1668 [Prevent Bad Films]
The second spiritual fantasy film exhibition ended successfully five days after it was successfully held.
Whether the organizer Tianxia Film, the exhibitors of Hong Kong film companies, film merchants from all over the world, and the people who came to visit, they all enjoyed a rich and magical feast, and each got its place.
However, this Linghuan Film Festival also exposed some shortcomings. In addition to the small hardware venue, which leads to too dense tourists and affects the mood of playing, the software shortcomings are even more worrying.
Specifically, although there are more than 60 films exhibited this time, one-third more than the films exhibited last year, there are few influential works.
At last year's spiritual fantasy film exhibition, there were well-known and popular movies such as "A Chinese Ghost Story", "The Love of Man and Ghost", and "Midnight Bell".
However, at this year's film festival, such excellent works have not appeared. Most of them are still follow-up works, mainly zombie films and ghost films, and they still follow the old path of "Mr. Zombie" and "A Chinese Ghost Story". There is a lack of innovation and development.
The only highlight is the "Fighting Ghost School" and "Fighting Ghost School" launched by Tianxia Pictures, which combines Western vampires with police themes, which is refreshing.
If the film festival is still the same next year, I am worried about tourists and the film merchants will support you in the summer. You should know that even if it is a Manchu and Han banquet, you will get tired of eating it often.
What's more, the following works launched by these film companies are not "Manchu and Han banquets" at all, but "refreshing rice", which is even more disgusting.
The audience's tolerance is limited. If they cannot satisfy them, they will vote with their feet. In the past life, zombie films were made too many followers and the production was too rough, which caused the audience's appetite to lose and ruined a good theme.
The solution is to let these film companies explore and innovate.
However, it is meaningless to persuade others with kind words. If you can't prick the needle, you won't know how painful it hurts. Only by tangible damage to interests can they feel the pain and give them motivation to innovate.
Therefore, at the celebration party after the film festival, the film company owners were invited to come in summer.
...
"We have made a lot of money in this Linghuan Film Festival, congratulations." Xia Tian said with a smile, "I suggest that everyone have a drink first!"
"Cheers! Cheers!" Everyone raised their glasses to celebrate when they heard him say this.
At this Linghuan Film Festival, they did make profits, ranging from one million to tens of millions. The key is that it is easy to make money. It is really a wonderful thing to make so much money in just a few days.
"Mr. Xia, thank you for your support, otherwise we would not have any money to make money." A boss said loudly.
"Yes, without Mr. Xia, how could we be today?" Everyone flattered him, and Xia Tian felt a little stingy.
"Thank you for your kindness, come, let's have another drink!" Xia Tian said with a smile again.
"Cheers!" Everyone also raised their glasses to congratulate each other.
However, although Huang Baiming also followed the crowd and drank wine together, his eyes showed a solemn look. As far as he knew, Xia Tian was not a greedy person and rarely drank. Now it was abnormal and he toasted two glasses of wine in a row, and there must be articles in it.
"Let's see what he says below." Huang Baiming thought to himself.
"This film festival was so successful thanks to everyone's support." Xia Tian said again, "Come on, let's have another drink!"
"Cheers!" Everyone raised their glasses and congratulated each other.
"But this film festival is a bit inadequate." Xia Tian put the wine glass back on the table and then said.
"Here you come!" Huang Baiming's heart skipped a beat. He knew that the foreplay was over and the main show was about to go on stage.
At this time, the others realized that it was wrong. Xia Tian’s toast just now was just a prelude, and the highlight was still behind!
They looked at Xia Tian together and saw him continue, "The movies sent to the exhibition are all good, and the stories, performances, and productions are very exquisite.
But one problem is that everyone is too conservative in terms of theme selection. It is either a zombie film or a ghost film. Why, we Hong Kong filmmakers only have this ability. Apart from zombies, female ghosts can't think of other themes?
Not to mention anything else, there are so many monsters and monsters in "Strange Stories from a Chinese Studio". There are no less than a hundred kinds of painted skins, flower spirits, judges, fish spirits, painting spirits, snake spirits.... Can't we, a Hong Kong filmmaker, even a person who was more than a hundred years ago?!"
After Xia Tian said this, everyone looked embarrassed.
In fact, they don’t have other themes to shoot, mainly zombie films and ghost films. There are two big-selling works in Summer, "Mr. Zombie" and "A Chinese Ghost Story" that open up the way. The audience likes it, and they are confident when filming it.
On the contrary, if it is a new theme, who knows whether it can be popular? After all, investing in a drama of 50 million Hong Kong dollars is not a small amount!
"I know everyone's mind is just to be stable. Follow the trend and make a small profit by making money, saving trouble and worry, why not do it!" Xia Tian continued, "But don't forget that the entertainment industry has always been a place where you can sail against the current, and if you don't advance, you will retreat. It is impossible for you to seek stability.
As magnificent as Shaw Brothers, they closed down because they were complacent and did not want to make progress. Do you think your company is as powerful as Shaw Brothers? Can you have the wealth of Sir Shaw? When your company is eliminated, have you ever thought about what will happen to you?"
After hearing what Xia Tian said, everyone here looked solemn.
Of course they knew about Shaw Brothers. In the late 1970s, Shaw Brothers was the largest film company in Hong Kong. But within less than three years, it was defeated by new companies such as Xinyi City and Jiahe.
When the box office of Jiahe and Xinyi City movies has repeatedly exceeded 10 million Hong Kong dollars, most of Shaw's movies cannot even get a million Hong Kong dollars.
The reason is that when New Art City's "Best Partner" had already followed the American "007" and took the urban action blockbuster route, Shaw Brothers was still shooting those old martial arts films for decades.
Those martial arts films have been watched for more than ten years since "One-Armed Sword". They have been tired of watching them for a long time. Who would still watch them?
And they are now like Shaw Brothers, still filming zombie films and ghost films. Sooner or later, they will close like Shaw Brothers. By then, they are not as rich as Sir Shaw, and they may be left on the streets.
"Everyone knows the principle that if you are poor, you will change, if you change, you will be able to be successful, and if you are free, you will be able to last for a long time, so I don't have to waste my words." Xia Tian said again, "But no matter how much I know, many people still have luck and just live by the way."
But I tell those people, don’t make the wrong plan. We will increase the review of next year’s Spiritual Fantasy Film Festival. Don’t think about joining the bad movies that follow the trend again.” Xia Tian said strongly.
Chapter completed!