Chapter 71 Happy events continue
Chapter 71: Happy events continue
After obtaining the exact sales data, He Guizhi and the others were knocked down by great joy, which marked that He's fast food had overcome an important hurdle and became one of the most popular Chinese fast food restaurants in China. However, Yang Xing, who was much calmer, poured them cold water in time. Yang Xing reminded them that this is the fresh effect of just opening a store. How to maintain this kind of customer flow requires a lot of effort in the quality, variety, and management of the food. Now you must keep a clear mind and not be overwhelmed by the enthusiasm for blind expansion. Just one sentence, first lay the territory of the Central Plains Province, and then plan to develop outside the province.
Don’t be like the person in charge of Red Sorghum, spreading everywhere “Challenging McDonald’s, and eating fast food for us Chinese people if you want to eat!” Promoting national sentiment can be used as an advertisement for a company, but as a company’s development strategy is very problematic.
He also cited McDonald's example to tell them that the fast food industry can not only rely on charging service fees and surplus from franchise stores to make profits, but also rely on real estate operation income to increase profit points when developing into formal franchise businesses.
Since franchisees generally do not have enough funds to pay for land and construction costs, they are often unable to strive for loans. McDonald's is responsible for finding suitable store opening addresses, renting or purchasing land and houses for a long time, and then renting the store to each franchise store to obtain the difference. This is the main source of McDonald's revenue. This not only solves the financial difficulties of franchisees in opening stores, but also increases McDonald's' revenue. At the same time, controlling real estate is more conducive to McDonald's strengthening the management of franchise stores.
The data shows that 60,000 restaurants in McDonald's belong to McDonald's headquarters, and another 40% are rented by the headquarters to the local real estate owners. As a result, real estate income has become McDonald's main income. One-third of McDonald's income comes from direct stores, and the rest comes from franchise stores. Among them, real estate income accounts for 90% of this part of the income. This made everyone's eyes shine. Yang Xing also clearly expressed his idea of not directly investing in fast food restaurants, but said that he would wait for Xiyang Fast Food.
When the store can do this, his Xinghua Real Estate Company can consider cooperating with them. At this time, Shao Lanxin was convinced. Yang Xing's words made Xiyangyang fast food restaurants on the fast track of development, which was enough for Chinese fast food restaurants across the country to catch up with one, which also strengthened her idea of achieving results in this position. At this time, they were still very weak, but she believed that the Crown, the catering giants of the whole country, Asia and the world, probably could not be picked in the eyes of that young man.
In mid-November, Yang Xing ushered in a series of happy events. First, Zhou Yanhong successfully won the World Model Competition. Yang Xing flew back to Shanghai to hold a grand celebration for her, inviting all the top figures in Shanghai, expressing his celebration for Zhou Yanhong, and taking the opportunity to let Xingfu Investment Company and Xinghua Real Estate Company come to the forefront. Although Yang Xing himself likes to retreat behind the scenes to command, the light of Xingtian and the earth is too dazzling, and he himself has to promote it in a high-profile manner, which is also beneficial to his future development in Shanghai.
This time, the fight with Wang Lanchang made him understand that he should not always put the important task of external contact on the Wang family, and he should also have multiple strong channels for contact with the upper class. At this cocktail party, Shanghai Mayor Chen Jishi took the initiative to lead a delegation to visit the United States by the end of this year and prepare to lead a model team. Zhou Yanhong had just won the World Model Competition and was the right candidate. Yang Xing knew that this was the mayor's intention to repay his favor. Although Chen Jishi was a scholar and according to the historical trajectory, his influence in the future cannot be underestimated. Moreover, after a period of hard work, the leaders of the Shanghai Light Industry Bureau's resistance to Yang Xing's acquisition plan has been a little loose. At this time, Yang Xing was unlucky to get the care of their immediate boss, the mayor of Shanghai.
Yang Xing asked Zhou Yanhong what she meant and agreed to the invitation. Zhou Yanhong has been in Shanghai for a while and has broadened her horizons. She knows that it is not enough to just place her destiny completely on men, let alone she has to share a man with a bunch of women. Since there is no hope for a complete love, she can only rely on a complete career. As her current boss said, she is born to do this business, and she is the only star on the catwalk, and she enjoys this feeling very much. Yang Xing always feels a little guilty about Zhou Yanhong, since she has this idea
Of course, Fa must fully support her. He asked Jiang Daofang to hire a female gold medal agent named Dou Xin from Hong Kong to accompany Zhou Yanhong for advice, and also asked Chen Natural's partner Qiao Li to be her bodyguard. He asked Dou Xin to take advantage of this opportunity to go to the United States to let Zhou Yanhong join an internationally renowned model agency, not only to let Zhou Yanhong be a superstar in China, but also to be an international superstar. Yang Xing had high hopes for Zhou Yanhong. As his plan to acquire a subsidiary of the Shanghai Light Industry Bureau, the international spokesperson of this newly established fashion consumer goods company is Zhou Yanhong.
Because of the importance of the Xingtiandi project, Yang Xing has also planned the new business of Xinghua Real Estate Company, which will vigorously strengthen the strength of Xinghua Real Estate Company's Shanghai headquarters. Jiudu's Qunxingfang Pedestrian Street project has now embarked on the road of healthy development, and its main positions have been taken over by locals. In addition to leaving some of the business backbones to continue to supervise the project progress, all returned to Shanghai to prepare for the preliminary work of Xingtiandi.
Yu Deli even brought all the original teams of his real estate consulting company in Hong Kong to Shanghai. Although he suffered setbacks on personal issues, it is undeniable that he still has some appeal in the Hong Kong mall. Those original subordinates have worked with mainland employees in Jiudu for several months and gradually integrated into the new environment. Yang Xing meant that Yu Deli was responsible for the Shanghai Xingtian project, and he recommended the right person to take over his work in Jiudu. Yang Xing has always let go of his talents to use his talents. Yu Deli's hard work and achievements in the past few months have satisfied him. He is preparing to officially retreat behind the scenes because Deli serves as the general manager of Xinghua Real Estate.
Just after finishing her work in Shanghai, Fang Kai called Yang Xing back to the mall with another phone call. It turned out that Yang Xing's high-profile performance in Shanghai also confused the leaders of Zhongyuan Province. Thinking of his moving company headquarters to Shanghai one by one, he felt that he didn't want to leave Zhongyuan, right? The great success of Jiudu Pedestrian Street made them feel that they could not let go of this goose that could lay golden eggs, so they learned about Yang Xing's meaning through Fang Kai.
Of course, Yang Xing would not let the backyard fire happen, so he rushed back and visited Gu Qingshan, Li Guozhu, Rao Jianhu, and other bigwigs in Central Plains Province one by one. After some communication and explanation, he reassured the bigwigs that he would not give up on his place to make a fortune, but on the contrary, there would be bigger investment plans.
On December 4, when Xinghua Real Estate Company proposed to build three to five large commercial real estate projects in Zhongyuan, the Standing Committee members basically agreed to the overall plan to sell the Provincial Construction Company, which had already been insolvent and seriously losses. The only buyer was Xinghua Real Estate Company. Because it was controversial to sell state-owned enterprises to private units in 1995, it was temporarily kept confidential, and the final plan must be reported to the central government. In the opinion of the senior management of Zhongyuan Province, this plan was basically passed. Thinking of the Spring Provincial Construction Company, the Provincial Construction Company, also wanted to set up obstacles for Jiudu Pedestrian Street, the rapid change of Feng Shui is really dazzling!
The third happy event was that after half a year of development, Cha Guoqiang's Xinghai Trading Company has acquired several provincial transportation companies. The main transportation business has developed to the surrounding provinces such as Lingxi, Gubei, Qinxi, Huainan and other provinces. This time, with the support of the province, Xinghai Trading Company can also show its signs openly and shout the slogan of being the fastest logistics company in China. However, Yang Xing was not very satisfied after inspecting the quality of the company's personnel. He believed that there were too many people in the society and had heavy habits in the martial arts world, and he felt a bit mixed with dragons and snakes.
This made him feel that he needed to set up a human resources company that trains his company's employees as soon as possible. Now Xinghai Trading Company is developing trade routes and opening up local forces in various places. There is not a big problem with this kind of personnel formation. Once the trade route is spread across the country in the future, one day he will get rid of the habits of the martial arts world. Cha Guoqiang also understands this. Now with Yang Xing's personnel guarantee and the support of provincial leaders, it is time for him to change his business philosophy and strengthen the management of the team. After all, in Yang Xing's plan, Xinghai Trading Company will grow into a comprehensive trade company that can compete with Japanese comprehensive trade companies such as Mitsui and Maruben.
Finally, it is Yang Xing’s personal interest, which Fang Kai and the others don’t understand. The Pleasant Goat Mascot in the "Xi Yang Yang" fast food has begun to become one of the children’s favorite toys, and the Pleasant Goat avatar modified by a professional cartoonist has officially become the symbol of the "Xi Yang Yang" fast food. Yang Xing also discussed with the cartoonist and launched a series of Pleasant Goat animated characters, preparing to pay for an animated series out of his own pocket.
Although his subordinates didn't understand, they all thought it was self-righteous. This is what a big boy in his early twenties should do! Is the boss interested in the animation industry again? Of course, Yang Xing would not explain this. Only he knew how much profit could be generated around this cartoon. As the first shot of the upcoming entertainment media company, this Pleasant Goat was covered in golden wool! When the night was late, Yang Xing looked at the direction of Hong Kong and Guangdong with confidence, and silently said in his heart: "Ruian Real Estate and Guangdong Original Power Company, rest in peace. Although I plagiarized your creativity, they will be even more dazzling in my hands!
Chapter completed!