Chapter 67 Why is it so hard to buy a car?
"Your way of publicity seems not very good." Li Ang held the phone and frowned slightly: "Is this a suspect of cheating consumers?"
"Where have we deceived consumers?" Minister Zhu from the Penguin Game Platform Propaganda Department on the other end of the phone smiled: "'The first domestic 3A-level FPS stand-alone masterpiece in history', is there a word here that is a scam? There is also a video, which is a real real machine picture, without any shrinkage. How can it be called a scam?"
"But the video you posted will obviously misunderstand the players." Li Ang said: "This is obviously directing to science fiction theme fps."
"Hey, there is nothing we can do about this." Minister Zhu sighed: "Who asked your company to give the game such a name? How many people have a good impression of this kind of game? For the sake of sales, we had to come up with this bad plan."
Minister Zhu's voice was filled with some sensation: "And, isn't the publicity effect very good? I won't hide it from you. Just the numbers just counted, the player who booked our "first-off deluxe version" has exceeded 300,000! According to this momentum, it will not be difficult for the game to sell millions."
"But what should I do if the game is officially launched tomorrow?" Li Angyu was worried: "Are you not afraid that these pre-order players will become dissatisfied after they know the truth, initiate a boycott, and demand a refund, which will ruin the reputation of our game?"
"Mr. Li doesn't have to worry about this. We have a proper response plan." After a pause, Minister Zhu explained: "In the end, the game quality is all about the game. The quality of your company's "The Legend of Anti-Japanese War" is obvious to all. Even if you are cheated and angry for a moment, your reputation will not drop much."
"Also, our publicity department will do its best to maintain the reputation of the game after the game is officially launched tomorrow. We have a complete response plan. We have already greeted the mainstream game media in advance, and the 200,000 navy troops have also been arranged. As long as we grasp the key elements of "the game quality is still good", "the game itself is still very fun", "This game is worth 199", "As long as it is an anti-Japanese theme game, I will support it no matter how bad it is done," "I don't support it, it is unpatriotic", "The rare conscience domestic stand-alone player" "I just treat it as a mistake in buying pirated copies back then," these key elements are not difficult to suppress the dissatisfaction of small online stocks."
"What if someone insists on a refund?" Li Ang expressed confusion.
Minister Zhu's voice was full of confidence: "Don't worry, Mr. Li, our publicity plan specifically asked the Legal Affairs Department, and it did not involve false propaganda. Moreover, players had signed a purchase agreement before purchasing. Even if we really sue, we are not afraid..."
...
After communicating with Penguin about the game's early publicity strategy, Li Ang put down the phone and collapsed back on the boss's chair.
Although the publicity plan on Penguin is a bit inappropriate and he has embarked on the evil path, Li Ang also knew that there was no way to do it.
If it is a promotional model of the righteous way, just seeing the name of "The Legend of Anti-Japanese Heroes", many players will probably give up buying, and the sales in the early stage may be extremely bleak. Although the sales may increase by a certain amount of reputation due to the excellent quality of the game in the later stage, there is no doubt that the current promotional effect cannot be achieved.
To put it bluntly, it is hype. Positive news is hype, and negative news is also hype. What can cause big discussions or even debates among players is a successful hype. The better the hype effect, the more people you know, the more people you know, the more people you know, it will attract the attention of unknown onlookers, and the sales will naturally be better.
Therefore, in many cases, this kind of publicity method of going on the evil path has a good effect.
After lying down for a while, Li Ang thought for a while, stood up, talked to his assistant Secretary Zhang, and then walked out of the company directly.
Being a boss is naturally different from an employee. You don’t have to be late and leave early and say it. You can leave as long as you want, stay as you want, and do whatever you want. You are extremely free and no one dares to say anything more.
Li Ang went out for nothing. The agency dividends for "Fighting Mountains and Seas" in Penguin Company have already arrived in this quarter, with more than 42 million yuan. He is going to buy a car.
No matter what, it is always a big boss who takes the subway every day and needs someone to pick him up when encountering things. It is always not good.
Li Ang took the subway to the border of Longshan District, Pengcheng, which is the entrance and exit of the inter-provincial expressway. Here, there are 4S stores of various brands, including high, medium and low-end ones.
After getting off the subway, he walked all the way, after passing through the 4S shops of high-end cars such as "Baoshijie", "Malari", "Ice Grain", "Old Silk", "Old Bojini", "Benchi", "Aodi", "Baoma", etc., he turned left and right, asked people, and walked into an inconspicuous small 4S shop.
The 4S store is a little deserted, with few customers, and several salesmen are gathered together to chat, play with their mobile phones, and are bored and joking haha.
Seeing Li Ang walk in, a female salesperson with an ordinary appearance immediately came up and said, "Sir, are you going to buy a car?"
"Yes." Li Ang nodded, then looked around and didn't continue.
After hearing Li Ang’s reply, the female salesperson immediately started talking: “Oh, sir, you’re here just in time. Our store is doing activities now. You can enjoy a discount of 5,000 yuan if you buy any model. In addition to three years of free maintenance, you will also get 20 free car washes…”
Li Ang did not answer the conversation, but just walked around the 4S store, then frowned and asked, "I want to buy l5, don't you have any example cars?"
"l5?" The female salesman was stunned immediately, and it took a while to react: "Sir, wait a moment."
After saying that, she immediately ran away and walked into an office next to her.
After a while, a middle-aged man in a suit and tie stood in front of Li Ang. He looked at his badge and was a sales manager. He smiled: "Sir, that's right. The l5 car is different from other models we are selling. It requires advance payment and application. After the application is approved, you still need to go to our Changchun headquarters..."
"Can't you withdraw the car directly?" Li Ang frowned: "I'll pay the full amount."
"Sir, it's not OK to pay the full payment, you must apply first." The sales manager's smile remained: "And you have to pay a 5 million advance payment first before you can apply. If the gentleman really wants to buy it, you can come here to fill in the relevant information."
"It's so troublesome..." Li Ang thought for a while, "Then forget it, do you have any other models? Can you pick up the car today?"
The sales manager immediately explained: "Oh, we are now promoting this h7. It has a variety of models to choose from, including the engine, which we developed independently..."
"Just buy this h7. How much does the highest matching cost?" Li Ang asked.
The sales manager had a bright smile on his face: "Oh, the highest matching is this 3.0l premium model, the price of the naked car is 479,800 yuan. Now there are discounts in the store, I can make the decision, it only costs 470,000 yuan..."
Li Ang interrupted him again: "Okay, this one, is there a car available? Where to pay?"
"Yes, yes, I'll handle it for you now and I can pick up the car today!" The sales manager couldn't wait, "Please come with me!"
After following the manager, Li Ang’s face changed.
Oh, these business investigators are so efficient in investigating? The first cordon was found so quickly...
So, Li Ang called the sales manager: "Where is your toilet? I'll go to the toilet first."
The unpleasantness flashed across the sales manager's face, but he still smiled, pointing out the direction.
I found a compartment in the toilet and flipped down the toilet lid. Li Ang took out two things from his arms, one was a silver-white metal block, and the other was a black cylinder with 7 or 8 one-yuan coins stacked together.
When Li Ang thought, the silver-white metal block instantly turned into liquid, wrapped around the black cylinder, surrounded by layers, wrapping around most of the cylinder, and only less than one-third of it was exposed.
Chapter completed!