2759【Popular Variety Show】
"We first take pictures of these civilian heroes who don't need too many special effects. After the special effects technology develops to a certain stage in the future, we can take pictures of those superheroes who can fly and escape and destroy the planet." Xia Tian smiled at Jerry Brookheimer.
Brookheimer nodded in agreement and echoed, "For example, X-Men, Fantastic Four, Hulk, Thor, Spider-Man, etc."
Although DC's "Batman and Robin" failed miserably at the box office, it did not dare to play the idea of a comic-changer hero for a while. But for Marvel, good days have just begun.
Two years ago, Tianxia Productions and Marvel collaborated to launch the comic-revised hero "Blade Warrior". The movie invested less than 20 million US dollars, but it won a box office of over 100 million US dollars worldwide. It is quite amazing.
Last year, Tianxia Production collaborated with Marvel to adapt the comic "Black Super SWAT team". This movie even won 587 million US dollars in the world.
This fully demonstrates that comic adapted movies are still very prosperous. Since they have money, he will naturally not miss such a good opportunity to make money.
"Nothing wrong." Xia Tian smiled.
The dc didn't dare to make the idea of a comic-adapted movie just because of the box office failure of "Batman and Robin". It was really a move to kill all the comic-adapted movies.
Moreover, the DC comic adaptation movie is only focused on the two super popular characters, Superman and Batman, but other heroes rarely have examples of adapting movies. This is also the reason why DC will immediately stop once the Batman movie fails.
In comparison, Marvel's comic-adapted movies mostly have second- and third-tier heroes, such as Blade Warrior, Daredevil, etc. Marvel's most popular superheroes are Spider-Man, Wolverine, Hulk, etc.
Therefore, if the comic adaptation is successful, it is a good thing. Even if it fails, you can change another hero and continue the comic adaptation, which will not affect the overall situation.
Thinking back to the reason why Marvel used Iron Man as the first film when he opened the Marvel Universe was actually the idea of giving it a try. Although Iron Man became popular afterwards because of the movie, he is not a popular hero in the Marvel hero camp.
...
"By the way, Mr. Xia, after our "Survivor" and "Big Brother" were widely popular and achieved very good ratings, so many production companies wanted to buy our authorization." Brookheimer said to Xia Tian again.
In 1996, Xia Tian proposed the creativity of the two variety shows, "Survivor" and "Big Brother". Then Tianxia Production wrote two plans according to Xia Tian's idea and successfully promoted it.
Among them, the program "Survivor" was bought by Columbia TV, while the program "Big Brother" was taken down by Snow Media.
Tianxia Production then gathered people and produced these two variety shows that year, but it was unexpectedly popular and achieved very high ratings and responses.
In fact, because these two shows are creative ideas provided by summer, and the creativity of these two shows is indeed good, so Brookheimer knew that their ratings would be good.
But to his surprise, the ratings of these two shows were not just good, it soared into the sky. The highest ratings of "Survivor" reached 45 million households, and it was the most popular program on Saturday and 9 o'clock.
Although "Big Brother" is broadcast on cable TV, its viewership users have reached tens of millions, which can be said to be one of the most popular programs of Snow Media. The results are quite impressive.
Because of such good ratings, the price of Tianxia Production doubled when the second season was produced last year. Even so, Columbia TV and Snow Media still accepted it happily. It can be seen how much money they made in the first season.
Thanks to the popularity of these two variety shows, Tianxia Production made nearly 100 million US dollars, which can be said to be a big harvest. Moreover, the popularity of these two variety shows has also made Tianxia Production's popularity in the industry soar.
...
Now, its opportunity to make money is here again.
Many production companies have taken a fancy to the two variety shows "Big Brother" and "Survivor", thinking that it is not only interesting and fun, but also quite attractive to the audience, but also has high portability, so they are ready to transplant it to other areas for broadcast.
Of course, if you want to carry out program transplants, you must pay the copyright fee for the production of the world. Otherwise, it would be plagiarism.
In foreign countries, such things are quite serious in nature. If plagiarism is really confirmed, not only will the program be stopped, but it will also compensate Tianxia Production for the losses suffered.
In addition, the TV station will also claim compensation from the production company. The production company will also be fined, and the losses of compensation will accumulate, which may lead to bankruptcy.
Even if it does not go bankrupt, the reputation of the production company in the industry will plummet, and there is likely no TV station willing to cooperate again.
Therefore, foreign production companies usually pay attention to copyright issues. Otherwise, if you are not careful, it will infringe others' copyrights, and the cost will be quite serious.
In comparison, because the mainland is not strong enough to crack down on copyright, many production companies and even TV stations will learn from or even plagiarize foreign program ideas.
Because the relevant laws in the mainland are not perfect, and the entertainment industry is filled with an atmosphere of "laughing the poor but not laughing at prostitutes", plagiarists are not only not punished, but are also very satisfied because of the successful plagiarism. Over time, foreign production companies are also quite troubled to the mainland.
Program copyright is very expensive abroad, especially the copyright of popular variety shows, which is counted in tens of millions of dollars. And it is also an authorization fee of tens of millions of dollars per year.
The copyright of "The Voice of China" is owned by the Dutch talpa company. Canxing Company paid 60 million yuan per year before obtaining the authorization of "The Voice of China" and was able to continue to produce "The Voice of China".
Therefore, if a popular variety show is developed, the company will make a fortune.
...
"Big Brother" and "Survivor" are much more powerful than "the-voice-of...", so they are naturally more expensive in terms of copyright fees.
Based on the market size, potential audience, advertising sponsorship and other indicators, the one-year licensing fee of Big Brother and Survivor can easily reach more than 200 million US dollars. This income is entirely net profit and the cost is almost zero, so it can be said to be a big profit.
"Since they want to take our authorization, let them give it to them." Xia Tian nodded and said, "Why don't you make money that can be made? In the future, there is no need to ask me for instructions on things like this. Just make the decision."
Chapter completed!