With the continuous advancement of the Nanshan Automobile NS1 project, many news inevitably began to spread.

"Haha! It's so funny, it's so funny. Nanshan Automobile's new model planning number has reached 30,000 per month. Did they write the year into a month?"

"Director, you may have said it wrong this time."

"Um?"

"They only sell a few hundred units a month, and less than 5,000 units a year. How can they write the year into a month? It's simply writing the number of units in the entire life cycle to a month."

"Haha! You are right! Nanshan Automobile is so arrogant. How could Chinese people build any good cars?

I still want to sell 30,000 units per month, so I dreamed of it.”

In the office of Tongtong Automobile's sales director, sales manager Yu Xing was licking his face and flattering the sales director Jim.

But unexpectedly, as he spoke, the other party directly said something insulted the whole of China.

This made his face a little embarrassed.

Fortunately, he quickly adjusted his mentality.

Whoever pays me a salary will do my job for you.

Yu Xing comforted himself.

"So far, only a few models of Niche Auto can occasionally achieve monthly sales of 30,000 yuan, and Nanshan Automobile is indeed a bit arrogant."

"This is no longer simply to describe it as the word "arrogance". They are seeking death."

Jim picked up the coffee on the table and took a sip.

Since he came to China from Citigroup last year, his mentality has changed a lot.

At the beginning, he heard that the headquarters wanted to arrange for him to come to China, and he was very reluctant.

Even if the company gave various subsidies such as "air pollution subsidies", "outdoor subsidies", and "subsidies for difficult living areas", he was unhappy to come.

In his opinion, except for Citiland, other places are very backward.

However, after he really came over, he discovered a lot of interesting things.

Not only are there male subordinates like Yu Xing who holds him all day long, but there are many unspeakable stories.

After get off work every day, he just needs to go to the bar to sit, and some beautiful girls will come over.

He had never enjoyed this kind of treatment before.

So he soon fell in love with life here.

However, people like them like to eat the food in the pot the most, but they do the stuffing.

He has often said something bad about China to the reporters who interviewed him.

As for the things that have stumbling on Chinese colleagues through some of their own influence, they have done so much.

"There were rumors on the market that Nanshan Automobile's cash flow was relatively tight, and it should have been eased after finding a bank loan.

This time they are desperate to get a new model, which is really a deathbed."

When Yu Xing said this, his mood was quite complicated.

On the one hand, as a Chinese, he naturally hopes that China's automobile industry can become stronger.

But it is precisely because he is in the automotive industry that he knows very well how big the gap between China's automotive industry and foreign countries is.

Seeing that one of the few private cars was missing again, he was naturally quite moved.

"The automobile market in China is developing rapidly. The more we do this, the more we need to find a way to suppress the local Chinese companies. Otherwise, once they grow and strengthen, they will need to invest a greater price."

Senior executives of foreign-funded automobile companies such as Jim are in contact with each other.

Although they also have a competitive relationship, they will immediately unite when dealing with local Chinese auto companies.

The development of independent brands that are already relatively weak is naturally even more difficult.

Otherwise, Nanshan Automobile would not have been forced to go bankrupt.

...

"Mr. Xiao, our NS1 will be offline at the end of the month. Should we hold a downstream ceremony? At that time, we invite relevant automobile media to visit our company and give them a gift so that our NS1 can have a good review in the media."

Sales Department Director Zheng Zhihua has been conducting research in various places during this period.

The company has devoted all its energy to NS1, and other models have been stopped.

Then, as the sales director, he must have a good understanding of the market demand and see if anyone wants NS1 and who wants it.

He was not very confident at first, but after researching around, he immediately became full of confidence.

China is too big. Although NS1 has no living space in first-tier cities, it has great potential in the vast rural areas.

The more he discovers that NS1 has a future, the more Zheng Zhihua cares about the promotion and reputation of this model.

"The offline ceremony is not necessary to be so grand. Inviting a large number of media personnel is not only responsible for their round-trip air tickets and hotel accommodation, but also to give generous car and horse fees, which is a waste of money.

After our new car is offline, we will recruit a photography team, and we will take some pictures and videos ourselves, and then put them on the Internet for marketing."

The NS1 price is so low, Xiao Hui obviously didn't want to spend too much advertising.

In this era, after the release of new cars from foreign brand car companies such as Benben Auto and Baby Auto, they like to go to the imperial court to advertise.

It is not an exaggeration to say that it is spending money like flowing water.

But they can afford it.

Anyway, the wool comes from the sheep.

Xiao Hui obviously did not intend to let Nanshan Automobile take this path.

“Do we shoot it ourselves?”

Zheng Zhihua suddenly felt something was wrong.

No matter how good a product is, it will be difficult to sell well without publicity.

"That's right, I'll be responsible for writing the copywriting myself, and you can just organize someone to shoot."

"Mr. Xiao, I actually think I understand the need to save sales funds, but there is a process for reducing sales funds.

I think it is still necessary to invest some advertising on TV.

Many of our target customers like to watch TV series. If you post some advertisements before the popular TV series is broadcast, the effect should be better."

"You are right, advertising investment will definitely not sell worse.

But we need to consider input-output ratio, which can obviously spend less money to do more things, so there is naturally no need to spend more money."

Xiao Hui was not stingy, but really felt that there was no need to spend these advertising fees.

If you have this money, it’s better to update the equipment and give employees more bonuses.

For many car companies, when the car is easy to sell, you don’t know why it’s easy to sell, but when it’s not easy to sell, you know that you need funds and advertising.
Chapter completed!