Li Meng had no choice but to hold the pen in Chen Li's office and wrote the names of the four people on the list.

Chen Li did not directly participate in the selection work, but the list of judges had long been familiar with each other. Li Meng wrote down the names of four people, all of whom were famous reporters from the provincial TV station. His eyebrows were slightly frowned. Who wanted to take away the 300,000 reward?

Chen Li thought to himself that Li Meng was an old man, and he could see the tricks in it with his eyes closed, but he deliberately pretended to be confused. Who did she want to give this 300,000 favor to?

"Okay, I'm going to ask Mr. Qian for instructions on this matter," Chen Li said vaguely, but he wouldn't have led Li Meng with his nose at this time, took out his cell phone and looked at the time, and said, "The sales summary will be opened later. I won't invite Mr. Li to dinner today."

"It seems like you have invited me?" Li Meng gave Chen Li a coquettish look.

She didn't care whether Chen Li could see the name on the list or not. She often worked together during this period, which made her feel confident as a beauty in front of Chen Li, and she showed her seductive charm intentionally or unintentionally.

Chen Li picked up the folder with a headache and signaled that he really wanted to rush to the meeting before sending Li Meng out of the office.

The new name of Ginkgo Blossom Garden has not yet been determined, but the effects brought by event marketing have been fully demonstrated earlier. In early November, the number of customer phone calls and inquiries increased sharply, and the sales offices of Ginkgo Blossom Garden were crowded. The team led by Li Junfeng, Liu Tongjiang and Feng Xin had a sales strategy from active search to passive reception towards the lobby.

In November, most of the investment work on street shops has been completed. Thirteen shops, including flower shops, breakfast shops, snack shops, clothing stores, community convenience supermarkets, tobacco hotels and Xinchaorui Internet Cafes have fully entered the decoration stage, which has brought the biggest shortage of Ginkgo Flower Garden's lack of cooperation, at least allowing consulting customers to see that it is making up for it quickly, and the 10% guaranteed housing price increase clause has directly soared to 110 units in November.

Since the date of the agreement signed between Impression Advertising and Jinyuan International in late September, Chen Li has promoted the addition of 148 new houses in Ginkgo Flower Garden, completing the task of selling 100 houses in three months in advance. With additional shop decoration subsidies and a large amount of advertising investment, Jinyuan International's net return on housing funds in November was as high as 10 million.

As long as this sales trend can be maintained until the end of the year, the cash flow that Jinyuan International can hold in its hands will exceed 30 million. Not only do we need to worry about the arrival of the crisis, but we can also consider the construction of the second phase in advance.

This made Qian Wanli smile every time he saw Chen Li during this period, and he wanted to carry him and kiss him.

During this period, Zhou Bin also registered and established Xinchaorui Technology Co., Ltd., Zhou Dahai, Zhou Bin and his son accounted for 51% of the shares, Chen Li accounted for 24%, Impression Advertising accounted for 20% of the shares, and Zhao Yang accounted for 5% of the shares; Xinchaorui Internet Cafe was injected as the company's assets, and with Wang Qishan's cooperation, he quickly negotiated a loan of one million in the name of the new company, and it is expected that it will open in mid-December as soon as possible.

At the same time, Chen Li also asked Zhao Yang to register and establish Xinchaorui Real Estate Co., Ltd., which he owns fully shares.

It is said to be a real estate company, but it is still just a framework for a real estate agency. The office is located next to Xinchaorui Internet Cafe, enjoying the decoration subsidy of Jinyuan. After half a month of simple decoration, Chen Li asked Zhao Yang to borrow three sets of office desks and chairs from the sales office. Xinchaorui Real Estate Co., Ltd. rushed before the opening of the Internet cafe.

Feng Xin and Miao Jing, as an employee of Xinchaorui Real Estate Co., Ltd., kicked them all into the name of the real estate company. They are currently responsible for the house sales of Ginkgo Flower Garden. For each house sold, the real estate company extracts a 2% commission from Jinyuan and Impression Advertising.

Feng Xin and the others laughed at Chen Li for this. However, Chen Li smiled and did not explain. He also directly hired Niu Laosan and Niu Laosan's five subordinates who insisted on helping distribute flyers as formal employees and hired them under the name of the real estate company.

Today's sales summary meeting is worse than a celebration meeting. Li Junfeng and the others have long calculated their bonus commission and were in high spirits.

No wonder Li Junfeng and the others were very excited. According to the previous agreement, Impression Advertising will receive a total of 660,000 yuan from the current sales funds this month, and 260,000 yuan of which is the commission reward of the entire sales team.

Needless to say, the three sales team leaders will become the backbone of senior sales consultants and will be able to meet the standard of a monthly salary of 10,000 yuan.

In the past two thousand years, the average annual salary of the Shangcheng City has only exceeded 10,000 yuan, and the monthly salary reaches 10,000 yuan, and will subconsciously become stubborn when walking.

As the direct sales director, Chen Li has a sales commission of more than 20,000 yuan this month, but this is not the biggest benefit he can get. He Wan has made it clear to him in private that Impression Advertising can account for half of all the net profits from this order.

Although Impression Advertising's share this month is as high as 660,000 yuan, in addition to the sales team's commission rewards, the advertising investment in November was huge. After deducting the fees for deducting Bisha Advertising, Impression Advertising had no profit this month.

However, starting from next month, the advertising investment expenses will be stable between 100,000 and 120,000 yuan per month, and the sales scale can continue to maintain. Impression Advertising's net profit per month will exceed 300,000 yuan, which means that Chen Li will be able to share 150,000 yuan per month from December.

Seeing everyone's enthusiastic discussion on where to sing after lunch, Chen Li briefly deployed his sales plan for next month and announced the end of the meeting.

Seeing that it was still early, Chen Li thought of going back to school to eat in the cafeteria, and then went to the library to read in the afternoon. As soon as he returned to the office to clean up, He Wan's phone number came in:

"Everyone has visited Liu Tongjiang's lover in the hospital. Are you free today and accompany me?"

Liu Tongjiang's wife's illness could not be delayed. After Impression Advertisement received the account from Jinyuan International, He Wan collected 100,000 yuan in surgical fees for Liu Tongjiang in advance. In the middle of the month, she hired an expert from the Provincial Military Medical University to perform surgery on Liu Tongjiang's wife.

During this period, everyone has shared the joys and sorrows and created a new situation and formed a strong friendship. Li Junfeng, Miao Jing, Feng Xin and others have long visited Liu Tongjiang's wife in the hospital. Chen Li was busy this month and would have to take the final exam one after another in another month, and they didn't have time to go to the hospital.

Since He Wan called, Chen Li asked her to come and pick him up and visit Liu Tongjiang and his wife at the Municipal Cancer Hospital.
Chapter completed!
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